Ducati Museum
9:00 AM - 6:00 PM
Monday
9:00 AM - 6:00 PM
Tuesday
9:00 AM - 6:00 PM
Thursday
9:00 AM - 6:00 PM
Friday
9:00 AM - 6:00 PM
Saturday
9:00 AM - 6:00 PM
Sunday
9:00 AM - 6:00 PM
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It doesn't matter if you are passionate about the brand and love its motorcycles or not; whatever your age or origin, you will discover more about our past at the Ducati museum, whilst in the factory facilities you will experience our present watching how our bikes are conceived and made in real life. The Ducati Museum is designed to narrate the history of the company along four different routes that guide the visitor from its origins to the present day. !!!
Suggested duration
< 1 hour
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Detailed Reviews: Reviews order informed by descriptiveness of user-identified themes such as cleanliness, atmosphere, general tips and location information.
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4.5
849 reviews
Excellent
536
Very good
209
Average
50
Poor
31
Terrible
23

Daniel
Berlin, Germany18 contributions
Jul 2022 • Family
A good museum although small. It shows the history of the company focusing mostly on the different models in a large room flanked by small rooms on the side. Do not expect a large museum, about 30 min might suffice plus taking pictures. There is three current models you can sit on and take pictures. Friendly personell. We took the combinated tour together with the factory visit that is also worthwile (45‘ ca.)
Written July 30, 2022
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.

Extraordinary790497
10 contributions
Jan 2020 • Family
Had a great time at Ducati factory tour and museum. Tip is to eat at cafe at entrance to estate as no eating or food at factory. Anyway fascinating tour of factory, tour guide speaks through ear monitors you get. Lots of interesting facts and things to see. Hanging around the top secret FACTORY RACING DOOR you might even see some recognizable faces, Davide Tardozzi walked past, current Ducati factory race team manager and legendary guy from way back even before Foggy, we'll let him off he went to BMW for a bit cause he came back. I digress sorry.
Throughout the tour you are not rushed and it is great to see bikes started for the first time then run up on the dyno close up.
On to the museum and lots of bikes to see and allowed to sit on some new models in the showroom.
To book you have to email and receive a reply but we phoned as didn't get a reply.
Also got the bus from middle of Bologna and took 25mins , best to purchase tickets from any shop near the bus stop.
Written January 24, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.

Cuthbert K
Marloes, UK267 contributions
Sep 2020 • Couples
The girl that showed us around the laboratory and explained the internals of the engines was really good and made it very interesting. It was great to see their latest racing bike there. The museum itself had lots of gorgeous motorbikes and it was fascinating to learn that Ducati originally made radios and projectors until their factory burned down and they changed tack. Shame not to see the factory but can well understand that they need to protect their workers from the virus.
Written September 27, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.

_cplamont121
Brighton and Hove, UK75 contributions
Nov 2022 • Solo
Easy to get to on public transport (Bus 13 from city centre of Bologna). Welcoming and self guided tour using free WiFi on your phone. Small collection but great history from the formation to modern day. Small gift shop onsite, but not in museum. You can on certain days pay extra for the factory tour, weekdays only I think. Best €17 I spent for a few hours of interest.
Written November 7, 2022
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.

redridero50
plymouth39 contributions
Jul 2011 • Couples
have visited the factory twice now and also done the museum in 2009 and 2010 yes there is a small charge but when you turn up on a ducati all the way from England and have been touring throughout Italy this can help to get on in italy as we often found out, the museum is great for bikers and dedicated riders and the shop a short walk away is a place i shall return to as a lot of clothing on sale there wont be availible here in the UK but the best place to go is opposite the factory to the cafe on the corner where lots of the staff and ducati owners turn up for lunch and those also doing the official Ducati rides , all the staff there are great from the tour guides, security, shop staff and those who build the Ducati motorcycles , we will certainly visit again .
Written June 16, 2012
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.

Gerald M
Nice, France237 contributions
Feb 2018 • Family
I have been a mad fan of Ducati all of my adult life, I idolise the name and all it stands for. Ducati is a huge part of my life, I own more than 40 of their bikes and am a passionate collector of all things Ducati. You can barely imagine my excitement as we drive into Borgo Panigale this morning, the home of so many of my dreams, we drive up to the front gate with big smiles on our faces, roll down the window and ask for parking directions, the female security guard opens her window and shouts, yes shouts at me telling me to park down the street. My heart immediately broken, I turn around and park down the road. We then sign in with the same person, unsmiling, impolite, horrendously unfriendly and walk to the museum entrance. Upon arrival in the museum we buy tickets and are told that if we own a Ducati we receive a discount, I explain that I own a Ducati, I show pictures of me and my bikes but as I haven’t travelled with an insurance document or registration document that means I don’t actually own a Ducati in their eyes and have to pay the full entrance price. It’s only €15 each so I don’t quibble but that’s not really the point, these people treat you with such utter disdain if you don’t carry legal evidence of Ducati ownership. We’re then taken up to the museum itself and as we have an inquisitive little toddler our every move is followed by a security guard, I’m not even joking; she is hot on our heels throughout our time in the museum. We don’t stay long, the museum itself is uninteresting and doesn’t hold anything of great fascination. The shop is also fairly bland and laden with unfriendly people who don’t even acknowledge our presence. Upon check out, we meet with the same security person, this time I take the liberty of explaining my total dissatisfaction with the experience and explain that my dissatisfaction started from the moment she rudely told us to park elsewhere, this immediately flared up a huge reaction and she starts shouting at us again. I’m not exaggerating. We then try to leave and she jumps out of her cabin and starts screaming at us as we walk down the street, our toddler is now terrified and screaming himself so we virtually run back to our car. Please don’t go here, especially if you genuinely love Ducati, it will simply ruin your image of them. It’s rarely a good idea to meet your hero. Ducati; if you’re reading this, you urgently need to do something about your front of house staff.
Written February 9, 2018
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.

jwp444
Sydney, Australia17 contributions
For 10euro it is a very good tour for anybody that loves motor bikes very informative and it is a very classic company
Well worth it
Written October 11, 2012
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.

Tassie59
Hobart, Australia17 contributions
Dec 2014 • Solo
Had a few hours in Bologna so I organised a trip to the Ducati Museum and factory. I'm into bikes but not a Ducati fanatic - maybe I am now! You need to book in advance which I did several weeks before although some others arrived at the gate and got in when some bookings didn't arrive. First up was a look through the factory and it was pretty interesting with modern machinery producing a range of all types of Ducati. Saw every stage of construction and testing.
Next was the museum which focussed mainly on competition bikes and had some very special machinery there, both modern and old.
The guide spoke great English and knew her product very well and was passionate about the brand. She remembered names and nationalities and was very friendly. The radio earphones for the narration was a great idea to ensure everyone could hear.
I caught a taxi from central Bologna which was about €17 each way but there is public transport which should be pretty cheap. The route is not easy to work out for a newbie but is described on the booking website.
I'd recommend the trip for anyone interested in motoring or motorcycling.
Written December 18, 2014
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.

worldtraveller643
Chennai (Madras), India3 contributions
May 2013 • Family
Ducati Museum was good but the factory visit was not very informative. If you really want a good factory visit I would recommend Lamborghini. If you arrive early ahead of your scheduled time, you need to wait outside the gate. You cant visit the museum at your own convenience.

There is no parking inside Ducati. There is a public parking lot near Ducati (ahead and to the right) where our car was broken into. When we complained at the Carabineri (police station) they said that parking lot has a large number of thefts and Ducati must do something about providing more security to that parking lot!!!
Written July 27, 2013
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.

adventuraNy
Patchogue, NY124 contributions
Apr 2012 • Couples
I am not a bike "enthusiast" but my husband is. This was a great break for my husband who is not an art or church "enthusiast" as I am. We both very much enjoyed this experience. The information provided was wonderful, and the museum was beautifully displayed.

Some tips:

keep it simple and take a cab, its only about 20 euro from the Bologna Central train station. At the end of the tour walk to the factory store and ask them to call a cab for you, they will. My husband and I usually figure out the trains and buses when in Italy, but with multiple changes involved, it just seems easier this way.

The tour begins in the museum then moves onto the factory. Right before moving on you get about five to ten minutes to walk around the museum solo, and that's it. It is not enough time, so look really good during the museum tour, and take a mental note on exactly what you want to go back to look at when the tour is over. We were disappointed that we did not have more time in the museum.

Also, the group for the museum tour can be a bit large. I think there were about 20 of us so it could be hard to hear the tour guide unless you push right to the front. The guides speak excellent English and were very pleasant. We then broke into two separate groups for the factory tour.

You must reserve ahead, we saw people turned away at the gate.

Factory is quite amazing. Don't disrupt the workers, remember that while you are on vacation, they are at work and have a job to do.
Written May 11, 2012
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.

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Ducati Museum (Borgo Panigale) - All You Need to Know BEFORE You Go

Frequently Asked Questions about Ducati Museum

Ducati Museum is open:
  • Thu - Tue 9:00 AM - 6:00 PM
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