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Fact Sheet


TripAdvisor® is the world's largest travel site*, enabling travelers to unleash the full potential of every trip. TripAdvisor offers advice from millions of travelers and a wide variety of travel choices and planning features with seamless links to booking tools that check hundreds of websites to find the best hotel prices. TripAdvisor branded sites make up the largest travel community in the world, reaching 350 million average monthly unique visitors**, and 385 million reviews and opinions covering 6.6 million accommodations, restaurants, and attractions. The sites operate in 48 markets worldwide. TripAdvisor: Know better, Book better and Go better.

TripAdvisor, Inc. (NASDAQ: TRIP), through its subsidiaries, manages and operates websites under 24 other travel media brands: AirfareWatchdog, BookingBuddy, Citymaps, CruiseCritic, Family Vacation Critic, FlipKey, The Fork (including lafourchette, eltenedor, IENS and Dimmi), GateGuru, Holiday Lettings, Holiday Watchdog, HouseTrip, Independent Traveler, Jetsetter, Niumba, Onetime, Oyster, SeatGuru, SmarterTravel, Tingo, Travel Pod, Tripbod, VacationHomeRentals, Viator, and VirtualTourist.

*Source: comScore Media Metrix for TripAdvisor Sites, worldwide, May 2016

**Source: TripAdvisor log files, average monthly unique users, Q2 2016

TripAdvisor Content:

385 million reviews and opinions from travelers around the world.

More than 6.6 million businesses and properties in 135,000 destinations, including:

1 million+ hotels, B&Bs, and specialty lodging

815,000 vacation rentals

4.1 million restaurants

690,000 attractions and experiences

More than 70 million candid traveler photos.

More than 255 new contributions are posted every minute.

110 million marketable members worldwide.

On average, nearly 2,600 new topics are posted every day to the TripAdvisor forums.

More than 85 percent of questions posted to TripAdvisor's English-speaking forums are replied to by other travelers within 24 hours.

TripAdvisor Mobile:

Users have downloaded TripAdvisor apps more than 340 million times.

Nearly 50% of users visited TripAdvisor via tablet and phone, and the company continues to see industry uptick and engagement on mobile devices.

TripAdvisor is constantly pushing the limits of mobile innovation to help travelers plan and have the perfect trip with features such as its "Offline Feature," "Neighborhoods" and "Travel Timeline" offerings:

Travel Timeline Helps travelers conveniently log and share experiences from their trips. Once activated, the feature automatically creates a timeline of the places travelers have visited and the photos they’ve taken at each location, which can be viewed in chronological order or as a route on a map. The timeline is private to the user on their TripAdvisor app, but travelers can edit their timeline and easily share it with family and friends on social media.

Offline Feature Allows travelers to download TripAdvisor reviews, photos and city maps before they go and then access this information on their trip when no data connection is available, helping them avoid costly roaming charges.

Neighborhoods Allows TripAdvisor users to discover and explore neighborhoods within popular tourist destinations around the world, making it easier to find restaurants, attractions and accommodations that are perfect for their trip. The feature offers curated content including neighborhood descriptions, photos and maps, along with traveler reviews and opinions on the top places to eat, play and stay within these sections of the city.

Our apps are highly acclaimed on all major mobile platforms including iOS, Android, and iPad/tablet.

TripAdvisor History:

TripAdvisor was founded in February 2000 and operates sites in 48 markets and in 28 languages including sites in the U.S., the U.K., France, Italy, Germany, Spain, Ireland, India, Japan, Brazil, Sweden, The Netherlands, Canada, China, Denmark, Turkey, Mexico, Norway, Poland, Australia, Singapore, Korea, Thailand, Russia, Greece, Indonesia, Argentina, Taiwan, Malaysia, Egypt, Venezuela, Peru, Chile, Colombia, South Africa, Philippines, New Zealand, Austria, Vietnam, Israel, Finland,  Hungary, Czech Republic, Slovakia, Serbia, Belgium, Switzerland and Hong Kong.

TripAdvisor, Inc. employs more than 3,350 people as of
June 2016.


TripAdvisor Facts:

TripAdvisor provides easy access worldwide to leading online travel agencies including Expedia, Orbitz, Travelocity, hotels.com, Priceline, Booking.com, and more.

TripAdvisor, Inc. offers travel suppliers effective graphical advertising and cost-per-click marketing platforms.



TripAdvisor Key Features:

Instant Booking – This platform allows users to conveniently make a hotel booking through TripAdvisor booking partners without leaving the TripAdvisor site or app.

“Just for You” Personalization – The Just for You feature provides more personalized hotel recommendations to TripAdvisor users based on their individual preferences and travel research on the site.

Hotel Price Comparison –This feature allows users to see real-time hotel room prices and availability from our booking partners, all on one page. TripAdvisor searches hundreds of sites to find the best hotel prices.

Candid Traveler Photos – With more than 70 million on the site, traveler photos give a “behind-the-scenes” view of hotels, restaurants, and attractions around the world.

Forums – Enables members to ask for and share their opinions, advice, and experiences in interactive discussions with the community. Many of the forums feature “Destination Experts,” regular contributors who are passionate and knowledgeable about the destinations they represent.

Tours Feature – When travelers visit attractions on TripAdvisor—such as the Eiffel Tower or the Taj Mahal—they are presented with up to three tour options, such as small group, private or skip-the-line options, along with descriptions and prices for each. Once travelers have identified the tour that best fits their travel preferences, they may click to book their tour of choice through Viator.

TripAdvisor Flights – The TripAdvisor Flights search product is the first to offer comprehensive in-flight insights, amenities information and candid traveler photos coupled with the ability to scan for the lowest prices for airlines globally.

Vacation Rentals – TripAdvisor Vacation Rentals offer travelers access to extensive details and images of more than 815,000 vacation rental home listings around the world, as well as traveler reviews of rental properties. Using the Vacation Rental Calculator, travelers can compare their accommodation options, allowing them to calculate the potential savings of a vacation rental home compared to the cost of a hotel in a destination based on the number in their travel group, the number of nights they’ll be staying, and whether they plan to dine in or out.

Maps – Makes finding the perfect hotel, at the right price, in exactly the right location, incredibly simple. TripAdvisor maps mash-up combines hotel popularity, price and availability with a dynamic mapping tool.

TripWatch – Offers customized e-mail alerts on the specific hotels, attractions and destinations requested by the traveler, in the first personalized, time-sensitive e-mail newsletter for trip planners.


Management Team


  • Stephen Kaufer, chief executive officer and founder
  • Ernst Teunissen, chief financial officer
  • Barbara Messing, chief marketing officer
  • Gary Fritz, chief growth officer and president, APAC
  • Seth Kalvert, senior vice president, general counsel and secretary
  • Beth Grous, chief people officer
  • Dermot Halpin, president, vacation rentals
  • Robin Ingle, senior vice president, advertising sales
  • Bertrand Jelensperger, CEO, lafourchette
  • David Krauter, president, SmarterTravel & Independent Traveler
  • Adam Medros, senior vice president, global product
  • Bryan Saltzburg, senior vice president and general manager, global flights business
  • Barrie Seidenberg, CEO, Viator
  • Nick Shanny, senior vice president, core engineering


U.S. Headquarters

400 1st Avenue, Needham, MA 02494





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