Tripadvisor Certificate of Excellence

Tripadvisor’s Certificate of Excellence has been the mark of quality for hotels and attractions worldwide since 2010. Now, it’s available for our very best rentals.

The Certificate of Excellence is awarded to rentals that have great reviews, are online bookable through our free-to-list plan, and have responsive owners that provide a positive traveler experience. 

Here’s a reminder of what you need to qualify:

Enable Online Booking

Be online bookable through the Tripadvisor Rentals Commission plan

Response Rate: 95%

A published Response Rate or 95% or better (Minimum 4 interests)

Acceptance Rate: 90%

A published Acceptance Rate of 90% or better

Owner Cancellations: 0

Zero cancellations during the qualifying period (summed over all listings)

Completed Stays: 3 minimum

A minimum of three completed stays over the lifetime of the listing (summed over all listings)

Bookings: 3 minimum

A minimum of three bookings during the qualifying period (summed over all listings)

Review Score: 4+

A published review score of 4 bubbles or higher (at least 3 reviews with a score of 4 or higher during the qualifying period)
When you receive a Certificate of Excellence, you are automatically given a boost in your listing ranking, so more travelers can find and book your property. Your future traveler is waiting to book your property… find out how you can qualify today!
As a Certificate of Excellence winner, you’ll receive:

  • A promotional kit to help you publicize your achievement
  • A Certificate of Excellence badge on your winning listing(s)
  • A Certificate of Excellence widget to display your certificate on your own website
  • Access to a Certificate of Excellence merchandise store where you can purchase special items

5 tips for Certificate of Excellence success

Reviews are the first thing travelers judge you on. They’re the most essential part of my business.

Dawn Meeks, UK

Reviews are a key element in deciding which listings receive a Certificate of Excellence. Just a single review could DOUBLE traveler interest in your listing. Add a Certificate on top of that and you could see a potential leap in bookings.

A breakfast basket makes them feel welcome. They might not eat every scrap in it, but it makes them feel they’re getting value for money.

Joy Raymond, UK

Joy leaves a breakfast basket for her guests and this little welcome treat is mentioned over and over in her reviews. Getting consistently excellent reviews means you’re on the way to achieving the Certificate of Excellence..
Our success is based on customer service, ensuring we reply quickly and answer guests’ questions. We also try to go that extra mile by anticipating any follow-up questions as well.
Gavin Price


Responding consistently is another factor which determines who receives a Certificate. Owners providing a smooth booking experience and fantastic customer service deserve to be rewarded.

It’s so important to communicate and take a personal interest in the guest’s experience.

Craig Mackay

Majorca, Spain

Craig feels that good communication shows you have a personal interest in making sure your guests are happy. He checks in on the day they arrive to establish this personal connection.
The key thing is to put yourself in the position of the renter. You’d want someone to respond quickly and give you the information you need, so that’s what I do.
Peter Connolly

Andalucia, Spain

This is such a good piece of advice to end on. There’s so much to think about when developing a rental business. But, when it comes to achieving a Certificate of Excellence, put yourself in the position of your guests and you won’t go far wrong.
Do you qualify for the Certificate of Excellence? Click here to find out!

Check out advice from successful owners:

How Tripadvisor Reviews Helped Brian Harris Grow His Business

In 1983, the Internet was still an experiment, the first cell phones went on sale to the public, and Brian Harris’s parents were thinking about buying their very first vacation home. In 2017, however, the internet is everywhere, most cell phones are smarter than their owners, and Brian Harris is CEO of a thriving property management and real estate business, managing 90 rentals in the Gulf Shores.


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