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The Reef 28

Avenida Nte & Calle 28 Nte Gonzalo Guerrero 1, Playa del Carmen 77720 Mexico
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Certificate of Excellence


Certificate of Excellence
A romantic retreat steps from the beach and Playa del Carmen’s bustling 5th Avenue, Reef 28 offers guests the best of both worlds: easy access to beautiful Mamita’s Beach and chic guest rooms and suites with high-tech features and free Wi-Fi. A modern oasis on the Riviera Maya, our adults-only hotel pampers couples with contemporary cuisine, a high-energy rooftop bar with evening DJs, and must-have amenities in the rooms such as hightec, soundsystem, laptop compatible safes and desks, satellite programming available for your entertainment and the best fitness facilities to keep up with your stay.
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Property amenities
Free parking
Free High Speed Internet (WiFi)
Fitness Center with Gym / Workout Room
Free breakfast
Entertainment staff
Airport transportation
Business Center with Internet Access
Valet parking
Free internet
Hot tub
Rooftop pool
Outdoor pool
Bar / lounge
Breakfast buffet
Poolside bar
Rooftop bar
Shuttle bus service
Banquet room
Meeting rooms
Couples massage
Facial treatments
Foot massage
Full body massage
Adults only
Rooftop terrace
Baggage storage
Sun umbrellas
24-hour front desk
Dry cleaning
Laundry service
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Room features
Air conditioning
Room service
VIP room facilities
Flatscreen TV
Room types
Non-smoking rooms
Good to know
Centrally Located
Languages Spoken
English, Spanish
Hotel links
Visit hotel website
Offers & Announcements:Best Rate Book Direct
987Reviews81Q+A39Room tips
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Popular mentions
Was a great time! Great location! Could tune the music down a little on the roof top and wish that the food was a little hotter on the buffet. But rooms and service and location I would give it a10+ I will definitely return!!
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Review collected in partnership with this hotel
Hotel's Favorite
Spent 4 nights here for a birthday gateway with a close friend and we both enjoyed our trip. The hotel was beautiful and the staff were very accommodating. Staff is always on site maintaining the property and the hotel was always clean. Housekeeping made sure our rooms were always tidy. The spa & the rooftop pool is where the hotel shines. I recommend doing the hydrotherapy circuit at the spa and visit the pool either early in the morning or once the sunsets since there’s not that many people at those times. The views from the roof are gorgeous. The hotel is locate within downtown so there’s plenty of options for food and activities. No major complaints or issues during my stay. The drinks could of been a little stronger for my liking but it’s all-inclusive and I understand why they might of tasted water down. There were a few cocktails on the menu I did enjoy and ordered plenty of those. The buffet breakfast and the Asian restaurant in the hotel were great but the food did take a while to be served. There’s plenty of activities and shopping to be done downtown so you will always have something to do. I would definitely come back.
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Response from TheReefResorts, Brand Executive at The Reef 28
Responded Oct 23, 2019
Dear navyblue2085, We would like to thank you cordially for trusting us to celebrate your birthday here at our resort. It was a pleasure for us to assist you in making your stay a special and memorable one. We are glad to read that you were provided with our courteous, outstanding service. Our staff is highly committed to excellence and they sincerely will appreciate the time you have taken to recognize their efforts. They keep working relentlessly to maintain our high standards in quality and service and to provide unique experiences. Indeed, our wonderful position in the heart of Playa del Carmen allows us to provide unique and recreational vacations as we are located one block from the famous 5th Avenue and one block away from the famous beach clubs Mamitas and Kool beach. We are sorry to know that there was an inconvenience with the service. We would like to mention that we are working very hard to avoid any future disturbance as it is very important to us to know that all our guests are being provided with the best service possible. It would be our pleasure to have you back in our hotel. Please email us to socialmedia@thereefresorts.com before you book your next trip as we have a special rate and benefits for repeat guests. Kind regards, Micaela Castilla Brand Executive socialmedia@thereefresorts.com
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Booked this last minute and we’re quite pleased with the location and the option for all inclusive which gave us access to their two sisters resorts. We did fall for the time share promo option, under the impression that it was a 90min presentation, which would get us to see Coco Beach and score us two massages. The presentation was almost 3 hours and the beach on Coco Beach was quite small and I didn’t particularly care for the resort. The pool bar area seemed to be closed and sitting there almost seemed a nuisance. As we politely sat through the elongated presentation and then explained as well as it being a financial reason we were declining but we honestly didn’t like the room or lack of privacy in the resort they persisted to try to explain different offers. I suggest opting out of the presentation and paying the $100 US dollars per massage, (the spa area was quite beautiful) especially considering they billed me for it at the end anyway (we did handle it, but make sure you check you’re receipt!) My only other complaint is we didn’t love the food. We did choose the all inclusive option so we could enjoy the other properties (which Playcar is amazing!) but also because we wanted to eat! Unfortunately we spent almost $1000.00 on dinning out anyway and would of been better off not opting for the all inclusive package, although my boyfriend and I did our best to make it up in drinking. Overall I’d say this is a great hotel. It’s close to 5th Ave and 3 blocks off the Beach giving you a great location to access everything. Their rooftop gives you a beautiful view of Playa and is a wonderful alternative to the beach.
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Review collected in partnership with this hotel
My husband and I spent three nights at the Reef in January 2020. We arrived at 2 pm (one hour prior to check in) and we graciously received by the front staff. We were provided mimosas and given a tour of the first floor. Everything was explained to us: restaurants, the spa, what was included in our hotel, and how to access the other two properties. We were then escorted to our room and checked in a bit early- a wonderful surprise. Our room was located on the first floor and faced a street. The room was spacious and clean. The breakfast buffet included a station where you can have eggs cooked to your liking or made into an omelette, a bread station, meats, cheeses, yogurts, and fruit. Additionally, you have the option to order from a menu. We ate dinner at the Asian restaurant and the Mexican restaurant. Both provided great meals in addition to wonderful service. I cannot say enough about the employees, they are absolutely delightful. We paid for a couple Swedish massage and it was AMAZING! I totally recommend the spa. In regards to the location, you can’t beat it. We were within walking distance to restaurants, bars, and we walked to the sister resort Reef coco twice. It was about a 10 minute walk which was very safe. At the reef coco we easily found beach chairs both days. The town of playa del Carmen is lovely and there are tons of things to do. Lastly, I will add that since this is a lively town, there is a lot of noise. We were expecting this as we had read reviews regarding the noise, so we were not surprised or upset. If you are on the first floor you will hear the music from nearby restaurants. Overall we enjoyed our stay and we will be coming back!
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Every year, my boyfriend and I go on vacation. For our American thanksgiving we decided to travel to Playa Del Carmen with a few friends from holland we met in the Dominican Republic. Best decision we have ever made!! The staff was by far the best staff we have had the privilege of meeting. The resort allows full access to both sister resorts, we traveled to all of them and the Reef 28 is by far the best one. The staff at the Reef 28 really amplified our whole experience in Mexico, allowing us to really see the beauty of Playa Del Carmen. Alessia was the best server, giving us the best service every day. Such a beautiful adventurous soul. She helped us experience the beauty of Mexico and became a very focal point of our entire trip. Without Alessia we would not have experienced as many beautiful sights without her guidance. Along with Alessia; Gina & Monse were phenomenal servers as well giving us great service throughout our stay. Props to Raul for managing the roof and being a great host, always full of smiles when we we would see him. That man works long hours and was such a pleasure. Mario was always there to serve us lunch and he was amazing as well!! Orlando was our favorite bartender, and always left us laughing. Everyone else was fantastic too, however the people I listed were by far the best!!!!! The security was amazing too!!! However, I will say again, thank you so much to Alessia for creating such a fantastic environment for us. She was by far the best and we had the privilege to get to know her personally. She was simply exceptional!!! Such a wonderful woman!!!!! We LOVE LOVE LOVE Alessia. The food was phenomenal, Italian restaurant was the best by far. In my personal opinion, these people I mentioned above all deserve a raise or some sort of bonus. They work so hard and really care about giving their customers the best service they can provide. We met a lot of people who were rude to the staff/ bad tippers and I truly believe that they deserve more money for the amount of work and patience they do. Tip these people generously, they deserve so much. Thank you Raul, Gina, Monse, Mario, and Orlando for such great service and laughs!!! And an extra special thank you to Alessia for showing us places we never would have seen without your guidance. Alessia is the best!!!! We love the Reef 28 and will be booking again absolutely. Thank you to everyone for such a lovely stay. Te amo Reef 28!!!!
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Response from Road18409230168, Brand Executive at The Reef 28
Responded 4 days ago
Dear rynhartman, We sincerely appreciate the time invested to share your detailed, personal impression of your recent visit at our resort, it was all our pleasure to host you. It is a pleasure to know that you were provided with our courteous, outstanding service. Our staff is highly committed to excellence and they sincerely will appreciate the time you have taken to recognize their efforts. They keep working relentlessly to maintain our high standards in quality and service and to provide unique experiences. We are delighted to hear that you were able to take the opportunity to enjoy the variety of our food. Our executive chef will be glad to hear about your positive feedback. We are thrilled to know that you would like to come back, please send us an email to socialmedia@thereefresorts.com as we have a special rate and benefits for repeat guests. Kind regards, Micaela Castilla Brand Executive socialmedia@thereefresorts.com
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$113 - $307 (Based on Average Rates for a Standard Room)
MexicoYucatan PeninsulaQuintana RooRiviera MayaPlaya del Carmen
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Frequently Asked Questions about The Reef 28
Which popular attractions are close to The Reef 28?
Nearby attractions include Coralina Daylight Club (0.09 miles), Ambarte (0.2 miles), and Guayaberas Dexorden (0.3 miles).
What are some of the property amenities at The Reef 28?
Some of the more popular amenities offered include a rooftop bar, free wifi, and free breakfast.
Which room amenities are available at The Reef 28?
Top room amenities include a minibar, air conditioning, and a flat screen TV.
What food & drink options are available at The Reef 28?
Guests can enjoy a rooftop bar, free breakfast, and an on-site restaurant during their stay.
Is parking available at The Reef 28?
Yes, free parking and valet parking are available to guests.
What are some restaurants close to The Reef 28?
Conveniently located restaurants include Rockas Jamaican Kitchen, Micaela's, and Señor Frog's Playa del Carmen.
Are there opportunities to exercise at The Reef 28?
Yes, guests have access to a pool and a fitness center during their stay.
Does The Reef 28 have an airport shuttle?
Yes, The Reef 28 offers an airport shuttle for guests. We recommend calling ahead to confirm details.
Is The Reef 28 located near the city center?
Yes, it is 0.2 miles away from the center of Playa del Carmen.
Are any cleaning services offered at The Reef 28?
Yes, dry cleaning and laundry service are offered to guests.
Does The Reef 28 offer any business services?
Yes, it conveniently offers a business center, meeting rooms, and a banquet room.