I had looked into a helicopter tour prior to our holiday and their communication by email was good. We ended up booking through our hotel for the same price as advertised online booking direct.
The company is run by a lovely family and we received a warm, friendly welcome. They were happy to take photos on our camera before and after the flight. The pilot spoke excellent English and gave a constant commentary, answering our questions etc.
A great experience from a family run business. The only reason I haven't given 5 stars is because it would have been nice to have been able to pay slightly less for our 4 year old daughter - we had to pay the full adult price.