I liked the "Mom and Pop" feel of this little deli and the decor was super cute. I do believe it is a family/couple-run shop. The staff is friendly and pretty quick. We got sandwiches here nearly every day during our trip and they were always tasty. Great bread, fresh ingredients and lots of options for sandwiches, salads and wraps. I also loved the coffees here. Even the iced coffees are brewed fresh to order. SO good!