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About
#477 of 1,209 hotels in London
Location
4.7
Cleanliness
4.4
Service
4.0
Value
3.5
GreenLeaders GreenPartner
Located in Soho, W London owns the stage in the epicenter of the city’s cultural core. Plugged in to the pulse of London’s energetic social scene, this is where louder-than-life Soho mixes with the glitzy West End. Tune-in to a contradictory lifestyle of RETOX/DETOX in one of the 192 guestrooms or suites, suited and booted in playful design with touches of cool Britannia. Mix and mingle over London’s playful brunch, quirky afternoon tea or innovative cocktails at The Perception. Energize at FIT, then recharge at AWAY® Spa before premiering your blockbuster in our Screening Room. Our Whatever/Whenever® service takes care of everything else.
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Property amenities
Paid private parking nearby
Free High Speed Internet (WiFi)
Fitness Center with Gym / Workout Room
Bar / lounge
Evening entertainment
Nightclub / DJ
Pets Allowed ( Dog / Pet Friendly )
Airport transportation
Wifi
Fitness / spa locker rooms
Personal trainer
Sauna
Breakfast available
Breakfast in the room
Complimentary Instant Coffee
Complimentary tea
Business Center with Internet Access
Conference facilities
Banquet room
Meeting rooms
Spa
Facial treatments
Massage
Steam room
24-hour security
Baggage storage
Concierge
Non-smoking hotel
Doorperson
24-hour front desk
Dry cleaning
Laundry service
Ironing service
Shoeshine
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Room features
Allergy-free room
Blackout curtains
Air conditioning
Interconnected rooms available
Room service
Safe
Coffee / tea maker
Flatscreen TV
Bathrobes
Telephone
VIP room facilities
Wardrobe / closet
Bottled water
Iron
Laptop safe
Wake-up service / alarm clock
Minibar
Electric kettle
On-demand movies
Radio
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Room types
City view
Non-smoking rooms
Suites
Good to know
HOTEL CLASS
HOTEL STYLE
Modern
Trendy
Languages Spoken
English
Location
100Great for walkers
Grade: 100 out of 100
909Restaurantswithin 0.3 miles
389Attractionswithin 0.3 miles
Contact
London 10 Wardour Street, London W1D 6QF England
Getting there
Piccadilly CircusUnderground3 min
Leicester SquareUnderground3 min
Rental CarsSee rental cars from $25/day
2478Reviews41Q+A100Room tips
Reviews
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I stayed at the W for 4 nights and can’t stop raving about how good everything was. From the check in experience, to the delicious breakfast and of course the property, I can’t wait to come back and stay here. Stephanie from front desk took really good care of us and made sure we were comfortable the entire time. She was very pleasant and even helped with giving us a late check out when our morning got ahead of us. David Twinn, the quality assurance manager, was also a gem. He left a bottle of bubbly and some delicious chocolate (by the #1 pastry chef from Asia!) in our room. He also checked in on us often and dropped by to say hi at breakfast one day. The Brazilian gentleman who helped us with our bags at the ground floor (don’t remember his name unfortunately) was very helpful too. The W staff are super well trained and the quality of the hotel is very high. Not to mention, the rooms are sparkling clean and beautiful. Thank you W staff! …
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Date of stay: March 2023Trip type: Traveled as a couple
Value
Location
Service
Room Tip: Definitely opt in for the breakfast. It’s table service and it’s delicious.
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This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from David Twinn, Other at W London
Responded today
Hello Scenic39796417606, Thanks for taking the time to write a review following your recent stay at W London. We are truly delighted to read that you had an extraordinary time with us, even highlighting us as the best hotel in London. Your kind words have been shared with Stephanie from Welcome Desk, Giovane from Welcome Ambassadors and the entire team and everyone is pleased that you had a memorable and tailored experience. Once again, thanks for choosing our Urban Oasis for your visit to lively London. We look forward to welcoming you back soon. Stay connected - we're here for you 24/7. Cheers, David David Twinn Quality Manager W London david.twinn@whotels.com
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
I've stayed at the W London for at least 30 nights over the past year. In fact, the reason I keep coming back over and over is the amazing hospitality and warmth of the entire team. As a business traveler who spends ~130 nights per year living out of hotels everywhere from Houston to Hong Kong, it's not just about the amenities or the location. Those things matter, but even more important is that after exhaustive days of traveling, there are smiling faces of team members who greet you as family -- someone they're happy to see again. And this is why I am forever-more a loyal customer of the W London. It really means a lot to me that on numerous occasions, as soon as I get off of the elevator to the reception desk at the W London, either Olga, Sebastian (from Uruguay), Stephanie, Fatima, or someone else's eyes genuinely lights up as they say "hello Daniel - welcome back." There have been days (or nights) when I've arrived in a not so great mood, but it instantly changes when Ramona (who works in the restaurant area) makes a point to pause whatever it is that she's doing to bring me my favorite green juice to the front desk as I'm checking in. And speaking about the top notch service and care of the restaurant staff, Johnny always takes a few moments out of his busy morning to chat, check in on me, and make sure that I my favorites is served up promptly so that I can make it out in time for my busy day. There's so much more that I can say, and I'm sure I'll have to add to this review so that I mention and thank many of the names that I've left off of today's writeup. For now, let's just say that if you're looking for a beautiful spot that serves as an oasis of calm in the middle of London -- a home away from home -- book your stay at the W London. Cheers to all.…
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Date of stay: March 2023Trip type: Traveled on business
Value
Location
Service
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from David Twinn, Other at W London
Responded 5 days ago
Hello Daniel E, Thanks for taking the time to write a review about your stays at W London. We are truly delighted to read that you have an extraordinary time at every single stay with us. We thank you for recognising our Talents that you have connected it and who have created a memorable experience for you. Your kind words have been shared with your second family - Sebastian, Stephanie and Fatima from Welcome Desk and Ramona and Jhonny from Beverage and Food. We look forward to welcoming you back to your "home away from home" as always. Leave it with us - we're here for you 24/7. Cheers, David Twinn Quality Manager W London david.twinn@whotels.com
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
Great experience in heart of London. Very central location. Staff extremely welcoming kind and able to share valuable advices (especially on Musical :) ) Thanks Simone for your help ! Will definitely get back to W the next time I am in London.
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Date of stay: March 2023Trip type: Traveled on business
Value
Location
Service
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from David Twinn, Other at W London
Responded 1 week ago
Hello vinc472, Thanks for taking the time to share a review following your recent stay at W London. We are delighted to hear that you had exceptional time with us and that our Talents created a memorable experience for you. Your kind words have been shared with Simone, our Head Concierge, and he is pleased that your found his tailored tips on things to do in London (especially musicals) inspiring for your visit to the lively capital. Thanks for choosing our Urban Oasis for your stay in London. We look forward to welcoming you back soon. Stay connected - we're here for you 24/7. Cheers, David David Twinn Quality Manager W London david.twinn@whotels.com
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
We stayed at the hotel last July and the experience was sweet and sour at the same time. We did the check-in, the staff was exemplary, and we loved the room. However, we went outside to have dinner and when we came back, in the reception, we saw a few met police members and heard a lot of noise from one of the ups floors. My partner and I felt scared so we ran to our room. Afterwards was when we realized that there was a massive brawl in the events rooms, thanks god that nothing happened to us even though we were close to it.
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Date of stay: July 2022Trip type: Traveled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from David Twinn, Other at W London
Responded 2 weeks ago
Hello laurarW2064LV, Thanks for taking the time to share a review from your stay in July last year. We are truly sorry to read that it did not go as expected and that your overall experience at W London was tarnished. Please rest assured that the safety and security of our guests will always remain our number one priority and we sincerely apologise for failing to meet your expectations on this occasion. I truly hope that we will get the opportunity to welcome you back to showcase our Urban Oasis and the W experience we proudly strive to deliver. Please connect with me on your next visit so that I can personally oversee your reservation with us. Kind regards, David Twinn Quality Manager W London david.twinn@whotels.com
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
We spent a few days at the W London and we had the bast stay. Location is prime and every member of the staff that we encountered was friendly and approachable. From the moment we arrived, we were welcomed by Greg and his colleagues in the lobby that also escorted us to our room helping us with the luggage, the lady at the check in (missed the name, I am sorry) was also very friendly and smiley. Special mention to Simone and his team of Concierges which were absolutely great and made the impossible possible for us.
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Date of stay: March 2023
Location
Cleanliness
Service
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from David Twinn, Other at W London
Responded 2 weeks ago
Hello ricpil84, Thanks for taking the time to tell us about your recent stay at W London. We are delighted to see that you had an extraordinary time with us. We are indeed located in a vibrant area which is also convenient for our guest to discover the lively capital. Your kind words have been shared with Greg from the Welcome Ambassadors, Simone from Concierge and all our Talents and everyone is pleased to hear that you had a memorable experience. Thanks again for choosing our Urban Oasis for your visit to London. We look forward to welcoming you back for another "best stay". Stay connected - we're here for you 24/7. Cheers, David Twinn Quality Manager W London david.twinn@whotels.com
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
Had a great stay at the W London for a couple of nights February 19-21. The hotel is in a fun/lively location, where the streets around it are bustling, but the inside of the hotel is more of a refuge. More important than the building itself were the many W team members that we interacted with. A special call out to Andre at the front door who helped us (with an engaging smile) with bags, directions, and information, and, most especially, Fatima at reception who was incredibly welcoming, worked with us on a number of requests, and sent us on our way to our next destination with a nice personal note and a small bag of supplies for our travels. Would certainly return next time in London.
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Date of stay: February 2023
Location
Cleanliness
Service
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from David Twinn, Other at W London
Responded 2 weeks ago
Hello Collerad, Thanks for taking the time to tell us about your recent stay at W London. We are delighted to see that you had an extraordinary time with us. We are indeed situated in a lively part of the capital with Chinatown and Soho at our doorstep, however once you enter our Urban Oasis you will find an intimate and captivating setting where locals and hotel guests connect. Your kind words have been shared with Andre from the Welcome Ambassadors and Fatima from the Welcome Desk. They are both pleased that you had a memorable experience us and look forward to welcoming you back soon. Stay connected - we're here for you 24/7. Cheers, David David Twinn Quality Manager W London david.twinn@whotels.com
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
An amazing experience from the warm welcome of David passing by breakfast and finishing in the lovely room! I recommend! Location is absolutely amazing, lively place with great greetings You can only feel safe once you are inside of the property!
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Date of stay: February 2023Trip type: Traveled with friends
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from David Twinn, Other at W London
Responded 3 weeks ago
Hello Maxxouime, Thanks for taking the time to share a review following your stay at W London. We are delighted to read that you had an exceptional experience with us. We are indeed perfectly located in the most vibrant part of town, with Soho and Chinatown at our doorstep. We are also within walking distance of most London attractions, shopping areas and many bars and restaurants. Once again, thanks for choosing our Urban Oasis for your visit to lively London. We look forward to welcoming you back soon. Stay connected - we're here for you 24/7. Cheers, David David Twinn Quality Manager W London david.twinn@whotels.com
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
+1
The hotel bar had the most amazing ambiance. Our bartender John made us fabulous cocktails! Sonal at the front desk delivered the most sensational customer service to make us feel like royalty! The luggage attendants were incredibly helpful!! We were exhausted from all of our traveling and this place was exactly what we needed to relax on our last night in London! Everyone was fantastic! Zero complaints!
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Date of stay: February 2023Trip type: Traveled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from David Twinn, Guest Services / Front Office at W London
Responded Feb 16, 2023
Hello Camper06757206948, Thanks for taking the time to tell us about your stay at W London. We are delighted to see that you had an extraordinary experience with us. The Perception is indeed the ideal spot to connect with others whilst enjoying a cocktail (or two) crafted by our talented mixologists. Your kind words have been shared with Johnny from The Perception, Sonal from Welcome Desk and the Welcome Ambassador Team and everyone is pleased that you had a memorable stay. We look forward to welcoming you back soon. Leave it with us - we're here for you 24/7. Cheers, David Twinn Quality Manager david.twinn@whotels.com
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
Stephanie made my birthday so special from check in to drinks she made sure everything was not only satisfactory but made my 30th really special. She saw my partner trying to arrange a special night and went out her way to make it happen. The hotel is stunning, Stephanie made the stay top class. Thank you and would not hesitate to recommend this hotel.
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Date of stay: February 2023Trip type: Traveled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from David Twinn, Guest Services / Front Office at W London
Responded Feb 12, 2023
Hello louissY6514DX, Thanks for taking the time to tell us about your recent stay at W London. We are thrilled to read that you had an extraordinary and memorable 30th birthday at our Urban Oasis. Your kind words have been passed on to Stephanie from the Welcome Desk and she is delighted that you enjoyed your special day. We look forward to welcoming you back soon. Perhaps for your next celebration? Stay tuned in - we're here for you 24/7. Cheers, David Twinn Quality Manager david.twinn@whotels.com
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
Home away from home, our experience from before arrival to departure was exceptional! We had booked a short weekend to celebrate my husband’s birthday together with our two sons. Some friends said this was not the best place to stay with children but… Thanks to Marina, George and Simone our stay was incredible, they went above and beyond to make our stay memorable. Room allocation, rooming, welcome and birthday amenities (it was like Marina read my mind, mindblowing!) dinner recommendations from George and Simone were spot on. My sons called the room, their home and did not want to leave. We cannot thank them enough and we forever recommend this incredible hotel to everyone!!!
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Date of stay: January 2023
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from David Twinn, Guest Services / Front Office at W London
Responded Feb 12, 2023
Hello mariagdessi, Thanks for taking the time to share your experience at W London. We are truly pleased to hear that you had an exceptional stay with us and that your husband's special day was memorable. Your kind words have been shared Marina, George and Simone from our Concierge Team and they are thrilled that you had such a extraordinary time with us. We look forward to welcoming back soon to your new "home away from home". Stay connected - we're here for you 24/7. Cheers, David Twinn Quality Manager david.twinn@whotels.com
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
PRICE RANGE
$476 - $674 (Based on Average Rates for a Standard Room)
ALSO KNOWN AS
w london leicester square hotel london
LOCATION
United KingdomEnglandLondonLeicester Square / Shaftesbury Avenue
NUMBER OF ROOMS
192
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Claim Your ListingW LONDON - Updated 2023 Prices & Hotel Reviews (England)
Frequently Asked Questions about W London
Which popular attractions are close to W London?
Nearby attractions include National Gallery (0.2 miles), Strawberry Tours (0.03 miles), and On The Rocks Bar Crawl (0.10 miles).
What are some of the property amenities at W London?
Some of the more popular amenities offered include free wifi, a lounge, and a fitness center.
Which room amenities are available at W London?
Top room amenities include a minibar, air conditioning, and a flat screen TV.
What food & drink options are available at W London?
Guests can enjoy a lounge, breakfast, and complimentary tea during their stay.
Is parking available at W London?
Yes, paid private parking nearby is available to guests.
What are some restaurants close to W London?
Conveniently located restaurants include Green Bar at Hotel Café Royal, My Place Soho, and The Seafood Bar.
Are there opportunities to exercise at W London?
Yes, guests have access to a fitness center, a sauna, and locker rooms available in the fitness center during their stay.
Does W London have airport transportation?
Yes, W London offers airport transportation for guests. We recommend calling ahead to confirm details.
Are any cleaning services offered at W London?
Yes, dry cleaning and laundry service are offered to guests.
Are pets allowed at W London?
Yes, pets are typically allowed, but it's always best to call ahead to confirm.
Does W London offer any business services?
Yes, it conveniently offers a business center, meeting rooms, and a banquet room.