I have watched Pure grow from the day the doors first opened. The ambiance, the décor, the outside bar and the view were all a path to great things. I consider the manager a friend and she has really put forth great efforts to make the place work and it does. The current DJ's are top notch and the music flows with the atmosphere. The place reflects its name and that's what I enjoy about it. The people who go there are diverse and the mood is spectacular. The views of the Palm Jumeirah and JBR Beach are flawless. Great place to snap a picture if nothing else. I can't imagine another place to bring a special someone for a relaxing evening of cocktails and beautiful views.
Pure continues to grow and is only going straight up the ladder to good things. I recommend you give it a try and for you guys looking for lovely ladies to meet and socialize with, Tuesday night is no let down. The place is chock full of beautiful people. Come on up to the 35th floor and see what the Hilton is hiding up there!!!! :)
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