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“Modern and sophisticated w/out being uppity”

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Brown TLV Urban Hotel
Ranked #18 of 100 Hotels in Tel Aviv
Certificate of Excellence
Claremont, California
Level Contributor
23 reviews
12 hotel reviews
common_n_hotel_reviews_1bd8 16 helpful votes
“Modern and sophisticated w/out being uppity”
Reviewed August 2, 2013

This hotel is really cool, it has an amazing look on the inside, very clean and modern looking. The staff was insanely polite and helpful. At one point the girl at the front desk overheard that I was unhappy w/ the a cabbie quoting an absurd price, she pulled him outside and clearly reamed him and I got a fair rate. The bars are cool and have nice drinks and they attract a hip crowd. I was worried that w/ the bars being popular that the entire hotel would be noisy at night, but that wasn't a problem. They have a cool breakfast option where you don't dine at the hotel but have the choice of several really cool bfast places w/in walking distance. This is definitely a place to stay if you are young and appreciate a nice atmosphere.

  • Stayed July 2013, traveled as a couple
    • Value
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Helpful?
Thank C L
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
ManagementBrownTLV, Guest Relations Manager at Brown TLV Urban Hotel, responded to this review, August 5, 2013
Dear C L,

Thank you for your lovely review of our hotel.

We are very happy to read that you enjoyed your stay with us and appreciated the hotel's design and atmosphere.

We thank you for your kind words about our staff. They are very dedicated and will do their outmost to make sure our guests have an amazing experience during their stay.

We are very glad that you enjoyed our bars which have become two of the most vibrant and happening places in town.

We look forward to welcome you back on your next trip to Tel Aviv.

With kind regards,

Paola Roizman
Guest Relations Manager
Brown TLV
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC.
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ct
Level Contributor
198 reviews
63 hotel reviews
common_n_hotel_reviews_1bd8 124 helpful votes
Reviewed August 2, 2013

I am reluctant to write a glowing review for Brown TLV because quite frankly I want to make sure that it does not become so popular that I can't get a room here when I'm in town. I've stayed at several hotels in Tel Aviv over the past 3 years. You can check out my other reviews to see what I thought of them. These include The Dan Tel Aviv (the big one), The Intercontinental, Townhouse and Rothchild. They all had their positives and negatives. Most were great. Rothchild and Townhouse bill themselves as boutique, designer hotels but they are really urban B&Bs. There's nothing wrong with that, but neither have bars or much of a social life revolving around the hotel like you'd expect from similarly billed hotels in NY or London.

Brown is the first one that I've stayed at that makes a solid attempt at the concept. Yes, everything is brown (why???). The lobby is open with casual seating, music and not much of a reception. Pretty much what you'd expect from a designer hotel. Straight through the lobby to the back is an outdoor patio bar with building sized videos projected on nearby townhouses and in the evening a DJ. I never spent much time there but it was busy every night of my stay. It looked lively and fun. And ironically, even when I went to bed and the party was still going downstairs, I couldn't hear a thing in my room.

On the roof (4th floor), there is a second, quieter, rooftop bar. Couches and massage tables wrap around the roof and there is even a hot tub up there.

So if you want to stay someplace that seems to have a lively nightlife going, this place has it for now. I haven't stayed at any other boutique hotels in TLV where this was available.

I had a great room. It was a deluxe with a pull out sofa and king sized bed. Bathrooms were small as expected. TV set up was pretty haphazard, but I liked the overall feel, especially the dark stained tropical wood floors. Really nice to stay in a hotel with no carpeting. I slept great. It was a very comfortable room.

Check in was a little strange. My reservations were visible but apparently canceled by someone but the girl at the desk found another, better room for me that actually cost less than my original reservation. A little hiccup but all good in the end.

I did not have breakfast. There is no restaurant in the hotel, maybe this will change in the future because they have great space for an outdoor cafe in the back. But for now, they have a deal with local restaurants for a free breakfast. I was working and did not have time to sample any of them, but this concept strikes me as inconvenient and one that they should try to insource quickly. Not a deal breaker but definitely not convenient either. That said, if you are tourist, all of the restaurants in this area, and Israel generally, have great breakfasts so I am sure the quality of the food is good.

Anyone reviewing this hotel and giving poor marks for the neighborhood does not understand Tel Aviv. This hotel is about as centrally and ideally located as any place could possibly be. It is literally two blocks to Rothchild Blvd, Tel Aviv's upscale restaurant row, one block from Nahalit Binyamin Street, another street with trendy restaurants and bars, two or three blocks from the newly revitalized Yemen district near Carmel Market, two blocks from upscale, soho-like Neve Tzedek, four or five blocks from the beach -- you really can't get a better location. And to top it off, it is one of the quietest hotels I have stayed at in Tel Aviv (with the exclusion of the giant chains on the beach). All of TLV is under construction and development so the work or dilapidation that some reviewers note is merely the evidence of a city under continuous transition. That's part of the excitement of Tel Aviv. If you come to Tel Aviv expecting clean pristine boulevards and beach area like south of France, you have come to the wrong place. Tel Aviv is a growth city rapidly trying to figure out what it is going to be. The graffiti and older buildings are a fake out to what is really going on here - it is an energetic, friendly and incredibly local (doesn't cater to tourists because the locals keep it going pretty well on their own) city. In recent years, people have made TLV their destination, and the city is adapting. It's all good. Have an open mind, understand what is happening and be glad that you are there to share it all. It took me several visits to really get Tel Aviv. It can look dirty and ugly and messy - but like other big cities, once you dig in, you learn what it's really about. And TLV has so much positive going for it that it shouldn't be overlooked on any trip to Israel.

So getting back to the Brown... this new designer hotel exemplifies the push to trendiness that is happening in Tel Aviv and executes really well. It's location is perfect. Any local would tell you this. Have fun, but don't go when I"m going--

  • Stayed July 2013, traveled on business
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Helpful?
1 Thank glbtrvler
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
ManagementBrownTLV, Guest Relations Manager at Brown TLV Urban Hotel, responded to this review, August 4, 2013
Dear Glbtrvler,

Thank you for your kind review.

We were very happy to read that you enjoyed your stay with us and especially our lively atmosphere and our new bars.

We are happy that your room was to your liking and that you had a comfortable and peaceful sleep.

We were sorry to hear that you did not have the chance to experience any of our breakfast cafes. Each one is unique and offers a different side of Tel Aviv. Since we are located in such a great location, the outdoor cafes (which are located only a few minutes' walk from the hotel) are a great way to experience the city as a local and explore our surroundings. Hopefully you will have the change to check them out on your next stay with us.

We thank you again for choosing to share your experience at the Brown TLV and look forward to welcome you back at your next visit.

With kind regards,

Paola Roizman
Guest Relations Manager
Brown TLV
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC.
Tel Aviv, Israel
Level Contributor
98 reviews
57 hotel reviews
common_n_hotel_reviews_1bd8 53 helpful votes
Reviewed July 26, 2013

Boutique hotel with pleasant and nice young atmosphere.
Lively bar on the ground floor, refreshing, cozy, and good atmosphere.
Another bar on the roof top ,lovely Night Landscape , Music, fresh air, Hot Tub, Spa treatments place.
Small rooms but comfortable, convenient location, city center location, close to the picturesque neighborhood of Neve Tzedek.
Public spaces, interior design of Tel Aviv in the fifties.

  • Stayed July 2013, traveled with friends
    • Value
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Helpful?
Thank Rony H
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
ManagementBrownTLV, Guest Relations Manager at Brown TLV Urban Hotel, responded to this review, July 30, 2013
Dear Rony H,

Thank you for your lovely review.

We are happy that you enjoyed the hotel's vibe and atmosphere. Out hotel bars are indeed a great place to enjoy drinks in the evening and relax during the day in the sun beds and open air Jacuzzi tub.

We are glad that you also found our location convenient and used the hotel's public places as you living area. This is exactly what they are meant for.

Thank you again for taking the time to share your impression of our hotel.

We hope to welcome you back soon to the Brown TLV.

With kind regards,

Paola Roizman
Guest Relations Manager
Brown TLV
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC.
Jerusalem, Israel
Level Contributor
95 reviews
22 hotel reviews
common_n_hotel_reviews_1bd8 31 helpful votes
Reviewed July 18, 2013

this was our 3rd visit to the hotel.
We decided this was a perfect way to spend our first anniversary.
We arrived at the hotel and lots have changed-
since last year they started charging for the parking...
the perfect little coffee corner they had was gone (was such a great place to relax - you felt like home - sitting in your living room)
the rooms are run down - the paint in the bathroom is peeling, the water from the shower goes out into the toilet making a big mess
the noise from the bar is really bad and bothered us..
the price however - stayed the same (and it's not cheap..)

it was not awful - but it wasn't great
not sure I would recommend it

  • Stayed July 2013, traveled as a couple
    • Value
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    • Cleanliness
    • Service
Helpful?
Thank sigsigm
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
ManagementBrownTLV, Guest Relations Manager at Brown TLV Urban Hotel, responded to this review, July 29, 2013
Dear sigsigm,

We thank you for posting your review about the hotel.

We were very sorry to hear that you did not enjoy your stay with us this time around. Please note that we have taken all of your comments and remarks under our consideration and will address all of them accordingly.

We truly hope that you give us a chance to welcome you back and offer you a redeeming experience.

Thank you and kind regards,

Paola Roizman
Guest Relations Manager
Brown TLV
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC.
Tel Aviv, Israel
1 review
Reviewed July 13, 2013

very nice and cool way to be away from home' and in such perfect location' near all the best tel aviv has to offer - beach' resaurant' bar market etc.
ffirst time i was with my husband for romantic birthday celebration' and second time with my bff.
a must do list - take the bike from the brown, drink cava at sunset on the roof, greate masage at the wonderfull spa, spend some lazy morning at the vintage lounch.
thank you brown staff for lovely time' sure we will meet again soon.
zidon sagit

  • Stayed June 2013, traveled as a couple
    • Value
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Helpful?
Thank sagit_zidon
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
ManagementBrownTLV, Guest Relations Manager at Brown TLV Urban Hotel, responded to this review, July 16, 2013
Dear Sagit_Zidon ,

Thank you for choosing us again as your urban escape and for writing your lovely review.

It means a lot to us that you choose to share your experience at the Brown TLV with your loved ones.

We are glad that you enjoyed and made good use of your time at the brown. We hope that you eliked the changes and additions and are happy to hear that you had the chance to relax and be lazy for a while.

We hope to welcome you back soon,

With kind regards,

Paola Roizman
Guest Relations Manager
Brown TLV
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC.
1 review
Reviewed July 11, 2013 via mobile

We were so excited to come here and have a great time. The service is good and the room is small but fine, but after planning our night to enjoy their two bars, we found that the roof bar was closed due to a private party and the downstairs bar and tables were fully reserved for outside people. After being promised that we could use the roof bar after 11, we returned and again was turned away. The guy at the front desk tried to help but there are definitely communication issues between the bartenders and bar managers, and the hotel. This place is cool and tries hard to be awesome, but in the end was a waste of money and made us feel pretty excluded and turned away. I wish we went to a better hotel closer to the beach and were actually allowed to use the facilities. Don't go here if you actually expect to spend time at the hotel. It's all a bunch of hype.

  • Stayed July 2013
    • Value
    • Location
    • Rooms
    • Cleanliness
    • Service
Helpful?
Thank Suziess
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
ManagementBrownTLV, Guest Relations Manager at Brown TLV Urban Hotel, responded to this review, July 29, 2013
Dear Suziess,

Thank you for your review and sharing your experience at the Brown TLV.

We thank you for your kind words about our staff and rooms.

We were very sorry to read that you felt excluded while staying with us. Please note that this was never our intention as we value our hotel guests and always go on and beyond to accommodate them and make them feel at home. The Brown TLV bar is one of the most vibrant and hippest places in town and is quite busy in the evenings. As our hotel guest, you of course are always welcome to our hotel bar and this is why we offered to reserve a table for you in advance when you first arrived to the bar.

We are very sorry that your experience at the bar made you not feel welcome with us and we truly hope that you give us a chance to accommodate you again and change your image of our hotel.

With kind regards,

Paola Roizman
Guest Relations Manager
Brown TLV
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC.
Berlin
Level Contributor
4 reviews
4 hotel reviews
Reviewed June 27, 2013

Brown Hotel is a very cool hotel. Good and friendly staff, cool rooms, good bathroom, very good is roof top terrace and the outside bar on ground floor.
The location is fantastic, next to Neve Zedek, 3 minutes by car to the ocean.

We will come back, definetley.
Once more. Danny, the General Manager, is very friendly and have very close realationship to the guest.

Thank you
Robert

  • Stayed June 2013, traveled as a couple
    • Value
    • Location
    • Sleep Quality
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    • Cleanliness
    • Service
Helpful?
Thank Ruven
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
ManagementBrownTLV, Guest Relations Manager at Brown TLV Urban Hotel, responded to this review, July 6, 2013
Dear Ruben,

Thank you for taking the time to post your kind review.

We are happy to hear that you enjoyed your stay at the Brown TLV as well as your bedroom and the roof top terrace.

The hotel's location is indeed optimal and allows you to walk to most of the trendies neighborhoods in town as well as the beach which is only a ten minute walk from the hotel.

Our Hotel Manager, Danny Tamari, cares very much about our guest's experience and encourages every staff member to be very personal and invested in making our guests' stay a wonderful one. We thank you for noticing this.

We look forward to welcome you back very soon.

With kind regards,

Paola Roizman
Guest Relations Manager
Brown TLV
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC.
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Additional Information about Brown TLV Urban Hotel

Property: Brown TLV Urban Hotel
Address: 25 Kalisher, Tel Aviv 6516505, Israel
Phone Number:
Location: Israel > Tel Aviv District > Tel Aviv
Amenities:
Bar / Lounge Business Center with Internet Access Fitness Center with Gym / Workout Room Free Breakfast Free High Speed Internet ( WiFi ) Pets Allowed ( Dog / Pet Friendly ) Restaurant Spa Suites Wheelchair access
Hotel Style:
#4 Business Hotel in Tel Aviv
#4 Spa Hotel in Tel Aviv
#17 Romantic Hotel in Tel Aviv
#17 Family Hotel in Tel Aviv
Price Range (Based on Average Rates): $$
Hotel Class:3.5 star — Brown TLV Urban Hotel 3.5*
Number of rooms: 30
Official Description (provided by the hotel):
There's a new color in town. In the heart of Tel Aviv's urban scene, at the crossroads of the charming Neve Tzedek quarter and trendy Rothschild Boulevard and a ten minute walk from the beach, the Brown TLV Hotel is an ideal choice for the seasoned business traveler as well as the lifestyle-driven individual eager to access the vibrant city. Arts and culture, dining and nightlife– are all outside our door. The Brown boutique hotel caters to the value-minded, yet stylishly discerning guest. Combining unique retro design, stylish ambiance and personalized service, Brown TLV is an award winning hotel recommended by international magazines such as NY Times, Wallpaper, Conde Nast Traveller, Vogue and Time Magazine. ... more   less 
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Also Known As:
Brown Tlv Hotel Tel Aviv

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