I have stayed here several times since 2010. Every time I have stayed here I am impressed with the high quality service and overall experience. This is far and away the best value (for cost and room) that I have found. The hotel is family-owned and the hotel itself is not very large. As a result, the staff knows the guests and makes and effort to please everyone as best as possible. Here is an example of how great these folks are. I took a flight to Lallibella and my return flight was radically changed by Ethiopian Air (ET). Because I had given ET the hotel as a contact, the hotel tried to email me concerning the change. I never got the email but the folks at the hotel arranged an airport pick-up for me anyway. A very nice soft landing. Some have complained about the area. I have walked around the area escorted and alone many times and have never had a problem.