The only reason we can think of why the place tries to present itself as imported (it isn't; it is 100 per cent Filipino) is so that it can bewitch customers through snob appeal. It worked when it first opened but as the months wore on, so did the novelty and patronage. What a waste. The pizzas are generally good, considering they are domestic concoctions; servings are quick and large as they ought to be for their hefty prices. All the imagery around the place redolent of New York makes diners think the place is a franchise from the Big Apple and that everyone is getting the real thing. But not those already aware of its real origins and intentions. And that number is growing.
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