Stayed in this hotel during my last vacation to Hongkong and this hotel is really great. The room is quite small compared to some hotels in China mainland, but it is adequate. And the rooms are located on 40++ floor, so you will have a great view of the city from your room. Also, they have transition floor on 41st floor, and you can enjoy the view of the city from there. Really nice!
The hotel is not located on or near the main attraction (e.g Tsim Tsa Sui or Nathan Road), but it is very near with Tsuen Wan West MTR station, so you can go wherever easily and fast. And they have a connecting with Central Park Mall, which is not so big but adequate lah.
Also, if you really want to blend with locals, they have a park right next to the hotel, and in the morning and in the afternoon, you can visit there and see people do a lot of activities there. There's playland for kids, people doing taichi, some practicing for singing and theater, etc.
Really great hotel. But if you plan to spend most of your time in the city doing shopping, probably not the best hotel for you since the location is quite far and you maybe dont like to carry all your shopping bag through the crowded MTR.