Serve Simple Foods Whatever the specific restaurant concept, the ability to create menu items in a consistently excellent manner is directly related to ease of production and simplicity of presentation. Consistency at a high level is always more important than innovation. Use The Finest quality Ingredients There is no more essential factor in a successful menu program than the quality of ingredients used in food preparation. Starting with the best is the only possible way to end up with the best. Keep The Environment Clean, Organized and In Proper Working Order Concern for the guest means being attentive to all environmental details from maintenance of the physical plant to the personal grooming of each individual employee. Cleanliness and order are the keys to building guest confidence in the establishment. Make Memorable Moments It is the perfecting of all the little details in a restaurant that makes the guest's dining experience a memorable one. With every action, the appropriate question is: does this act show a commitment to excellence and respect for the patronage of the guest? Work As a Team Ease, efficiency and enjoyment of the restaurant experience, for both employees and guests, is directly related to the level of respect, support and cooperation among the staff. Any restaurant guest is everybody's guest; any restaurant responsibility is everybody's responsibility.