After enjoying a Heineken at every meal while I was in Amsterdam, it only made sense to go see how the number one imported beer in America is made.
Even if you are not a beer drinker, like my wife, you can still have an enjoyable time at the Heineken Experience (Discount in the I Amsterdam booklet). The entire brewery is very accessible for English speakers since English is the only language (I recall seeing) in the experience. All presentations are done in perfect no accent English (how do the Dutch do it?).
You can purchase a number of fun Heineken souvenirs, bottle you own bottle, and don't forget the two Heineken Extra Colds at the end (cola for the kids). I've never done the Guinness tour, but I've heard this Heineken one is better. If you are stopping in Belgium during your trip through Amsterdam, stop by a Belgian brewery and compare how the smaller houses do it compared to the giants like Heineken.More