I first noticed Paciugo when they used to have a stall at the Saturday Morning Market, where they sold mainly coffee, and about 6 flavors of gelato. I never tried the ice cream, but their coffee was always superb. When they stopped coming to the Market, I started bringing my own coffee.
Recently, I have strolled into their shop on Beach Drive a few times for gelato. Although a bit on the pricey side, you do get your money's worth. There are MANY flavors, and you can ask for a taste, and then squeezed 2-3 flavors into even their smallest portion cup. They usually fill the container to overflowing, so you need to eat fast at first to prevent dripping, especially if you step back outside. There are a few tables and free wi-fi both inside and outside.
My memories of gelato mainly center around after-dinner strolls in Florence Italy, in the backpacking late 1970's. Residents and tourists alike would line up at ice-cream shops, and the basic nocciola (hazelnut) flavor was absolutely sublime. Freshly made, with no chemicals, guar gum, and other hideous texturants. I don't know if the Florentine gelato is still as good, but the memory remains 35+ years later.
Paciugo's product comes as close as I have tasted to the real Italian experience. The flavors are strong and identifiable, with no off notes. The consistency is lovely, mouthfeel sublime, and sugar content off the charts. It's an absolutely wonderful treat if you have any affinity for genuine ice cream as it used to be, and should be. Squisito!