We did the tour and it was very interesting. We got to taste the product at various stages (mash, before going into oak, etc.). What was really cool was the "lesson" on properly drinking a bourbon. Who knew?! Certainly increases your appreciation of it. The only thing I'm not crazy about are the high price points of the bourbon. We purchased some at the store down the street before the tour and they are quite proud of it. I've had some great Kentucky bourbons at about half the price point of these. While I thought the bourbons were very good, I didn't think the price is warranted.