This was our second stay after our first visit last September. And did not let us down.
The improvements/changes since our last review:
DRESS CODE - They have started a new dress code for dinner in the evening. No shorts for males or females and smart shirts/tops for all. However, they have a slight discrimination going on here - males were turned away from the restaurant for wearing very smart shorts and nearly every night we saw females with shorts AND one night wearing bikinis with sun dresses over them. It was reported and they apologised (one night females with wigs and silly hats on in bikinis straight from the pool). If your having a rule it has to be for everyone. I approve of the new dress code - but please ensure it is applied across all residents whether they are in a hen night or not!
ADULTS ONLY - 16 and over only. A fantastic move and works well. This is a very smart hotel and I also think a hen and stag night ban should also be applied. The mess they made by the pool was bad (spilled beer etc). There are lots of hotels in Benidorm for this type of party. Keep this hotel as is. Its lovely. I dont know why they would book the Flash anyway it doesnt offer that kind of traveller the holiday they want.
ROOMS - Standards are well maintained. Cleaned every day. Left alone if having a duvet morning :) and they come back later in the day to clean.
POOLSIDE - Amazing - chillout music being played and 2 bar attendants for cocktails and food etc. Just please hose it down every night/morning. 2 days it was showing the sticky spillages from rowdy stag parties and fag butts form the previous days shenanigans.
RESTAURANT - How ANYONE can say this is either low quality or cold or not enough selection needs to go to an opticians or replace their taste buds. The food was incredible to the point that our friends who were only staying B&B originally, upgraded to half board as they were so impressed with the value, quality and selection. A special mention for Juan, David & Nevise (hope spelled correctly). All of them were so welcoming and Jaun served us well and made us fell very very welcome. Well done all involved.
FRONT BAR - As always well looked after and nice snacks and happy hours twice a day.
The Hotel Flash deserves 5 points from us. You may think that I was not happy but I was delighted. They are new only 1 year old and they are refining all the time. I have put constructive comments on some of the topics above. I did this last time and the big one was the adults only and the dress codes. Now I dont think that the Management listened solely to me and Im sure it was in the planning for 2013. BUT, they do listen and they do act.
To the General Manager. You should be rightly proud of your Hotel and your staff. We will be booking for this September to come again. I would not stay anywhere else in Benidorm and our friends, who visited this time on our recommendation, are going to book again and others may follow. You are refining what you do and its all going excellently.
Thank you for a lovely stay. Al and Stu
- Official Description (provided by the hotel):
- Hotel Flash is a new concept of hotel in Benidorm. Live your dream holiday and enjoy the excellent microclimate of the area at this luxury new construction where comfort and design go hand in hand. And now we are an adult only hotel, allowing you to enjoy an even more relaxed holiday. You can come with your partner, in groups of adults, as singles or families if you have adult children. This is a beach hotel that has everything you need to spend a few wonderful days off in Benidorm, but without forgetting the fun and entertainment in our Flash Bar, with live music everyday. We want to provide you with as much fun on your holiday in Benidorm. "Flash Hotel" is an accommodation in Costa Blanca (Alicante) with modern design and new construction located in the heart of Benidorm, one of the most important tourist destinations known throughout the Mediterranean thanks to its beaches and nightlife. ... more less
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