We were excited to see Chip N Wich win the Food Network's Food Court Wars. When we watched the episode, we rooted for Chip n Wich because we thought their food was better looking and more appetizing than the middle eastern style restaurant they were competing against. Plus it was a bonus for us because we would have the opportunity to taste the food we were seeing on TV since the episode took place in our hometown.
Chip n Wich had been open for about two months now. We purposely waited until now to try it so all the normal kinks of a new restaurant opening were worked out.
We (wife and I) went on a Sunday afternoon. There were two employees there who appeared very pleasant and provided great service. Kudos because good service unfortunately is lacking in a lot of quick service and fast food restaurants these days.
On to the food. Perhaps as winners of the Food Court Wars I think we had our expectations set too high. After all, it is a mall food court. But as we were talking over our meal, we thought, why can't our expectations be set to a higher level, after all they won a food court war on a national television show. I'm sorry, but we were disappointed.
I ordered the Jones' BBQ sandwich which had the ranch chipotle chips. My wife ordered the Good Fella which came with Parmesan chips. Both sandwiches came on a brioche roll. The rolls were very thick in comparison to what came on the sandwich. The rolls also did not taste fresh (almost like day or two old bakery bread). I asked for the salt and pepper bun I saw on the episode but I was told they only had the brioche. The chicken on my sandwich tasted like fresh pulled chicken and had onions in it. It was very fresh and the chicken moist. It was mixed in a BBQ sauce that was nothing special. A piece of cold smoked Gouda which did not melt was on top.
My wife's good fella was smothered in mayo with salami, pepperoni and provolone. A balsamic vinegrette was also on there. Nothing stood out about this sandwich and again in comparison with the contents of the sandwich, the bun simply was too big.
One of the unique attributes to this restaurant are its chips. They are homemade ridged chips. They were crunchy and thicker than the standard run on the mill potato chip. I thought the chip itself was fantastic. However, the spices of ranch chipotle were simply too much and overpowering. I like spicy foods, but did not care for the amount of heat on the chip. My wife's Parmesan chips were tasty but the Parmesan cheese just fell off.
We also tried their signature floats. I had the orange and my wife the rock n rye. They are made with Faygo pop which of course is home-grown Michigan right there. Faygo Pop and vanilla ice cream; you can't ask for a better combination.
Our bill came to $18.00 plus tax. A bit steap in my opinion for a food court and food court quality food. I don't see us going back for mediocre food at a high end price.
There was also no line here, but the other establishments did. None of the mall employees we saw sitting down eating had Chip n Wich in front of them. Perhaps they are still working out the kinks, but if they don't improve a bit, I simply do not see them surviving past the one year lease they won from the show. I think their concept is great and their food has a lot of potential.