Drive More Traffic with Sponsored Placements

Put your property right in front of potential guests looking for places to stay in your area.

Drive highly qualified travelers to your property:


490 million

Unique monthly visitors to TripAdvisor**

*comScore Media Metrix for TripAdvisor Sites, worldwide, October 2017
**TripAdvisor internal log files, average monthly unique visitors during seasonal peak in Q3 2018



Of hoteliers rated TripAdvisor as an effective tool to drive direct bookings

SiteMinder’s Global Hotel Business Index 2018



Of travelers who book direct on a hotel site visit TripAdvisor

comScore ‘Path to Purchase Study,’ 2017

Get premium exposure

Ads appear on mobile, tablet, and desktop:

  • Above search results
  • On local competitors’ listings
  • On other high-profile shopping pages across TripAdvisor

Plus you only pay for clicks: Impressions are free!

Perfectly targeted to fill rooms

Your Sponsored Placement only appears when:

  • You have open rooms to fill
  • Potential guests are actively shopping in your area
  • Your property is a match to the traveler’s search criteria

Easy to set up. Easy to manage.

We know you’re busy — so we made getting started easy:

  • Pick from three budget options — or set your own
  • Automated targeting — no need to choose keywords or objectives
  • No commitment — change or pause your ad campaign at any time

Learn more about Sponsored Placements


Here’s what our customers are saying:

"Sponsored Placements helped fill our rooms and increased occupancy… We've received a 20% boost in booking referrals."

Shambhavi Singh
Royal Heritage Haveli

“The tool is fantastic, is really easy to use, and the cost is minimal relative to the return on investment we’re seeing.”

Gianfranco Acampora
Owner and General Manager
Grand Hotel Aminta

"Repetition is important... Even if they don’t click our ad right now, more people will remember us as an option so when they click later, they’re more likely to book."

Katarina Elez
General Manager
Berkeley Hotel & Spa

Ready to drive more traffic with Sponsored Placements?

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