Nice automated simulation of a factory tour (sort of), but the rest is gift shops, food, and candy store. Great place to pickup the gifts to take home, but it's expensive and crowded. We actually found Hershey candy cheaper in a retail grocery store than at Chocolate World. I'm sure Milton would love to know that some of his candy is being made in Mexico. Overall, nice enough though, and if you've never been, it's worth a visit.