Hotel Covington embodies the transformation of a celebrated, century-old downtown building into a modern luxury hotel. Hotel Covington will appeal to business and leisure travelers accustomed to upscale hotels in primary markets seeking an authentic and locally influenced experience. The hotel draws inspiration from the local culture and cultivates a following through a sense of civic pride and exciting food & beverage. Hotel Covington will pull inspiration from its northern and southern sisters, but a cohesive mix of styles will ultimately lend individuality. A story will be told through regional and local sourcing, and will become the pulse of Covington and beyond: unique yet comfortable, casual yet refined, and timeless yet evolving. By reimagining the historically designated Coppin's Department Store, which was open from 1910 to 1977, into a 114-room hotel, this significant project is certain to become the springboard for development in Covington's downtown business district and will deliver urban renewal South of the riverfront developments.