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Lure Fishbar

Certificate of Excellence
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142 Mercer St, New York City, NY 10012-3212 (Prince & Mercer Streets)
(212) 431-7676
11:30 am - 11:00 pm
Closed now
All hours
Sun 11:00 am - 10:00 pm
Mon - Thu 11:30 am - 11:00 pm
Fri 11:30 am - 12:00 am
Sat 11:00 am - 12:00 am
More Info
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398 Reviews from our TripAdvisor Community

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Showing 336: English reviews
Level Contributor
25 reviews
19 restaurant reviews
common_n_restaurant_reviews_1bd8 9 helpful votes
4 of 5 stars Reviewed 1 week ago via mobile

The restaurant's atmosphere is fantastic. Lively, great decorations and friendly staff. In general the starters were very good. Shrimp Tempura and the fish tacos were very good and the chicken wing lollipops were fantastic. I ordered the Daurade for he main course and my wife ordered the Halibut, with a side of scalloped potatoes. Both fish dishes were very dry... More 

Thank BKF1
Chicago, Illinois
Level Contributor
6 reviews
4 restaurant reviews
common_n_restaurant_reviews_1bd8 1 helpful vote
5 of 5 stars Reviewed 2 weeks ago

My wife and I were looking for a seafood restaurant in NYC and found this great place in the East Village. You walk down an outside flight of stairs and enter a place with great decor and better yet, great food, drinks and service. The place was busy and just loud enough to have a great atmosphere while still being... More 

Thank bsieg48
Fort Lee, New Jersey
2 reviews
5 of 5 stars Reviewed 3 weeks ago via mobile

We love this place. Pricey but worth it. Start with Toro sushi and fish tacos. Move into scallops and pan seared fish. Yummy.

Thank Lisa W
Nantucket, Massachusetts
Level Contributor
12 reviews
10 restaurant reviews
common_n_restaurant_reviews_1bd8 8 helpful votes
5 of 5 stars Reviewed August 23, 2016 credit card Amex Card Member Review

Loved it! The Shrimp Tempura appetizer is a must have. Can't wait to go back! Service, food and setting are all great.

Thank RSW-AckFood
Level Contributor
16 reviews
4 restaurant reviews
common_n_restaurant_reviews_1bd8 27 helpful votes
5 of 5 stars Reviewed August 22, 2016

The sushi crew made every single plate with love and passion. The fresh quality was outstanding, the tast delicious !!! Even made vegan sushi for our daughter. The made such an effort !!! The servants weren’t that friendly, but we were sitting at the bar, so it didn’t effect us and we could fully enjoy this wonderful treat !!! From... More 

Thank Boo00
London, United Kingdom
Level Contributor
8 reviews
6 restaurant reviews
common_n_restaurant_reviews_1bd8 1 helpful vote
3 of 5 stars Reviewed August 22, 2016 via mobile

Ambience was great, as was the sushi and other seafood (and burger!) but the nori coated tuna was a no. Really unappetising but apart from that nice!

Thank tzarb
Seoul, South Korea
Level Contributor
4 reviews
common_n_restaurant_reviews_1bd8 6 helpful votes
5 of 5 stars Reviewed August 8, 2016

Had two dinners in a row with family...what more can you say...when there are over 30K other restaurants in NYC.

Thank LAC5301
Scottsdale, Arizona
Level Contributor
117 reviews
66 restaurant reviews
common_n_restaurant_reviews_1bd8 22 helpful votes
5 of 5 stars Reviewed July 22, 2016

We came for the lobster roll and were first told they were sold out!! But 15 minutes later when were trying to decide on something else the waitress came over and advised the kitchen just got their lobster delivery and if we could wait 15 minutes we could have them. All 4 of us got the lobster roll on the... More 

Thank janie g
New York City, New York
Level Contributor
43 reviews
39 restaurant reviews
common_n_restaurant_reviews_1bd8 14 helpful votes
4 of 5 stars Reviewed July 15, 2016

Our group was, um, "lured" here by the Happy Hour specials, but the food was so tasty we stuck around long after Happy Hour ended. Lure is a very handsome and comfortable space, but arrive on the early side, especially if you want to sit in the bar area, because the place gets packed by the end of Happy Hour.... More 

Thank SarahNYC-NOLA
New York City, New York
Level Contributor
125 reviews
108 restaurant reviews
common_n_restaurant_reviews_1bd8 56 helpful votes
5 of 5 stars Reviewed July 6, 2016 via mobile

I had pleasant surprise today when a colleague arranged for us to meet in this Soho restaurant for lunch. I came from midtown and was expecting that it would be difficult to talk. We were seated in the bar area which although full was relatively quiet and allowed us to have a good lunchtime business conversation The service was excellent... More 

Thank 12345rover

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Restaurant Details

Rating summary
  • Food
    4 of 5 stars
    4 of 5 stars
  • Value
    3.5 of 5 stars
    4 of 5 stars
Average prices
$31 - $50
Seafood, Sushi, Soups, Asian
Lunch, Dinner, Brunch, Late Night
Restaurant features
Reservations, Seating, Waitstaff, Serves Alcohol, Full Bar
Dining Style
Casual Elegant
Good for
Business meetings, Bar scene
Open Hours
11:00 am - 10:00 pm
11:30 am - 11:00 pm
11:30 am - 11:00 pm
11:30 am - 11:00 pm
11:30 am - 11:00 pm
11:30 am - 12:00 am
11:00 am - 12:00 am
Location and Contact Information
  • Address: 142 Mercer St, New York City, NY 10012-3212
    (Prince & Mercer Streets)
  • Public Transportation: N,R,F,V,B
  • Location: United States  >  New York (NY)  >  New York City>  > SoHo
  • Neighborhood: SoHo
  • Phone Number: (212) 431-7676

Questions & Answers

Questions? Get answers from Lure Fishbar staff and past visitors.
Posting guidelines
Typical questions asked:
  • Do you have gluten-free options?
  • Is there a dress code?
  • Do you allow dogs on the outdoor patio?

Staying in SoHo

Neighborhood Profile
Once the artistic hub of New York, SoHo is now one of the premiere shopping destinations in the world. Housing everything from the most popular luxury brands to swank boutiques you won’t find anywhere else, this is a sophisticated shopper’s dream come true. Broadway is teeming with big-name stores and people during the day, while Prince and Spring Streets are the other main drags to explore. Take a detour down the quieter side streets to see the real star of the district – the world’s largest collection of intricate and elegant cast-iron architecture. What were once warehouses and art studios are now meticulously restored loft buildings favored by many of New York’s celebrities, making SoHo one of the trendiest addresses in the city.
Explore this neighborhood