I think it's always worth giving positive feedback for good experiences, rather than just complaining when things go wrong. So here goes.
I hired a nice mitsubushi lancer from paforentals a couple of weeks ago, and their policy is no excess if any incident is not the renters fault, and E300 if it is.
Anyway, I put a minor scratch in the back bumper (I think I forgot I was in a saloon as I have an hatchback at home). I reported it to the nice woman from yorkshire at their place opposite the avanti village and she got the owner Dino (Deeno?) to check it out a few hours later. He phoned up and said he was surprised I'd reported it - many renters would keep quiet about it, leave it at the airport when they left and hope that nobody noticed - or try and blame it on somebody else after they'd left! In the spirit of good karma he thanked me for my honesty and let me off no charge, when technically they could have stiffed me for the excess.
Their vehicles are good, their staff aren't out to rip you off, and their prices are competitive. We'd certainly use them again.
PS: I'd recommend Lancers - ours handled really well on the switch back mountain roads in the troodos, and on the 100 mile motorway trip from pafos - nicosia, as well as around the traffic choked roads in limmassol.