We stayed at Palazzo Giancola while to break our travel driving to Ostuni for a holiday. The hotel is located on a piazza in front of the town's railway station yet the room (at the back of the hotel) was not noisy - although it was a Sunday night so I am not sure if weeknights are worse.
The hotel appears newly renovated and our triple room was certainly newly fitted out and very clean. The bathroom was spacious with a good shower. The king size bed was very comfortable and pillows were great! We slept well.
The breakfast (included) was a typical Italian breakfast, but without much of a savoury selection - only one choice, mortadella. Coffee was ok but not great.
Service was very friendly and helpful. There is free car-parking outside the hotel. It was very good value for 100 euros for a triple room (incl baby cot - 4 of us in total) and breakfast.
San Severo itself is apparently not on the tourist map, according to the locals, but a small town focused on agriculture. We stopped for a delicious hot chocolate at a cafe on the main street, some very good gelato at gelateria and a pizza at a restaurant that served us early given we had two small children with us. Everyone was very friendly and helpful and certainly made our brief stay pleasant.
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