If you plan to stay in Benidorm Old Town then you should consider stay here. Well placed to explore the area with everything not far away.
We couldn’t have been happier with our stay! We were there for a week at the end of November and between the 4 of us it worked out much cheaper than staying in a hotel. What’s more is we saved money cooking at the apartment rather than eating out, the kitchen was perfectly equipped and the dinning area is lovely. There is no detail left out, lovely soft white towels, soap shampoo etc. It is only a two minute walk to the beach and the local supermarket Mercadona! We are already looking to return next year.