My husband and I enjoyed our delicious banana split with a huge crowd of people doing exactly the same and having a nice time people watching. It was surprising how many were out this late eating ice-cream and even more that the place accommodates such a crowd and no waiting for a place to sit! Staff was extremely busy but organized and even the busboys were friendly and not "burned out" by this tourist attraction. This brand is delicious, not necessarily extraordinary compared to other ice creams and definitely not cheap! This is not a museum altho you can watch part of the chocolate process set up for the tourist to view as you eat. Yes, you can get chocolates cheaper at Walgreen's and Costco, but the holiday selection is better at the Mother Lode!