The Shop at NBC Studios
The Shop at NBC Studios
4
10:00 AM - 7:00 PM
Monday
10:00 AM - 7:00 PM
Tuesday
10:00 AM - 7:00 PM
Wednesday
10:00 AM - 7:00 PM
Thursday
10:00 AM - 7:00 PM
Friday
10:00 AM - 7:00 PM
Saturday
10:00 AM - 7:00 PM
Sunday
10:00 AM - 7:00 PM
About
Take home fun apparel, accessories and gifts from favorite NBC shows and personalities, including mugs, t-shirts, picture frames, and more. This is a great place for souvenirs and gifts.
Duration: < 1 hour
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The area
Address
Neighborhood: Midtown
This is the iconic New York that so many visitors imagine before they visit - spectacular skyscrapers like the Chrysler Building and Empire State Building, iconic public buildings like Grand Central Terminal and the New York Public Library, and the non-stop hustle and bustle of the city streets. Fifth Avenue is a shopper's paradise where you can find every kind of store imaginable, with fashion brands ranging from the affordable to the ultra-fancy. Visit Rockefeller Center to experience towering Art Deco grandeur, and foodies will love the busy restaurants that stay open late in Koreatown. After dark, Midtown calms down a bit, but at any time of day or night it still feels 100% New York.
How to get there
  • 47–50 Sts – Rockefeller Center • 2 min walk
  • 49th St • 4 min walk
Reach out directly

Most Recent: Reviews ordered by most recent publish date in descending order.

Detailed Reviews: Reviews ordered by recency and descriptiveness of user-identified themes such as wait time, length of visit, general tips, and location information.


4.0
4.0 of 5 bubbles277 reviews
Excellent
79
Very good
108
Average
58
Poor
18
Terrible
14

Mary M
Houston, TX412 contributions
4.0 of 5 bubbles
May 2019 • Family
We came to this store as the starting point for our NBC Studio Tour. I didn't buy anything, but it was fun to browse around and see the merchandise. Seemed to be geared towards fans of various "hit" shows - both current and those in reruns.
Written June 18, 2019
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Hi there, thanks so much for your review of The Shop! We're glad you enjoyed your visit to our Shop prior to The Tour. Thanks for checking out our collection!
Written June 19, 2019
This response is the subjective opinion of the management representative and not of Tripadvisor LLC.

Amanda L
Biggleswade24 contributions
1.0 of 5 bubbles
Jul 2015 • Friends
I have been to this shop in the past and absolutely loved it. Being from the UK and a huge fan of American Sitcoms, there is nothing like this here so on previous occasions when I have been to New York I have always made this my must go to shop.

Not anymore

I came here last March (2014) and although stock of items of shows that I love (The Office and Parks and Recreation) was low, I still managed to buy a good range of items.

However, I visited again this past July and after visiting the website to see specifically all the Parks and Rec stuff you could buy on there, I was very excited to visit the store again. I got in to the shop and was met with a huge display of Friends items (a show tht ended over 10 years ago) and Jimmy Fallon stuyff and that was it.
I searched the store for around 10 minutes looking for things to buy but could't see the Parks and Rec stand. When I asked someone, they said, without so much as a hesitation, ''we have one mug''. Yep, that's right... one mug.

A whole wall dedicated to (admittedly a good show) but neverthelessa show that ended over 10 years ago and a show that we don't even get in the UK!
I also lookesd for the office stuff but I'd either a) already got it or b) they were magnets that I didn't need or want. They did have an abundance of bobble head Dwights though, however I already have it and there were no other characters for me to buy.

I even asked if their website ships to the UK but not one person knew.

I won't bother going to this store again as it's just a shell of it's former self.
Written August 11, 2015
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Richard
New York City, NY506 contributions
3.0 of 5 bubbles
Oct 2018 • Friends
The Shoo at NBC Studios has everyone’s favorites from today, but the classic NBC memorabilia is away from sight.
Written September 16, 2019
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Hi Richie, we appreciate the feedback! We hear you and we're sending your comments to the appropriate team. Thank you for visiting our Shop!
Written September 23, 2019
This response is the subjective opinion of the management representative and not of Tripadvisor LLC.

Sharon Z
16 contributions
5.0 of 5 bubbles
Sep 2018
My friend and I went in May of 2016, this was my first trip to NYC & since I'm in a wheelchair I'm kinda nervous about the accessibility of stores anyways. Not only were the employees very nice but they were also extremely helpful and gave me alot of useful tips..(we were doing standby for the Tonight Show the next morning) & since its hard for me to be in a line for a long period of time (even in a wheelchar) she was able to give me tips on best time to show up etc...and it was refreshing to see the store was very accessible, if your a big fan of NBC shows like I am this is a must when your in NYC
Written January 10, 2019
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Thanks, Sharon! We're so glad to see you felt so welcomed during your visit to The Shop.
Written January 18, 2019
This response is the subjective opinion of the management representative and not of Tripadvisor LLC.

dskid
Overland Park, KS2,510 contributions
3.0 of 5 bubbles
Oct 2018 • Couples
This is the place were you can get all things NBC, though why anyone would want any of this stuff is beyond me. It's like you're paying them to let you advertise for them. You can sit in a replica of a chair like that used on The Voice if that's your cup of tea. Stop in if you're doing a studio tour, going to the Top of the Rock or attending Radio City Music Hall, otherwise you can safely give this a miss.

Thanks for reading. I’ll appreciate a thumbs up below if you’ve found this helpful.
Written December 3, 2018
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Hi there, thanks for stopping in and shopping with us. We appreciate your comments!
Written December 28, 2018
This response is the subjective opinion of the management representative and not of Tripadvisor LLC.

Richard S
Reed City, MI4 contributions
5.0 of 5 bubbles
Feb 2015 • Family
We stopped by The Today Show and crossed the street to the NBC Experience Store. On Wednesdays, Kathie Lee comes across the street at 9:45-10:30 and does a Who Knew? segment with people in the store. We won a $100 Visa Gift Card and got on TV! Great trip!
Written February 5, 2015
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Nicole
Halifax, Canada5 contributions
2.0 of 5 bubbles
Aug 2019
We were picturing the old "NBC Experience" store, which we remembered from old sketches on Conan. This shop is tiny, expensive, and is almost exclusively a shop for the current cash-cows like Fallon, SNL, Friends, and the Office. Seems like a missed opportunity. Would have loved to see something from NBC classics like Letterman, but just in general more variety would have been good.
Written August 30, 2019
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Hi there, thank you for your review. We will definitely pass your feedback along to the appropriate team, and we appreciate you stopping by!
Written September 11, 2019
This response is the subjective opinion of the management representative and not of Tripadvisor LLC.

Jennifer D
Western Australia, Australia1,221 contributions
4.0 of 5 bubbles
Oct 2018 • Friends
Who would have thought! A shop where all your favorite TV shows have merchandise for sale. Only in NYC. Great place to shop and look.
Written October 11, 2018
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Hi Jennifer! Thanks for coming to visit us - we're so glad you had a great time!
Written October 22, 2018
This response is the subjective opinion of the management representative and not of Tripadvisor LLC.

Nicole J
Ottawa, Canada83 contributions
4.0 of 5 bubbles
Oct 2017 • Couples
Love The Shop at NBC Studios. I visit every time I visit NBC and earmark cash to spend on NBC merch.
Was all geared up to get Late Night with Seth Meyers merch....and there was not much! Booo! Did get a cute shirt though!
And the SNL stuff was amazing! Loved it!
Disappointed there wasn't any Superstore stuff but I realize the show is just starting to take off.
Written October 12, 2017
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Hi Nicole, thanks for your review of the Shop! We'll definitely take your feedback into consideration but we're so glad you liked what you saw.
Written October 16, 2017
This response is the subjective opinion of the management representative and not of Tripadvisor LLC.

Colleen C
Troy, NY2,471 contributions
5.0 of 5 bubbles
Jul 2017 • Family
We didn't do a tour or anything- but did the TODAY show you have to get there like at 6 am and the crew doesn't come out until 8:30 but if you want to see them you the 2 hr is what you have to do--- the producers there were interactive and very nice!!
Written July 13, 2017
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

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The Shop at NBC Studios - All You Need to Know BEFORE You Go (2024)

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