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The Branding Iron Restaurant


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Certificate of Excellence2015 - 2019 Winner

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Our neon sign has been designated a Historical Landmark. Almost seventy years later, it is still glowing nightly. Take a step back in time when you walk into our saloon style bar & old-timey cowboy-esque dining room, equipped with over two-hundred local dairymen brands all throughout the building. If you need something more private for a larger group or private party, we have two separate banquet rooms you can ask about booking. As a long standing local favorite since 1952, you will not regret stopping in to let us serve you.
$9 - $30
Special Diets
Vegetarian Friendly, Gluten Free Options
Lunch, Dinner, Late Night, Drinks
American, Steakhouse, Bar
Free Wifi, Takeout, Reservations, Private Dining, Seating, Parking Available, Highchairs Available, Wheelchair Accessible, Serves Alcohol, Full Bar, Wine and Beer, Accepts Credit Cards, Table Service
Reviews (434)
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All reviews gazpacho prime rib steak baked potato coconut prawns salad fries bread birthday dinner great meal great food and service cattle oz tender fixings valley booth
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1 - 10 of 405 reviews
Reviewed 4 weeks ago

We have no complaints. We celebrated my sons birthday with a group of friends. The plans changed while having cocktails so we decided to have dinner there. Everyone loved all the different food items which were ordered from the Chicken Enchiladas to the Hamburgers to...More

Date of visit: October 2019
Thank Jan B
Reviewed October 8, 2019

The Brandin Iron has delicious burgers cooked to perfection. They have excellent service as their waiters are very friendly and helpful.

Date of visit: October 2019
Thank Carol M
Reviewed September 16, 2019

I have eaten at The Branding Iron about five to six times a year for a number of years and have never had anything but great food and great service. The atmosphere is very comfortable. This time I had to wait about ten minutes for...More

Date of visit: September 2019
Thank J R W
blingman, Manager at The Branding Iron Restaurant, responded to this reviewResponded September 21, 2019

Thank you so much for your great review! It is our goal to provide old school style service with a smile, in hopes to make our customers feel at home during their dining experience with us. We look forward to seeing you again soon! Cheers!

Reviewed September 13, 2019 via mobile

The Branding Iron truly has the best burgers in town as well as perfect steak fries and delicious gazpacho soup. They have great steak and baked potatoes as well as everything else I've tried. The service is excellent as well as the ambience. They also...More

Date of visit: September 2019
Thank LovesTastyTreats
Reviewed September 12, 2019

There are several employees at The Branding Iron who work hard, day-after-day, to give every patron the best food, the best service, and the best experience. If you time your visit to be helped by them, you'll want to leave a large tip and a...More

Date of visit: September 2019
Thank GWJShearer
blingman, Manager at The Branding Iron Restaurant, responded to this reviewResponded September 21, 2019

We greatly appreciate your feedback, both good as well as bad, & sincerely apologize for your not-so-good experience with us. We would like to make this right & make it up to you as best as we can! Do you remember the exact day you...More

Reviewed August 25, 2019 via mobile

Surprisingly, an exceptional charming steak house. The environment takes you back in time with a country feel. When we arrived, there was a wait and decided to start in their bar area. The service is outstanding!! Our waiter George was on point and paid attention...More

Date of visit: August 2019
Reviewed August 21, 2019 via mobile

This appears to be the place for steak in town. I grabbed a seat and was quickly greeted and got my drink going. Bread was quickly served with my water. My drink from the bar was not prepared right but was at least drinkable. My...More

Date of visit: August 2019
Thank rcaldin
Reviewed August 19, 2019

Nice menu variety offers savory steaks and tasty seafood. Service has always been good with a nice wait staff. The bar area is ideal for just a drink or to order a meal or to eat in there instead of the main dining room. This...More

Date of visit: August 2019
Thank MusiqMon
Reviewed August 15, 2019 via mobile

The fresh grilled trout was great. Many excellent specialties such as coconut shrimp, sole, garlic shrimp and excellent red meat and chicken dishes.

Date of visit: August 2019
Thank Sherrie S
Reviewed July 18, 2019

I only stay in Merced about six nights a year, but always look forward to it as I get a chence to eat at The Branding Iron. I have never had anything other than great food and great service. This time I treated myself to...More

Date of visit: July 2019
Thank J R W
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