If your palate is past Starbucks and are looking for the real deal, Noble has the best coffee in Ashland and is one of the best on the West Coast. That is saying a lot but true. They are fanatics about getting it right. They roast their own beans from eco-correct small co-ops around the world.
It is rare that I can get a cappuccino and not need a bit of sugar, but at Noble I have found no sugar required. If it is they provide a unique organic liquid sugar to add as needed. The pastry section does not compare with Mix, the second-best coffee in town and also excellent, and the outside seating is adequate but again pales in comparison to Mix, but the coffee is world-class.