The key to the success is exceeding the customer's experience and good ole fashion quality products. Jaxson's delivers on both fronts. We went by late one weekday night for a banana split, shared between four persons. The interior is nostalgic, not fancy, but the ice cream made up for what it lacked in modern decor. The banana split was quite good. We decided to return one Sunday evening and could not believe that the parking lot was over flowing, there was a line at the door with persons waiting a half hour + for seating and a line at the take out window. We decided to take our chances at the take out window as that line was moving faster. WOW! This was a GREAT Choice, the banana split inside costs $12.00, but at the window it's $8.50 and the six of a new born child! Seriously, this is one of the best ole fashion banana splits you will ever have, not to mention the best value for money. DO NOT order one each. Four to six persons can comfortably indulge in this ice cream feast! If you love ice cream and want a real treat, make you way to Jaxsons' take out window, you will not be disappointed!