Just stopped by Whole Foods recently on a whim with a few minutes to kill. What an amazing retail store! I've spent my entire business career in retail and feel as though I have some "feel" for it. Whole Foods takes the retail experience to an entirely different level. That sounds so cliched, but it is really true. For example, we walked into the original store on Lamar recently and after getting about ten steps in, I stopped and said "Oh my God, they have live music in here!" And sure enough, on a Friday afternoon at 3:30 there was an outstanding blues-rock outfit playing away right on the floor in the middle of the store. And it didn't stop there, the displays, the selections, the signage, the helpful staff made the experience all the better. Even the other customers where happy, young, hip and obviously successful. The "Whole" vibe made for an eye-opening trip into what retailing can be. If you are in anyway associated with retailing, stop by when you're in Austin it will cast a new light on your ideas of selling, display and marketing...and if you're not a retailer, just go enjoy the "Whole" show!
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