We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.

“Interesting and Educational...”

Ford Rouge Factory Tour
Ranked #1 of 2 Tours in Dearborn
Certificate of Excellence
Attraction details
Reviewed July 13, 2013

We decided to take the Rouge Tour even though we were informed that the assembly line was not in operation on that particular day. However, we were not disappointed. The self guided tour is very interesting and there are staff members available to explain the manufacturing process and answer any questions you may have. If you are visiting Henry Ford Museum, take the F-150 tour...it is definitely worth it.

1  Thank mkj50
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Write a ReviewReviews (693)
Traveler rating
Traveler type
Time of year

510 - 514 of 693 reviews

Reviewed July 6, 2013 via mobile

Factory does not operate every day. Check the schedule before you go. We went on a day we knew that no F150's we're being made, so we were not disappointed. Those people who assumed the factory find all day we're let down. It is informative if you have an interest in the auto industry, just the sheer scope of the buildings is incredible.

Thank msa23_2000
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Reviewed July 4, 2013

The shuttle departs from The Henry Ford. The last shuttle departs from The Henry Ford at 3:00pm. From what I heard, it is best to depart first thing in the morning @ 9:20am so you can actually have a better chance at observing the production line in progress.

We went when the production line was closed for holidays. Closes very late June and for the first week (possibly first 2 weeks of July).

Nonetheless, the tour was enjoyable.
The 2 movies that are shown at the beginning were great to get a better understanding of how Ford came to be.

Alot of emphasis for Ford is the eco-friendly environment that they have created at the Rouge Ford Factory including "green" roof which is the largest of its' kind in the world. The plants used absorb air pollution.

There are videos along the walk to explain the different areas of the production floor and guides to help answer any questions.

If we were to rank the 3 Henry Ford attractions, our preference is: 1) Greenfield Village, 2) Henry Ford Museum and 3) The Rouge Factory Tour. All 3 are worth the visit!

3  Thank TravellingSpirit2000
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Reviewed July 1, 2013

I came to the Rouge Factory tour accidently but loved every minute of it. It is predominantly an attraction for those who like their automobiles. The preliminary videos were informative and set the scene for what we were about to see first hand. Whilst not cheap, it was not overtly expensive, but the bus ride was longer than it needed to be.
The tour participants need to be able to walk a reasonable distance and to look down at the factory floor where the workers have one minute to do their job in each car. The process engineering will fascinate those who are interested in how many parts an assembly task can be broken down into which was effectively the development of Henry Ford.
Whilst the plant may not be operating every day, it was assembling when I visited on Fathers Day(U.S.) in June and I was disappointed that I could not take a few quick photos of some scenes to try to describe it to others. I appreciate that the flash on some cameras would distract the workers below and the task would not be as easy when blinded.
Overall a great tour and certainly comparable with the similar tours I have done in Germany.

This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Reviewed June 29, 2013

We were excited to take this tour, as the staff at the ticket booth talked it up. However, since nothing was being built, it wasn't all that exciting. My husband and son, who are "into" this type of thing, still enjoyed themselves and are glad they went. The rest of us weren't completely bored, but could have been happier doing something else.

The bus for the factory leaves the museum every 20 minutes and takes at least 20 minutes to get to the factory. There is a short video to watch along the way, but it's not that informative. They tell you that you can do the tour in any order once you arrive, but they have it laid out very nicely for you to go in order - they even label the parts in sequence. You start off with a film in a small theater, explaining the history of the factory and why it's so great. The next thing is another film, but this one is "multisensory". When an image of a furnace shows up, there is a blast of hot hair, for example. There are no spoken or written words, just a bunch of videos in a 360 degree circle. Your chairs swivel in a circle to see all sides of the film easily, but most of the images are on one side. Maybe if there was an explanation of what we saw, it wouldn't seem so cheesy. But as it is, it's just "fun". After that video, you take an elevator up to the Observation Deck. Here you can see the World's Largest Living Roof" and the benefits are explained to you. After you leave here, you pass a couple of vending machines and tables, if you want a quick snack. Then you cross over into the factory. There is a balcony all around the factory for you to walk. Along the way, there are monitors that explain in less than a minute what happens in each area. Since the factory wasn't in operation, this was quite informative and provided the visual of what we would have seen. Also along the path are interactive computers to further explain each part of the assembly. They say there are trucks parked at each spot so you can see the plant in progress, but they were all covered with plastic and we couldn't really see anything. After the factory part, we were able to look at some of the other cars made in the factory over the years and the gift shop. It did not take long for the bus to show up to take us back. The whole process took about 2 1/2 hours.

2  Thank JuwelAnn
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.

Travelers who viewed Ford Rouge Factory Tour also viewed


Been to Ford Rouge Factory Tour? Share your experiences!

Write a Review Add Photos & Videos

Owners: What's your side of the story?

Own or manage this property? Claim your listing for free to respond to reviews, update your profile and much more.

Claim Your Listing