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Ratings and reviews

RATINGS
Food
Service
Value
Atmosphere

Details

PRICE RANGE
$9 - $30
CUISINES
American, Steakhouse, Bar
Reviews (455)
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426 results
Traveler rating
239
101
48
21
17
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LanguageEnglish
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Traveler rating
239
101
48
21
17
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All reviews prime rib salad beef bread steakhouse bi
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Reviewed March 21, 2022

I was here again after so many years of being shut down by the governor. It had to be sold so I got to go with new owners. It is still good food, but some of the town-famous dinners have gone away. Prices are high,...but where isn't anymore? This is a 'go out to dinner place'.More

Date of visit: January 2022
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Reviewed January 12, 2022

Truly a great place anytime of the week. Thank you for having great service and having delicious meals!

Date of visit: October 2021
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Reviewed December 7, 2021

This was our 3rd visit to BI over the last 3 years- always chosen by the family members we were visiting. Maybe by Merced standards, the BI is a great steakhouse. It may be an institution. However, as frequent travelers, we have not found the...BI to be even average or ok. Each time our cuts of beef (prime rib, tenderloin and the coffee-marinated) needed the sharpest knife in the kitchen to cut. Not once were our cuts cooked to order. For a steakhouse I was surprised at the small selections of red wines by the glass. Not a malbec to be had. In Merced, I've had better beef cuts at Applebees- hardly a famed or fine dining restaurant.More

Date of visit: November 2021
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Reviewed August 5, 2021

This American Steak House is an Institution. BI is defines the main strip in this town. The original menus posted on the wall and honest welcome from the Owner is all we needed to appreciate this historic Merced restaurant. Ease back. Everything was spot on:...Cocktail, appetizer, bread & butter, salad, palette cleaner (sherbet), steak & potato and dessert. Old school waitresses that never missed a beat.More

Date of visit: June 2021
Helpful?2  
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Reviewed August 5, 2021 via mobile

“BI” has got the stake house experience on point. Is it Old School dining, yes. Is it consistent, yes. Are the staff friendly and professional, yes and yes! The Branding Iron restaurant has stood the test of time because they provide the dining experience you...can expect from a classic stake house.More

Date of visit: August 2021
Helpful?2  
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Reviewed May 15, 2021

Consistently excellent experience with fine wait staff and a diverse selection of menu items to please all. The coffee rubbed steak is an ongoing favorite. Whether you live in area, visiting or passing through, check it out. There's a very obvious reason why this landmark...has endured for a really long time!More

Date of visit: May 2021
Helpful?2  
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Reviewed April 27, 2021

We were so happy to be back! We come from Fresno to eat at your restaurant and find your restaurant to have consistently great food and fair prices.!

Date of visit: April 2021
Helpful?2  
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Reviewed April 26, 2021

There were 5 of us in town and hungry late evening. We found this place and thought we would try it. Service was fabulous. Ashley waited on us attentively and was helpful with our questions about the area and best accommodations. We had Prime Rib...and shrimp meals and one French Dip. All very good. Sweet potato fries was available as well. I recommend this place for a good meal.More

Date of visit: April 2021
Helpful?2  
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Reviewed April 19, 2021

Very nice....spaced out (which made it more like our own personal space)....GREAT FOOD and GREAT SERVICE. We will be back!!!

Date of visit: April 2021
Helpful?2  
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Reviewed April 11, 2021

Had the ribeye and 10 ounce lobster tail! It was amazing once again!!! Great salads and wine!!! Can't wait to go back!!!! Love having dinner there! The service is the best in our town!!! Hands down!!!!

Date of visit: April 2021
Helpful?2  
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Reviewed July 1, 2020

We picked up some gazpacho for a dinner in the back yard. It was perfect for a warm summer evening. This cold soup is a good summer dish.

Date of visit: June 2020
Helpful?2  
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Reviewed June 22, 2020 via mobile

Such a personal atmosphere allways excellent service form not only the servers but also the hostess and owner Greg It's always such a treat to eat at the B.I. Lisa B.

Date of visit: June 2020
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Reviewed May 24, 2020

Take out ordering was easy and a pleasure. Now that the restaurant has reopened, I encourage first-timers to go and check it out. Fine dining in a comfy atmosphere makes for a good time. Recommend the steak items, especially the coffee rubbed, which is a...fan favorite. Pleasant staff and menu requests are handled well. There is a good reason this restaurant has been around for a very long time.More

Date of visit: May 2020
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Reviewed May 8, 2020 via mobile

What a great place to eat. I can’t wait until the next time I get to eat there. Maybe maybe Monday, May 11 since their doors are open again. I have eaten there many times in my life and every time it was yummy.

Date of visit: May 2020
Helpful?1  
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Reviewed March 15, 2020 via mobile

We went to the Branding Iron to celebrate my husband’s birthday. The staff was so attentive and helpful and made him feel so special. Each staff member came by our table and wished him happy birthday. The food was wonderful. Always enjoy the prime rib...here. Thank you Branding Iron for a very nice evening.More

Date of visit: March 2020
Helpful?2  
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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THE BRANDING IRON RESTAURANT, Merced - Menu, Prices & Restaurant Reviews - Tripadvisor

Frequently Asked Questions about The Branding Iron Restaurant

Yes, The Branding Iron Restaurant offers takeout services.

The Branding Iron Restaurant is rated accordingly in the following categories by Tripadvisor travelers:
  • Food: 4.5
  • Service: 4.5
  • Value: 4
  • Atmosphere: 4