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London 10 Wardour Street, London W1D 6QF England
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Free cancellation until 11/24/21
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Traveler (1084)
Room & Suite (367)
Videos (4)
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Travel safe during COVID-19
Visit our Travel Safe hub to see how we're helping you make more informed travel decisions during COVID-19.
What you can expect during your stay
  • Hand sanitizer available to guests & staff
  • Regularly sanitized high-traffic areas
Updated 06/29/20 Safety precautions are provided by the property and are not checked by Tripadvisor for accuracy.
A note from W London
Updated 06/29/20 Safety precautions are provided by the property and are not checked by Tripadvisor for accuracy.


#470 of 1,174 hotels in London
GreenLeaders GreenPartner
Located in Soho, W London owns the stage in the epicenter of the city’s cultural core. Plugged in to the pulse of London’s energetic social scene, this is where louder-than-life Soho mixes with the glitzy West End. Tune-in to a contradictory lifestyle of RETOX/DETOX in one of the 192 guestrooms or suites, suited and booted in playful design with touches of cool Britannia. Mix and mingle over London’s playful brunch, quirky afternoon tea or innovative cocktails at The Perception. Energize at FIT, then recharge at AWAY® Spa before premiering your blockbuster in our Screening Room. Our Whatever/Whenever® service takes care of everything else.
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Property amenities
Free High Speed Internet (WiFi)
Fitness Center with Gym / Workout Room
Bar / lounge
Bicycle rental
Evening entertainment
Pets Allowed ( Dog / Pet Friendly )
Airport transportation
Fitness / spa locker rooms
Personal trainer
Breakfast available
Breakfast buffet
Complimentary instant cofffee
Nightclub / DJ
Business Center with Internet Access
Conference facilities
Banquet room
Meeting rooms
Facial treatments
24-hour security
Baggage storage
Currency exchange
Non-smoking hotel
24-hour front desk
Dry cleaning
Laundry service
Ironing service
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Room features
Air conditioning
Room service
VIP room facilities
Laptop safe
Flatscreen TV
On-demand movies
Room types
Non-smoking rooms
Good to know
Languages Spoken
Hotel links
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2391Reviews38Q+A100Room tips
Traveler rating
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Popular mentions
tiffany c wrote a review Jul 20
Fort Lee, New Jersey
I am a Marriott embassador and the W truly took this into consideration , they upgraded me to a corner suite which was a nice gesture and also sent over champagne. Nothing beats feeling valued! Andrea was really helpful with assisting with my early arrival and Rita was very helpful with assisting with my late departure. The team was awesome, the location was perfect and the food was delightful. I highly recommend the W and kudos to the team for being so accommodating and raising the bar in regards to service.
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Date of stay: July 2021Trip type: Traveled as a couple
Room Tip: Parking is close by
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1 Helpful vote
Tring4 wrote a review Jul 10
Tring, United Kingdom
We went for bottomless birthday brunch! The food was fairly average but the drinks were free flowing so your glass is never left empty which is a plus! Also has a photo booth in it which is very fun! We went for the s’mores brunch and they were delicious- would recommend for a birthday trip!
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Date of stay: July 2020Trip type: Traveled with friends
2 Helpful votes
rv0hra wrote a review Jul 5
I am not the target demographic for this hotel having entered the 6th age of man.Its dark corridors, shiny common areas and support staff indistinguishable from the guests who incline, young, svelte and well to do. Those who need a large airy sunlit lobby with uniformed staff should look elsewhere. Each room is endowed with a large picture window (I stayed in one facing Picadilly Circus) that brings in the sun. Thoughtfully laid out and not small it isn't designed to accommodate mountains of luggage. Those who need the silence of the tomb to sleep should know that the sounds of the nightly carousers in the surrounding streets carry even upto the 7th floor. So, what would bring an antiquarian like myself here? For someone looking to renew an acquaintance with London for 2-3 days, this hotel is ideal. It is spitting distance from some of the main sights, surrounded by excellent theatre, shopping and restaurants. It sits between the Picadilly Circus and Leicester Square tube stop (5 min walk) and thus is on the direct tube line to Heathrow. Oh, yes, the guests are friendly and knowledgable. Oh, wait. Was that the staff?
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Date of stay: July 2021
Sleep Quality
1 Helpful vote
Dan A wrote a review Jul 4
Bradley Stoke, United Kingdom
Booked into the W after another hotel I had booked was closed unexpectedly due to COVID. Couldn't have been happier in the end and loved every minute of our stay at W London. From the welcoming and helpfulness of the staff to the coolness of the beautiful rooms and spaces in the hotel as well as the food and the drinks, it was just a brilliant experience which felt like you were being welcomed into an awesome party. The rooms had beautiful touches including everything being controlled from an ipad with loads of entertainment and music options. Will definitely be back again!
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Date of stay: June 2021
Sleep Quality
1 Helpful vote
Monika M wrote a review Jun 2021
We booked W London for a very special occasion to celebrate Bday and also to get together with girls after 14 months we couldn’t really go out. The Team at W not only made us feel special but went out of the way and organised the personalised surprise for our Bday girlfriend. From great rooms to bubbles and fantastic tunes played by DJ at Perception bar. It was the right place to be with the right vibe. The team is very attentive and every interaction makes you feel like a Star! Highly recommend for the girls night out! If you are staying over the weekend don’t forget to book the famous W brunch!
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Date of stay: June 2021Trip type: Traveled with friends
1 Helpful vote
$381 - $634 (Based on Average Rates for a Standard Room)
w london leicester square hotel london
United KingdomEnglandLondonLeicester Square / Shaftesbury Avenue
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Frequently Asked Questions about W London
Which popular attractions are close to W London?
Nearby attractions include National Gallery (0.2 miles), Strawberry Tours (0.03 miles), and The Crystal Maze LIVE Experience London (0.08 miles).
What are some of the property amenities at W London?
Some of the more popular amenities offered include free wifi, a lounge, and a fitness center.
Which room amenities are available at W London?
Top room amenities include a minibar, air conditioning, and a flat screen TV.
What food & drink options are available at W London?
Guests can enjoy a lounge, breakfast, and free instant coffee during their stay.
Is parking available at W London?
Yes, parking is available to guests.
What are some restaurants close to W London?
Conveniently located restaurants include 28-50 Wine Bar & Kitchen Covent Garden, Steak & Co. Garrick Street Covent Garden, and Leicester Square Kitchen.
Are there opportunities to exercise at W London?
Yes, guests have access to a fitness center, a sauna, and locker rooms available in the fitness center during their stay.
Does W London have an airport shuttle?
Yes, W London offers an airport shuttle for guests. We recommend calling ahead to confirm details.
Are any cleaning services offered at W London?
Yes, dry cleaning and laundry service are offered to guests.
Are pets allowed at W London?
Yes, pets are typically allowed, but it's always best to call ahead to confirm.
Does W London offer any business services?
Yes, it conveniently offers a business center, meeting rooms, and a banquet room.