We noticed that you're using an unsupported browser. The Tripadvisor website may not display properly.We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.

The Original Cheesehead Factory

Milwaukee, WI, USA
More
About The Original Cheesehead Factory
The Foamation Cheesehead Factory & Retail Store is now also offering tours! You've heard the term, you've seen the hats, but how much do you really know about the Cheesehead story? Our tours allow you to go behind the scenes to experience the Cheesehead Factory's process as our team delivers unique products to cheese fans around the world. We have three tour options: The Swiss, The Cheddar & The Holey Cow.
Open Now
Hours Today: 10:00 AM - 5:00 PM
See all hours
Travelers talk about
70Reviews3Q&A
Traveler rating
  • 61
  • 5
  • 2
  • 1
  • 1
Traveler type
Time of year
Language
Selected filters
  • Filter
  • English
Popular mentions
WMD wrote a review Jul 2020
Canada93 contributions122 helpful votes
Over Rated. Over Priced. Rude, Unappreciative Staff. We walked in around 11AM on a Tuesday with a long to buy list. The store itself is tiny and underwhelming. Half of the store by the washrooms is empty. They apparently have good marketing and website people to lure you in. Don’t take the bait. Don’t eat their cheese. I walk through an entry way to a large room. A female staffer appeared out of nowhere and sternly scolded me and said this area is for tours only. Again, we’re the only 2 people in the store. There’s no visible “do not enter” sign. I say there’s no one here. What’s your point? No answer from the staffer. I walk back through the opening and the staffer abruptly pulls the curtains that were draped open to closed behind me. I guess with the lack of customers she had to get her attitude worked out. My girlfriend heard the staffer’s comments as well. We looked at each other perplexed and annoyed knowing exactly what was on both our minds. Yep. We’re out of here. They don’t want our business. We’ll happily oblige. If a business doesn’t want my money that’s easy. You won’t get it. And out walked several hundred dollars of business. I sent the same message to the store’s send a comment address and have heard nothing back several days later. There’s a trend here. They don’t care. The two female staffers were wearing masks is my only positive. The rest of our stay in Milwaukee was met with too many ignorant and incompetent no mask wearing people. No wonder the Covid numbers are spiking in WI.
Read more
Date of experience: July 2020
1 Helpful vote
Helpful
Share
Laura B wrote a review Jul 2020
Gambrills, Maryland12 contributions4 helpful votes
We thoroughly enjoyed Sam, our tour guide, and the tour. I appreciated all their COVID precautions in place and felt like they did everything possible. The tour was fun, informative and just the right amount of time. Our tour guide was enthusiastic and really made the tour. Highly recommend putting this one on anyone’s agenda if they’re in MKE.
Read more
Date of experience: July 2020
Helpful
Share
Win C wrote a review Jul 2020
Chicago, Illinois67 contributions13 helpful votes
So we went here as the last tour slot of the day. We booked this at the front desk. This place located in a weird spot in Milwaukee, but totally expected for a factory. It was just our family which was great. We picked the tour where you each make a cheesehead hat. You get to choose from quite a selection. If you’re going to buy a hat then pay for the tour where you make it because it’s cheaper. This will run you $30 a piece. We got to hear a funny history of how the inventor came to be and then see how they make products and see products they’ve made for clients. They showed a deflated football hat for deflategate and if you hate the Patriots this was funny. The process is really simple and interesting. You get to fill up the goo and put it in the mold yourself. We made cheesehead cowboy hats, top hat and a baseball hat. These are huge so if you’re flying know this will take up some luggage space.
Read more
Date of experience: July 2020
Helpful
Share
TSP2014 wrote a review Jul 2020
Colleyville, Texas243 contributions97 helpful votes
I had hopes that we would learn and see about the making of one of the most iconic symbols in football. Let me start off by saying the gift shop is great. They have so many items made with the foam cheese or in the shape of cheese. The gift shop was the best part of the visit. We did the Cheddar tour which is $15/person. It's definitely not worth it. Maybe the good tour guides are off during this current pandemic. The guy who did our tour said he was the only one working that day. If that was the case they should have let someone else do the tour. He was the most obnoxious and annoying tour guide I've ever seen. Instead of talking normally about the history behind the Cheesehead he tried to be funny. When he started singing we nearly left right there. Once we started to go into the factory area I thought we would learn about the Cheesehead Making process and see people making other foam products. Instead you see the area where they make specialty molds and then go over to a place where they have several items they've made. We spent way too long talking about items they made. Finally, near the end of the tour you go into the actual factory room and get to see a Cheesehead or product being made. I just wanted the tour to end. I was getting tired of listening to the guides jokes and stories. They could easily charge less and have an audio guide do the same thing. It's cheaper and that way people could actually see the molds being built. I suggest stopping by the gift shop, but wouldn't waste your time or money on the tour. It's sad because this is one of the most iconic sports symbols. They are getting people in the door based off the name and not providing a top-notch experience.
Read more
Date of experience: July 2020
Helpful
Share
tarajean424 wrote a review Jul 2020
Colleyville, Texas331 contributions95 helpful votes
I was very disappointed with this tour. For the money that you pay, it is not worth it. Our tour guide was obnoxious and annoying. He spent too much time trying to be funny, instead of more about the history/process. An audio guide would have definitely have been better for this tour than an actual person. We did the basic tour, which is $15 a person. Not worth it. The shop is cool, but the tour itself is lame and not worth the money.
Read more
Date of experience: July 2020
Helpful
Share
Previous
Recommended experiences in and around Milwaukee
from $35.00
More Info
from $193.20
More Info
from $41.03
More Info
from $6.00
More Info