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La Rojena

Calle Jose Cuervo Labastida #73, Tequila 46400, Mexico
+52 374 742 6717
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La Rojena(R) is the distillery of Jose Cuervo(R). We invite you to tour the oldest distillery in Latin America, where you will be able to see the tequila production process first-hand, and enjoy our Hacienda, where you can become a tequila expert with a professional tasting, enjoy a delicious margarita, or buy our products at the best prices.
  • Excellent67%
  • Very good27%
  • Average4%
  • Poor1%
  • Terrible1%
Travelers talk about
“jose cuervo” (44 reviews)
“agave fields” (11 reviews)
“blue agave” (10 reviews)
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Hours Today: 9:00 AM - 8:00 PM
Suggested Duration: 1-2 hours
Calle Jose Cuervo Labastida #73, Tequila 46400, Mexico
+52 374 742 6717
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Reviews (623)
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21 - 30 of 197 reviews

Reviewed September 7, 2016 via mobile

We actually went int April of 2015 but our family lives in the neighboring town so we go to Tequila more often than others. This time though we did the private tour. I don't remember how much we paid but it was 7 of us...More

Thank Gomezfamily2003
Reviewed August 31, 2016

Jose Cuervo´s factory welcomes visitors to learn how tequila is made step by step and taste it as well. They have many tours available and a big sourvenir store, which is as rich as this place history

Thank Dofv
Reviewed August 28, 2016 via mobile

I had the chance to tour the distillery when visiting Tequila, Jal. Truly a great experience. It's really interesting to see the tequila processing. You can see real workers as they perform their job. The guides know very well the process and are very passionate...More

Thank Eduardo A
Reviewed August 19, 2016

I have been to many distillery tours all over the world and this has to be in the top 3. Get the package with the personalized tasting in the basement cellar very informative staff first class facilities and loads of funMore

Thank JohnPatsi
TEMexico, Gerente at La Rojena, responded to this reviewResponded August 22, 2016

Dear John, Thanks for sharing your comments about the experience, we can see you have enjoyed the tour, we hope everything were as good as you spected, all the efforts we made has one purpose, share with our visitors the real world behind a Jose...More

Reviewed July 29, 2016 via mobile

The guided tour around the distillery was fantastic. You see every step of the process and the guides clearly know their stuff. There were a few tasters along the way; which was great to be able to taste what was being explained. Afterwards I went...More

Thank AliceGraceShearer
Reviewed July 27, 2016 via mobile

I learned so much and it was a beautiful distillery. Lots of free tequila...a plus. Recommend taking notes...I already forgot so much our guide told us.

Thank Mandicat2014
Reviewed July 27, 2016 via mobile

The tour is a must if you are in the area. The property is beautiful and the staff were very friendly and nice. Even if you don't drink tequila it's still a fun tour. Very interesting to see and taste the roasted pina' used to...More

Thank Chuck B
Reviewed July 26, 2016

I've been there in 2014, and it was a deep mexican experience to be inside a pueblo mágico and to get to know how the most famous tequila in the world is made. The price was affordable, the guides were kind and around the factory...More

Thank linee_s182
Reviewed July 12, 2016 via mobile

Beautiful place well organize and maintain. The tequila very good of course and the people that gives the tour very knowledgeable.

Thank Dayna1016
TEMexico, Gerente at La Rojena, responded to this reviewResponded July 18, 2016

Dear Dayna, Thank you for your visit, we really apreciate your opinion. Looking forward to see you soon.

Reviewed July 7, 2016

We've been to nearby small distilleries, so Jose Cuervo was mainly for their shop. But the whole premises are nice, gift shop extensive and there are many things to see, drink and buy. Really aimed at mass tourism and banking on the well-known brand.

1  Thank Tinde_K
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Questions & AnswersAsk a question
Nicole G
Have you ever hosted any wedding ceremonies at the distillery?, the grounds are very beautiful. have been on a tour there about 2yrs ago and felt that the scenery would offer a great place for a small wedding ceremony.
June 13, 2016|
Answer Show all 5 answers
Response from margaretbS2966IF | Reviewed this property |
Sorry no. i have not hosted a wedding at the distillery. (jose Curvero) but as you know the grounds are stunning and would offer a great location sorry i couldn,t help further
HI, Not sure if my previous message got to you so re-sending. We are a family of 7: 5 adults and 2 kids aged 12 and 16. We were interested in a private tour on Caddo Lake on July 25th, Saturday evening. Can you tell me your availability and what it woudl cost per person for this tour ? Thanks
September 29, 2015|
Answer Show all 2 answers
Response from MundoCuervo | Property representative |
Hello there! We're sorry probably there's a misunderstanding about the attraction that you want to book, we are in Tequila, Jalisco Mexico, if you come with us, you'll have a lot of fun knowing everything about Jose... More
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