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525 Broad St, Lake Geneva, WI 53147-1419
+1 262-248-3556
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  • Excellent68%
  • Very good22%
  • Average8%
  • Poor1%
  • Terrible1%
Travelers talk about
“brunch” (31 reviews)
“omelet” (59 reviews)
Open Now
6:00 AM - 3:00 PM Hours
American, Cafe, Vegetarian Friendly, Vegan Options, Gluten Free Options
$$ - $$$
525 Broad St, Lake Geneva, WI 53147-1419
All Details
Write a ReviewReviews (833)
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1 - 10 of 831 reviews

Reviewed 4 days ago

What a fabulous breakfast! I like what one reviewer said about it not being franchise food. Where else can I order turkey pesto hash? My entree was SO good that I heartily recommend it though my fellow diners loved their breakfasts also. All came with...More

Thank WisconsinTarheel
Reviewed 2 weeks ago via mobile

Fresh ingredients in all our meals. The chopped vegetable salad was delicious as was the eggs Benedict. Not crazy about the garden burger seemed more like stuffing. Blueberry pancakes were great as was the grilled cheese. Don’t miss the bakery next store, it was awesome!

Thank Vacations22
Reviewed 2 weeks ago

completely worth the wait. the line will linger outside but the food inside is wonderful. The menu is unique and worth exploring, the staff is great as well.

Thank Alexander E
Reviewed 2 weeks ago

I call it clean food because it is not what I call "Franchise Food"(everything comes out of a box). The food is fresh from farm to kitchen. The service is always great. No long waits for your meal.

Thank Edie M
Reviewed 2 weeks ago

This joint, much like Egg Harbor Café, places emphasis on the quality of the food they serve. Everyone was thrilled with their food. I ordered the simple egg platter: two eggs (over easy) with potatoes, chicken sausage (patties) and toast, with an orange juice. Solid...More

Thank Nuzzinaples
Reviewed September 13, 2018

Definitely not your "typical" breakfast place so my husband might not LOVE this place but he could absolutely get the basic eggs, hash browns, bacon, and toast if he wanted. Our group liked this place very much! Farm to table type menu and my breakfast...More

Thank Sue O
Reviewed August 25, 2018 via mobile

We eat here often, the food is fresh, interesting ingredients, everything I have had was delicious. In the summer it is packed with Chicago tourists, so get there when the open

Thank Tonya6425
Reviewed August 23, 2018 via mobile

Stopped here after good reviews from travelers and research off TripAdvisor. Quick, friendly service. Basic menu, but great food! My husband tried the mashed potato omelet and it was delicious!

Thank jcgonring
Reviewed August 22, 2018 via mobile

I was looking forward to having breakfast here. Based on recommendations and rave reviews we new we had to try it out. We all had different things from pancakes to omelettes etc. To be honest it was just average. I thought there was much creativity...More

Thank John G
Reviewed August 20, 2018

I went on line to find the best place for breakfast in Lake Geneva and this restaurant was listed , so we gave it a try. It was very popular and hard to get in. My overall impression is that Simple is the wrong name...More

Thank Steve F
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Questions & Answers
Dana P
July 13, 2018|
AnswerShow all 2 answers
Response from WashingrtonAl | Reviewed this property |
I believe so.
November 18, 2017|
AnswerShow all 7 answers
Response from 41christined | Reviewed this property |
There is a gate directly to the side patio and into the restaurant without stairs. A double stroller is always difficult in doorways.
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Restaurant Details

Rating summary
  • Food
  • Value
Average prices
$10 - $15
Breakfast, Lunch, Brunch
Restaurant features
Takeout, Outdoor Seating, Seating, Waitstaff, Parking Available, Highchairs Available, Wheelchair Accessible
Good for
Families with children, Kids, Local cuisine
Open Hours
8:00 AM - 3:00 PM
6:00 AM - 3:00 PM
6:00 AM - 3:00 PM
6:00 AM - 3:00 PM
6:00 AM - 3:00 PM
6:00 AM - 3:00 PM
7:00 AM - 3:00 PM
Location and Contact Information
  • Address: 525 Broad St, Lake Geneva, WI 53147-1419
  • Location: United States  >  Wisconsin (WI)  >  Lake Geneva
  • Phone Number: +1 262-248-3556
  • E-mail
New breakfast and lunch restaurant. Locally grown food.
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