Negril has two major areas of interest to tourists: the West End and Seven Mile Beach.

Seven Mile Beach is home to many smaller resorts as well as the popular, mainly adult-oriented, all inclusive resorts located along Norman Manley Highway, northeast from the town center. Beautiful beach areas are located all along the coast, with several designated nude and topless areas. In addition to the beaches and resorts, several independent restaurants can be found along the main road in this area.

The West End stretches along the coast of the island southwest from the town center, following West End Road (aka One Love Drive), which becomes Lighthouse Road, named after the Negril Lighthouse located here. Off the West End Road there are lots of little roads and communities well worth a visit if you want to experience the real local Jamaica, such as West Land Mountain just after you leave the downtown Negril. The impressive Negril Cliffs tower over the ocean at the end of this road. In contrast to the large resorts of Seven Mile Beach, here you will find smaller, more laid back and subdued getaways, while still having access to great beaches, shops, and restaurants, all within walking distance.

This map gives an overview of these two areas of Negril, from the north end of Seven Mile Beach to the south end of the West End.