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65 - 73 Shaftesbury Ave Piccadilly, London W1D 6EX England
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Traveler (474)
360
Panoramas (14)
Videos (1)
Travel safe during COVID-19
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What you can expect during your stay
  • All linens sanitized in high-temperature wash
  • Floors marked for social distancing
  • Hand sanitizer available to guests & staff
  • Stay-at-home policy for staff with symptoms
  • Regularly sanitized high-traffic areas
  • Staff required to regularly wash hands
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Updated 09/03/20 Safety precautions are provided by the property and are not checked by Tripadvisor for accuracy.
A note from The Piccadilly London West End
Updated 09/03/20 Safety precautions are provided by the property and are not checked by Tripadvisor for accuracy.

About

#158 of 1,195 hotels in London
Location
4.9
Cleanliness
4.8
Service
4.8
Value
4.5
Modern hotel; multilingual staff; situated in the heart of theatre land; near Piccadilly Circus, Leicester Square; restaurants.
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Property amenities
Free High Speed Internet (WiFi)
Fitness Center with Gym / Workout Room
Bar / lounge
Airport transportation
Spa
24-hour security
Baggage storage
24-hour front desk
Wifi
Restaurant
Breakfast buffet
Complimentary Instant Coffee
Complimentary tea
Special diet menus
Taxi service
Concierge
Newspaper
Non-smoking hotel
Doorperson
Express check-in / check-out
Private check-in / check-out
Dry cleaning
Laundry service
Ironing service
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Room features
Air conditioning
Room service
Safe
Iron
Laptop safe
Wake-up service / alarm clock
Minibar
Flatscreen TV
Room types
Non-smoking rooms
Good to know
HOTEL STYLE
Value
Centrally Located
Languages Spoken
English, Spanish, Italian
Hotel links
Special Deal:Free breakfast with your stay

Location

Full view
100Great for walkers
Grade: 100 out of 100
1099Restaurantswithin 0.3 miles
395Attractionswithin 0.3 miles
1674Reviews50Q+A100Room tips
Traveler rating
  • 1,376
  • 210
  • 57
  • 18
  • 13
Time of year
Traveler type
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  • English
Popular mentions
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Most Recent
Climber781149 wrote a review Today
2 contributions
Lovely friendly clean hotel..staff were very obliging.. especially Doiha, she really looked after me and my daughter.. hotel is central to everywhere we needed to visit..will definitely stay again ...
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Date of stay: September 2022Trip type: Traveled with family
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Christine H wrote a review Aug 2022
Sandwich, United Kingdom2 contributions
Hotel's Favorite
I booked this hotel as my husband and I were celebrating our golden wedding anniversary. The staff were very friendly and helpful. Daniela showed us to a nice room and had gone to the trouble of decorating the room for our special occasion which was much appreciated. The hotel has a great location for the London theatres and we were given very good breakfasts. We normally stay at the Hilton Park Lane but will stay at this hotel in future.
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Date of stay: August 2022
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Response from The Piccadilly London West End, Guest Services / Front Office at The Piccadilly London West End
Responded 4 weeks ago
Dear Christine H, We are delighted you enjoyed your stay with us, and most importantly that every single member of the team took such great care of you. In particular the guest experience team members, who arranged a lovely room with decorations in the room. Thank you also for highlighting our breakfast service . I have shared your feedback with everyone, and they are absolutely delighted with your comments. On behalf of the entire team, we look forward to welcoming you back in the future. Warm Regards, Daniela Tapoi Guest Experience Manager
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
cujo9000 wrote a review Sep 28
San Francisco, California1 contribution
We had such a wonderful time we came back two weeks later! Great, central location near theatre and Chinatown. Clean, comfortable and delicious breakfast. Mina was a wonderful hotel host. I hope to come back again as there is so much to see and do.
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Date of stay: September 2022Trip type: Traveled with friends
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Tilda S wrote a review Sep 28
5 contributions1 helpful vote
Do not stay here! Filthy and old hotel. Everything was broken: the elevator, the AC, the wifi… Rooms super tiny. Cannot open a bag in the deluxe room. Really really nasty. Had an awful stay and the staff is just lame. It says it’s a four star hotel and while that may be true for London standard that on average is gross compared to other places in the world, this is not a four star hotel. Maybe a 3.
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Date of stay: September 2022Trip type: Traveled on business
Room Tip: Do not book this hotel.
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This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Maya F wrote a review Sep 27
1 contribution
I have stayed at the Piccadilly West End in London last week, and had an amazing time. The hotel was very neat and welcoming and the staff were amazing! Mina, Daniela and Doina had a great and professional job in making me feel as cozy and satisfied as possible! I am 100% recommend this hotel! Close to everything! Maya
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Date of stay: September 2022
Value
Service
Sleep Quality
Trip type: Traveled on business
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Response from The Piccadilly London West End, Guest Services / Front Office at The Piccadilly London West End
Responded 2 days ago
Dear 609mayaf, Thank you very much for writing this nice review about your recent stay The Piccadilly London West End. We are very happy to read that you enjoyed staying in our beautiful and centrally-located Hotel in the heart of London's West End, surrounded by nice restaurants, shops and theatres. We also appreciate your feedback about the room. We are also delighted to know about your excellent experience with our friendly and helpful Staff. I sincerely look forward to welcoming you back for another memorable stay. Warm regards, Daniela Tapoi Guest Experience Manager
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
Anjj R wrote a review Sep 26
1 contribution
We spent a night at Piccadilly west end hotel to celebration of our anniversary. Mina was amazing, she arranged Prosecco in the room and helped with anything we needed, Mina showed us to our room and she was so lovely and ensured the room was just how we had requested. Slav the concierge was also fabulous. breakfast was delicious with a huge section to choose from. I will certainly be back again.
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Date of stay: September 2022Trip type: Traveled with friends
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Response from The Piccadilly London West End, Guest Services / Front Office at The Piccadilly London West End
Responded 2 days ago
Dear anjir2022, Thank you very much for taking the time to share feedback about your time with us, and I am delighted that all areas met your expectations. Service is the heart at everything we do, therefore I am happy to know that you felt so well looked after. I sincerely look forward to welcoming you back for another memorable stay Warm regards, Daniela Tapoi Guest Experience Manager
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
George G wrote a review Sep 26
1 contribution
Had booked a stay for business horrible size of rooms for the price and very bad service from housekeeping. The rooms were not cleaned properly and the room was not ready until 3:30 pm which is totally unacceptable i would never recommend this to anyone absolute disgrace this place
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Date of stay: September 2022Trip type: Traveled on business
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Julia wrote a review Sep 23
1 contribution
We had an absolutely fantastic stay. This was a special occasion for us and the hotel and its fabulous staff did not dissapoint. Our stay was made so special, I cannot thank the team enough. We had a beautiful luxurious room over looking Shaftesbury Avenue. Our stay was finished off with a delicious breakfast. Wouldn't hesitate to return.
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Date of stay: September 2022Trip type: Traveled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Response from The Piccadilly London West End, Guest Services / Front Office at The Piccadilly London West End
Responded 4 days ago
Dear JuliasManley, I am so happy to hear that you had a memorable experience with us. We take pride in our standards of service and having the facilities and amenities in place goes a long way to ensuring our guests have an enjoyable and memorable stay on each visit. I am also delighted to hear that you took advantage of our location. We look forward to welcoming you back. Warm regards, Daniela Tapoi Guest Experience Manager
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
Deacon J wrote a review Sep 23
1 contribution
We had the most amazing experience in the Piccadilly west end hotel. From the warm welcome , to the background music, amazing staff and comfortable room. Mina who was very helpful and showed us the amenities of the room and thx to the Slav, the definition of exceptional client service. We can’t wait to come back and visit you all again. Thank you for making our stay so memorable!
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Date of stay: September 2022Trip type: Traveled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Response from The Piccadilly London West End, Guest Services / Front Office at The Piccadilly London West End
Responded 4 days ago
Dear deaconj816, Thank you very much for taking the time to share feedback about your time with us, and I am delighted that all areas met your expectations. We are happy to read that you enjoyed your time with us and that you felt our service to be impeccable, and our hospitality friendly and positive! I know my team will take great pleasure in reading your feedback, and to know that their commitment exceeding your expectations was appreciated. We look forward to welcoming you back. Warm regards, Daniela Tapoi Guest Experience Manager
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
Joyce M wrote a review Sep 22
1 contribution
It was our first time staying at the Piccadilly west end hotel and now it will be our first choice when staying in the London. Beautiful room comfortable bed. A special thanks to Mina who exceeded their duties to ensure our stay went as smoothly and as catered as possible. Thank you! ly stay in. Will be back!!
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Date of stay: September 2022Trip type: Traveled with family
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Response from The Piccadilly London West End, Guest Services / Front Office at The Piccadilly London West End
Responded 4 days ago
Dear G9052zyjoycem, Thank you for taking the time to share your wonderful review. We are delighted you enjoyed your stay with us, and most importantly that every single member of the team took such great care of you, in particular Mina who made you feel so well looked after. On behalf of the entire team, we look forward to welcoming you back in the future. Warm regards, Daniela Tapoi Guest Experience Manager
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
Previous
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PRICE RANGE
$271 - $426 (Based on Average Rates for a Standard Room)
ALSO KNOWN AS
best western london, london best western
FORMERLY KNOWN AS
Shaftesbury Premier London Piccadilly Hotel
LOCATION
United KingdomEnglandLondonSoho
NUMBER OF ROOMS
67
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Frequently Asked Questions about The Piccadilly London West End
Which popular attractions are close to The Piccadilly London West End?
Nearby attractions include National Gallery (0.3 miles), Strawberry Tours (0.1 miles), and On The Rocks Bar Crawl (0.2 miles).
What are some of the property amenities at The Piccadilly London West End?
Some of the more popular amenities offered include free wifi, an on-site restaurant, and a lounge.
Which room amenities are available at The Piccadilly London West End?
Top room amenities include a minibar, air conditioning, and a flat screen TV.
What food & drink options are available at The Piccadilly London West End?
Guests can enjoy an on-site restaurant, a lounge, and complimentary tea during their stay.
What are some restaurants close to The Piccadilly London West End?
Conveniently located restaurants include Scarlett Green, The Seafood Bar, and Tattu London.
Are there opportunities to exercise at The Piccadilly London West End?
Yes, guests have access to a fitness center during their stay.
Does The Piccadilly London West End have airport transportation?
Yes, The Piccadilly London West End offers airport transportation for guests. We recommend calling ahead to confirm details.
Are any cleaning services offered at The Piccadilly London West End?
Yes, dry cleaning and laundry service are offered to guests.
Which languages are spoken by the staff at The Piccadilly London West End?
The staff speaks multiple languages, including English, Spanish, and Italian.
Are there any historical sites close to The Piccadilly London West End?
Many travelers enjoy visiting Churchill War Rooms (0.7 miles), Tower of London (2.4 miles), and Houses of Parliament (0.9 miles).
Is The Piccadilly London West End accessible?
Yes, it offers reduced mobility rooms and facilities for disabled guests. For specific inquiries, we recommend calling ahead to confirm.