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206 West 41th Street, New York City, NY 10036-7203
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Traveler (225)
360
Panoramas (12)
Room & Suite (151)

About

#206 of 513 hotels in New York City
Location
4.9
Cleanliness
4.3
Service
4.5
Value
4.4
The boutique hotel is situated in the heart of New York City's Times Square, encompassing seven floors with 45 guest rooms, two penthouse suites, and a lobby restaurant. Taking from the 1960's and 1970's, the hotel's name is inspired by the cards that once advertised Broadway shows from inside shop windows.
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Property amenities
Paid public parking nearby
Free High Speed Internet (WiFi)
Wifi
Bar / lounge
Snack bar
Baggage storage
Concierge
24-hour front desk
Newspaper
Non-smoking hotel
ATM on site
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Room features
Air conditioning
Housekeeping
Safe
Bottled water
Wake-up service / alarm clock
Refrigerator
Flatscreen TV
Room types
Bridal suite
Non-smoking rooms
Suites
Good to know
HOTEL CLASS
Languages Spoken
English, Spanish, Chinese, Azerbaijani and 2 more

Location

Full view
100Great for walkers
Grade: 100 out of 100
582Restaurantswithin 0.3 miles
208Attractionswithin 0.3 miles
501Reviews58Q+A61Room tips
Traveler rating
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The Wandering Reviewer wrote a review Jul 2022
Melbourne, Australia9642 contributions4086 helpful votes
+1
Location. Location. Location. Doesn’t get much better than this at this price point. Located within sight of Times Square and 42nd Street, this proved to be the ideal place for the two of us on our holiday in New York. The start of our stay wasn’t great. No hot water, fridge didn’t work. We were moved to another room. This time fridge didn’t work and the noise from the air conditioner was overwhelming. Third time lucky, we settled into a comfy room on the 3rd floor. A big thank you to Mimi for being an excellent host and making sure we were comfortable and settled. The rooms although not spacious, were very clean and had all the amenities we required. Plus the room was very, very quiet. Each room comes with a bar fridge, ironing board, hair dryer, basic toiletries, safe, air conditioner, phone and plenty of power points for charging phones etc. Another big shout out to Franklin who was always there to help us and is such an amiable and friendly host. On one side of the hotel is a great place to dine and have a drink Gleason’s. On the other side Billy Crystal was performing. Buses on 7th Avenue only 60m away take you south of Manhattan. Buses on 6th Avenue only 150m away take you to Uptown. Would recommend Hotel Shocard.
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Date of stay: July 2022Trip type: Traveled as a couple
Room Tip: Check room out first to make sure it suits your needs
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This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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JasonJessica D wrote a review Jul 2022
Ankeny, Iowa51 contributions21 helpful votes
We didn't have high expectations of the Shocard after reading a couple recent reviews on here (btw, we had no issues getting our deposits back), but we were pleasantly surprised with our experience there. I must stress that the only reason this review isn't at five stars is the carpet in the room we stayed in. The hotel itself is a bit dark (stylistically), so if you are looking for spacious hallways and cheery colors, this probably isn't the place for you. Our room was awesome, though, with the exception of the carpet. The carpet needs to be replaced in the penthouse - it was torn in places and rippled all over. It was such a mismatch with the rest of the room, though...super comfortable bed, amazing bathroom, small wet bar area...that we were able to overlook it for the couple days we were there. The air conditioning unit did alright for us for being in the midst of a heatwave - we weren't able to get the room down below 73 degrees, but I think that's pretty good for a hotel air conditioning unit like the one we had in those weather conditions.. The staff were super friendly and helpful and definitely a highlight of our stay in NYC. And the location is unbeatable if you are wanting to be near Times Square but a bit away from the bustle. The walk from Penn Station if you are arriving by train is definitely do-able. We would definitely recommend this hotel to friends and family who are traveling and looking for a great place to stay without incredibly high prices.
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Date of stay: July 2022
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Melissa P wrote a review Jun 2022
Haverhill, Massachusetts8 contributions3 helpful votes
Hotel very convenient to the theater district by foot., Rooms we’re a little dark with black decor but that’s just a personal taste item. Staff were extremely friendly. Hotel was very clean. Our room was spacious with bed, couch, bathroom,tv and even outside sitting area on the 7 th floor. Non smoking and I loved that. AC maybe not up to par as room a little stuffy with AC on but we could open our door to the outside for cross breeze. Per effect stay for a quick overnight get away. Melissa
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Date of stay: June 2022Trip type: Traveled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Adam R wrote a review May 2022
Dublin, Ireland1 contribution4 helpful votes
My credit card was charged with an extra $178.54 which the hotel claimed was credit back and it was not. I am out of pocket for this amount, so there is no way I will stay in this hotel again. Hotel does not respond to e-mails. Take your chances if you want to stay in this hotel.
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Date of stay: April 2022
Rooms
Location
Service
Room Tip: Avoid rooms with loud AC noise.
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This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
4 Helpful votes
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Katelyn wrote a review Mar 2022
1 contribution1 helpful vote
If I could give it 0 stars I would. Absolute worst! Do not do it! No working a/c in first room we were given hotel staff came in and “fixed” it said the thermostat just needed to be reset. We left and came back to our room at 80 degrees. With ac blowing hot air. Told us they were fully booked and couldn’t change our room. Waited until almost 10pm and finally changed our room to a smaller room and did not discount our stay. Got settled in our room and went to take a shower. No hot water. Engineer came upstairs to show us the “trick” of having to turn on the sink and let the hot water run to get the shower to warm up. Carpet nails sticking up in the floor. Ac does not stay at a set temp in the new room and cycles off every few hours and you wake up sweating all through the night. Told us at check in that we would be charged an incidentals fee of $25 per night for incidental fee but that it would fall off after our stay which is fine and similar to most other hotels. Gave them my cc and asked if they took Apple Pay tried to pay and the manager told us that they had it so we waited and he said it was not set up yet so we were good to go. Upon check out we were told that we owed a $100 balance for the the incidental fee and that it would not fall off because it was not charged in the beginning of our stay. We asked the staff to call the other manager that checked us in and she wouldn’t. Went ahead and paid the $100 balance just to get out of that sorry excuse for a motel 6 equivalent. Complete false advertisement and scam. I’ll give hotel Shocard one thing they are exceptional at making the hotel look good online. Do yourself a favor and stay at any other hotel in NY!
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Date of stay: March 2022Trip type: Traveled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
1 Helpful vote
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Dsemrick wrote a review Nov 2021
Fort Worth, Texas39 contributions34 helpful votes
Flew to NY to watch a grand opening of trouble in mind at the American airlines theatre . I wanted a close hotel, one that I felt safe and could walk from Broadway. This place fit the description it was 1 blk (5 min) from my show. The hotel was very clean and the staff was outstanding..I highly recommend this hotel over any place..it was close to everything you can imagine. Walking distance to every transportation. I was only here for 1 night and totally recommend it.
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Date of stay: November 2021Trip type: Traveled with family
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
2 Helpful votes
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Amber wrote a review Oct 2021
1 contribution1 helpful vote
So the location of the hotel is cool but there isn’t much of a view the hotel and rooms themselves are very small. The tv is 25” and the volume would not go above 10 which we didn’t understand. I also had to pay a deposit and a week later still nothing so it feels as if they took my money at this point. It’s better to just pay that little extra not to get this hotel. Also the shower would not get hot which was concerning and the room had a very odd smell.
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Date of stay: October 2021Trip type: Traveled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
1 Helpful vote
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Response from Hotel Shocard, Guest Services / Front Office at Hotel Shocard at Times Square
Responded Nov 9, 2021
Dear amberaG5064HP, First and foremost I would like offer our deepest apologies. We would be honored if you gave our hotel a second chance to make up for not meeting your expectations. We will discuss your experience with the executive team to ensure this does not repeat itself and happens to someone else. Safe travels and hope to someday make this up to you. Yours in Hospitality, Team Hotel Shocard
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Marinela wrote a review Sep 2021
Manchester, United Kingdom2 contributions
My boyfriend and I booked a three day-stay in that hotel. We came early and the lovely miss on the reception made the effort to get us a room earlier so we checked in and got into our room almost 3 hours earlier. That was really nice! The staff was welcoming and professional, very helpful. The room was clean and nice. Overall a great stay. Would definetely recommend.
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Date of stay: September 2021
Value
Rooms
Service
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Response from Hotel Shocard, Guest Services / Front Office at Hotel Shocard at Times Square
Responded Oct 5, 2021
Dear Tourist682261, Thank you for your candid review, we appreciate your feedback & will forward this to the rest of the team. We are pleased to know your stay was pleasant & we look forward to hosting your stay again in the future. Safe travels back home. Yours in hospitality, Victoria Team Hotel Shocard
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Jay V wrote a review Sep 2021
2 contributions2 helpful votes
During my recent stay at this hotel we were told that we were receiving our incidental back at the end of the stay, the night before a check out we were told by a different employee that that was not the case and that they will be up charging me. The reason being “people do not normally stay all four days that they book“, not only does that not make any sense but they’re basically telling me because I stayed all the days… That I paid for… That they were gonna be up charging me. And then they hit me with read the fine print BS. They told me that they would contact the employee and speak to him about him telling me the wrong information. They knocked off two days only out of the money they told me I’ll be receiving back as a “courtesy”… ISSUES WITH THE ROOM -The refrigerated barely worked, ice cream melted, nothing stayed cold -The hot water took at least a half hour to get hot maybe 25 minutes the least. -One of the employees had a nasty attitude at the front desk, unless she was in front of other guest who were not of “ethnic groups” -The air conditioner is just that an air conditioner it blows smelly air as if something crawled in it and died in the window, and that’s not even a window there’s no fresh air blowing in. -It’s freezing at night in the room
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Date of stay: September 2021Trip type: Traveled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
1 Helpful vote
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Response from Hotel Shocard, Guest Services / Front Office at Hotel Shocard at Times Square
Responded Sep 26, 2021
Dear Jaykvan, My deepest apologies for this experience, however thank you for taking your time to write this review. Will forward this to the Team Hotel Shocard so that we may improve our performance and hope you come back to stay with us again so that we can accommodate your needs this time around. Hope your travel was safe! Yours in hospitality, Team Hotel Shocard
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Erick H wrote a review Jul 2021
Allen Park, Michigan45 contributions20 helpful votes
+1
The only positive things I have to say about this hotel is the staff, (front desk staff are awesome) and location. Other than that I would be very hard pressed to say anything positive about this establishment. The full room is pretty much a closet- there’s a reason they don’t show the square footage like most places. It’s small- really SMALL. The first room they gave us had no got water, it was like showering in Lake Superior. But, after numerous complaints they were kind enough to move us to a different room so we could at least clean up. Again, this room is tiny. It would be okay for a single traveler, but don’t even try with two people. Now on to my biggest complaint- I ordered a package that included breakfast, and drinks at the restaurant, which is still closed. To make up for that they offered $20/day credit off my stay which I happily took. That was until I checked out and it became $10/day, and $20 for my stay. I was told that it was a “miscommunication”. Well, the miscommunication was they don’t want to honor what they offered. So, I’ll just dispute that with my credit card. They also have a scam “resort fee” which you get absolutely nothing for. I wasn’t offered a single thing they had listed in it, and until I checked out, got home and looked it up. So, there’s another dispute, I suppose. All in all, the hotel has a great location, and desk staff. But, I strongly advise against staying here. I have a feeling you’ll feel ripped off, and very disappointed like I do.
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Date of stay: July 2021Trip type: Traveled with family
Room Tip: Just avoid the “full room” and the scam resort fee
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This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
2 Helpful votes
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Response from Warren Herrera, General Manager at Hotel Shocard at Times Square
Responded Jul 25, 2021
Dear Erickh536, First and foremost I would like offer our deepest apologies. We would be honored if you gave our hotel a second chance to make up for not meeting your expectations. We will discuss your experience with the executive team to ensure this does not repeat itself and happens to someone else. Safe travels and hope to someday make this up to you. Yours in Hospitality, Team Hotel Shocard
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PRICE RANGE
$176 - $332 (Based on Average Rates for a Standard Room)
ALSO KNOWN AS
hotel 41 times square, 41 at times square hotel, hotel 41 new york
FORMERLY KNOWN AS
Hotel 41 at Times Square
LOCATION
United StatesNew YorkNew York CityTimes Square / Theater District / Hudson Yards / Times Square / Midtown West / Manhattan / Midtown
NUMBER OF ROOMS
47
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Frequently Asked Questions about Hotel Shocard at Times Square
Which popular attractions are close to Hotel Shocard at Times Square?
Nearby attractions include Broadway (0.2 miles), Bryant Park (0.2 miles), and Times Square (0.3 miles).
What are some of the property amenities at Hotel Shocard at Times Square?
Some of the more popular amenities offered include free wifi, a lounge, and a concierge.
Which room amenities are available at Hotel Shocard at Times Square?
Top room amenities include air conditioning, a flat screen TV, and a refrigerator.
What food & drink options are available at Hotel Shocard at Times Square?
Guests can enjoy a lounge and a snack bar during their stay.
Is parking available at Hotel Shocard at Times Square?
Yes, paid public parking nearby is available to guests.
What are some restaurants close to Hotel Shocard at Times Square?
Conveniently located restaurants include Los Tacos No. 1, Best Bagel and Coffee, and Tony's Di Napoli - Midtown.
Which languages are spoken by the staff at Hotel Shocard at Times Square?
The staff speaks multiple languages, including English, Spanish, Chinese, Turkish, Filipino, and Azerbaijani.
Are there any historical sites close to Hotel Shocard at Times Square?
Many travelers enjoy visiting The National 9/11 Memorial & Museum (3.3 miles), World Trade Center Memorial Foundation (3.3 miles), and Hamilton Park (1.8 miles).
Is Hotel Shocard at Times Square accessible?
Yes, it offers wheelchair access and reduced mobility rooms. For specific inquiries, we recommend calling ahead to confirm.