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309 W Kirby Ave, Champaign, Champaign-Urbana, IL 61820-7207
+1 217-352-2273
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  • Excellent64%
  • Very good27%
  • Average6%
  • Poor1%
  • Terrible2%
Travelers talk about
“frozen custard” (21 reviews)
“fudge” (18 reviews)
“banana split” (4 reviews)
Open Now
12:00 PM - 10:00 PM Hours
309 W Kirby Ave, Champaign, Champaign-Urbana, IL 61820-7207
All Details
Write a ReviewReviews (177)
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1 - 10 of 174 reviews

Reviewed 1 week ago

I went there for the first time and had the vanilla custard in a bowl. It was like soft serve ice cream only a little better. There was a little bit of a wait as they make each order individually. It was a nice refresher...More

Thank mjb6517
Reviewed 2 weeks ago

Best custard I have had hands down, (though I haven't had a ton of it). It was delicious and the retro/original building was the best. I felt like I was traveling back in time to my childhood.

1  Thank Seth H
Reviewed March 11, 2018 via mobile

They have the best tasting cutard in Town. Lots of different flavors to choose from. We usually get the flavor of the day, or lemon.

1  Thank N9626BFdavec
Reviewed March 3, 2018

Jarlings (The Custard Cup) has been a C-U destination since 1983. Over the past few years they have switched from seasonal to year-round. They have several flavors (vanilla, lemon, chocolate, strawberry) on a daily basis, along with a special flavor of the week. They don't...More

1  Thank Karen B
Reviewed February 4, 2018 via mobile

The place to go for frozen custard in Champaign. Be prepared for it to be crowded with University of Illinois students. But still a local favorite.

1  Thank abmartin55
Reviewed December 22, 2017 via mobile

The place looks like an old fashioned burger joint, but only sells custard desserts. It's a bit on the expensive side, as desserts go, but you get your money's worth. They'll build your favorite sundae, parfait, cone, "Blizzard" mix, up to you. Toppings are fresh,...More

1  Thank Wen S
Reviewed October 9, 2017

Absolutely the best place to be on a hot summer evening. Lots of flavors, a drive through and of course picnic benches to sit on so the kids don't spill in the car

1  Thank Rosebud02
Reviewed October 3, 2017

Really good ice cream treats at pretty hefty prices. You'll have to decide if the long lines are worth the wait. But if you ever go buy when there isn't a line, give it a try. Most locals adore the place.

1  Thank John F
Reviewed September 26, 2017

I saw this place on the Big Ten Network as a place to get a good dessert. They were right, I had the peanut butter fudge shake. It was delightful but very expensive for the size I got.

Thank Princerman
Reviewed September 6, 2017 via mobile

Stop by for a breeze. Enjoy a great treat. Just about all flavors are fantastic. The Cold fudge is off the charts. New ownership but little changed.

2  Thank Barry W
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Restaurant Details

Rating summary
  • Food
  • Value
Average prices
$2 - $6
Restaurant features
Takeout, Parking Available, Free Off-Street Parking, Wheelchair Accessible, Accepts Mastercard, Accepts Visa, Accepts Discover, Reservations, Outdoor Seating, Seating, Accepts Credit Cards
Good for
Families with children, Kids
Open Hours
12:00 PM - 10:00 PM
12:00 PM - 10:00 PM
12:00 PM - 10:00 PM
12:00 PM - 10:00 PM
12:00 PM - 10:00 PM
12:00 PM - 10:00 PM
12:00 PM - 10:00 PM
Location and Contact Information
  • Address: 309 W Kirby Ave, Champaign, Champaign-Urbana, IL 61820-7207
  • Location: United States  >  Illinois (IL)  >  Champaign-Urbana  >  Champaign
  • Phone Number: +1 217-352-2273
  • E-mail
Custard Cup was first started in 1949. It was originally opened by George and Helen Potter at 2507 N. Vermilion St. in Danville, IL. There they started selling the Custard that Mr. Potter had developed a recipe for. Business started slow, and it was not uncommon to see George and Helen sitting out back playing cards while they waited for customers to come in. The Potter’s also created our signature Cold Fudge, to solve the problem of Custard melting when hot fudge was put on it. They owned the business for 20 years and then decided that they were ready to retire. The Potter’s had no children, so they sold “The Cup” to the Wilmer and Dorotha Jarling in 1969.Mr. and Mrs. Jarling watched as the number of customers grew, after school, after church on Sundays, and on the weekends it started turning into “the place” to go on a weekend night for a treat. As it grew, the Jarling’s made some changes to the business, such as adding cash registers and an extra two windows in 1980.Another change the Jarling’s made to the business was expanding the menu. Originally only three flavors of custard were available; Vanilla, Chocolate, and Lemon. Strawberry was added, and later so was Orange. They sold the classic soda shop favorites like Sundaes, Old Fashioned Sodas, Shakes and Malts. Also other menu items began to develop, such as Banana Splits, and Custard Sandwiches.Wilmer and Dorotha Jarling retired in the early 1980’s to have time to enjoy hobbies and travel. After a two year battle with cancer, Dorotha Jarling passed away in 1995. Wilmer Jarling passed on in 2002 at age 85. The Danville Custard Cup is now owned by their children; Doug Jarling, Larry Jarling, Nancy Smart, and grandchild Rodney Smart. On April 28, 1983 Jarling’s Custard Cup opened its doors at 309 W. Kirby Ave. in Champaign. It was opened by Doug and Christy Jarling, who had worked and helped to manage the Danville store for several years. The Champaign location featured the same products as the Danville store, as well as new creations like frozen pies, and The Snowstorm. In 1993, Doug and Christy Jarling purchased the secret recipe from Wilmer and Dorotha. Since then both locations have continued to change their menus slightly, keeping the favorite treats and working to add new creations from what they've heard from their customers.
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