We have been a plethora of "surf" destinations and have sought the help many instructors; eric from matos surf shop was by far one of our favorite. Our 8 year old daughter that just loved him...he was lots of fun, easy to talk to, and full of great tips. Not bad from a guy who originated in the American mid-west.
The customer service from the owner was a bit undesirable; a bit rough and not very friendly.
Overall, we would go back...the price was reasonable, friendly knowledgeable instructor, and great location.