Wall Drug
Speciality & Gift ShopsPoints of Interest & LandmarksShopping Malls
8:00 AM - 6:00 PM
Monday
8:00 AM - 6:00 PM
Tuesday
8:00 AM - 6:00 PM
Wednesday
8:00 AM - 6:00 PM
Thursday
8:00 AM - 6:00 PM
Friday
8:00 AM - 6:00 PM
Saturday
8:00 AM - 6:00 PM
Sunday
8:00 AM - 6:00 PM
About
Once a humble small-town drugstore that offered free iced water to weary travelers, Wall Drug is now a buzzing 76,000-square-foot roadside attraction that draws travelers to this small city in South Dakota. Here, you can shop for Western-themed apparel at the shopping mall, snap a photo with an 80-foot brontosaurus in the kids' area, and grab a 5-cent coffee and one of the best donuts in the U.S. at the restaurant. And don't leave without getting the iconic Wall Drug bumper sticker—it's free! Wall Drug is a great stop along a tour of the Badlands National Park. – Tripadvisor
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  • Ed D
    Peachtree City, Georgia666 contributions
    3.0 of 5 bubbles
    I had to stop. Wall Drugs was a case study in one of my MBA classes.
    My wife called this “The Greatest Tourist Trap she’d ever seen.” I’m inclined to be more generous. I will give it the title of “Tourist Trap,” but it has always been a “Tourist Trap” from the beginning, offering “free ice water” in the early days to attract customers. Wall Drugs was a case study from one of my MBA classes, so I had to stop. It makes for great people-watching. My wife also threw out some comment about fools and their money, but I had stopped listening at this point. There’s pretty much the same merchandise in every shop, except for branded “Wall, SD”; there is nothing that can’t be found in every other tourist stop or on Amazon. Be prepared for massive crowds, clogged, smoke-choked sidewalks in an area that covers two blocks. We ate in the on-site café and had buffalo burgers. We weren’t impressed (Our Ted’s in Atlanta makes a better buffalo burger, and it is cheaper also). If you are not pressed for time, I still recommend this stop.
    Ed, Thank you for the review. We can get a bit busy during our peak hours, so we hope you try and visit us again in the future!
    Written October 25, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited September 2023
    Traveled as a couple
    Written October 24, 2023
  • dalessiopietro
    Murray, Utah605 contributions
    4.0 of 5 bubbles
    Definitely worth a stop!
    This was a pretty cool stop with lots to see, do and experience. Fun photo opportunities plus lots of awesome souvenirs and different shops, as well as snacks and beverages. We could have even spent more time exploring.
    Dalessiopietro, Thank you for the review! We're so glad you enjoyed your visit!
    Written November 14, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited August 2023
    Traveled with family
    Written November 9, 2023
  • GoAlong2
    Seattle, Washington893 contributions
    4.0 of 5 bubbles
    Free water
    I remember visiting as a kid, and many of the same stores and attractions are still there, but expanded. This is definitely a tourist trap, but there are plenty of amusing sights in addition to the gift shops and restaurants. We got our pictures with the jackelope, and saw the T-Rex, peeked into the chapel, and perused the cowboy boots. It’s a fun stop if you like touristy things.
    Thank you for the review!
    Written November 14, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited September 2023
    Traveled with family
    Written November 10, 2023
  • Cindy S
    Ashland, Ohio17 contributions
    5.0 of 5 bubbles
    Fun shopping, really good pie and coffee.
    We visited Wall Drug on our trip to the Badlands. Didn’t know quite what to expect but we were not disappointed! It was a really fun part of our trip. Even got some holiday shopping in..lots of different shops and history with a legacy. Really nice staff, too.
    Hi Cindy! We're so glad you enjoyed your visit to us. We hope to see you again in the future!
    Written December 15, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited November 2023
    Traveled with family
    Written December 6, 2023
  • angeleyes27
    Brigantine, New Jersey5,336 contributions
    5.0 of 5 bubbles
    Fun Slice of Americana Memorabilia
    I had a blast here. They have a really cool wall of old photographs in their building in the back. I thought the back yard area was cute and fun for kids. I liked the western boot & gear store. And I enjoyed the big dinosaur. We did have a meal here as well. I hear some people call it a tourist trap, but they miss the point. If you are a kid at heart, it is a lot of fun and it is free. They even still give you the free water.
    Angeleyes27, thank you for the review! We're so glad you enjoyed your visit to us! We're glad you enjoyed the uniqueness of our store like we do!
    Written February 27, 2024
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited June 2023
    Traveled as a couple
    Written February 19, 2024
  • careyontravels
    Boulder, Colorado85 contributions
    3.0 of 5 bubbles
    Brief Stop at Wall Drug
    After seeing the Wall Drug signs for so many miles, I figured I had to stop in after visiting Badlands Nat'l Park. I didn't take advantage of the 5 cent coffee, but I did get some free water while there. It does have an ice cream parlor, a number of tourist shops, and arcade, and plenty of things to entertain people. I found it to be too touristy though, and left pretty quickly after arriving.
    Thank you for the review, We will pass your comments along and hope to see you again in the future.
    Written June 17, 2024
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited May 2024
    Traveled solo
    Written June 5, 2024
  • Lorna B.
    Bechtelsville, Pennsylvania884 contributions
    4.0 of 5 bubbles
    worth a stop
    We stopped here after visiting Badland National Park (see separate review) since we had spare time and went right by it. We enjoyed looking around here; there are many nice shops selling gifts, crafts, books, décor, apparel, snacks, etc. It is a very convenient place to stop for a bathroom break after visiting Badlands National Park but not something to go out of your way to see.
    Thank you for the review!
    Written June 26, 2024
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited August 2023
    Traveled as a couple
    Written June 17, 2024
  • Kate S
    276 contributions
    5.0 of 5 bubbles
    Wall Drug or Bust!
    Wall Drug is basically a mall of touristy stores. Souvenirs, pottery, clothing, books, candy, food, paintings, leather goods, travel necessities, etc. They did have a lot of pretty cool items that my friends and I enjoyed and/or purchased. Would recommend if you are visiting the Badlands and want a cool souvenir or two.
    Thank you for the review!
    Written July 3, 2024
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited June 2024
    Traveled with friends
    Written July 1, 2024
  • Robert D
    4,337 contributions
    4.0 of 5 bubbles
    Nice stop en route to the Badlands
    On a day tour to the Badlands, we had lunch at Wall Drug, where I enjoyed a bison burger. Wall Drug is a huge store that has museum exhibits as well as merchandise for sale. See the animatronic T-Rex and the frontier exhibits. Browse the touristy merchandise. It's worth a stop.
    Thank you for the review! We're glad you enjoyed your pit stop to see us, on your way to the Badlands! We hope you had a great time visiting the park!
    Written July 3, 2024
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited May 2024
    Traveled solo
    Written July 2, 2024
  • Beverly D
    Morris Plains, New Jersey268 contributions
    3.0 of 5 bubbles
    The Mega Drugstore
    The place is huge. The 4 cafes can seat 503 persons. My veggie burger was awful but the fries were good. While there we were able to purchase postcards, a magnet and bunion pads,, all for $8. That made the visit worthwhile.
    Thank you for the review. We're so sorry to hear you had a bad experience with our veggie burger, we always take comments into consideration in order to improve the experience of our visitors. We hope you had a great time visiting the rest of our establishment!
    Written July 19, 2024
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited June 2024
    Traveled as a couple
    Written July 7, 2024
These reviews are the subjective opinion of Tripadvisor members and not of TripAdvisor LLC. Tripadvisor performs checks on reviews.

Most Recent: Reviews ordered by most recent publish date in descending order.

Detailed Reviews: Reviews ordered by recency and descriptiveness of user-identified themes such as wait time, length of visit, general tips, and location information.

Popular mentions

3.5
3.5 of 5 bubbles4,281 reviews
Excellent
1,124
Very good
1,357
Average
1,199
Poor
388
Terrible
213

yukiglasgow
Los Angeles, CA100 contributions
3.0 of 5 bubbles
Jul 2021
It's like walking through a themed hotel in Vegas. If you get your mentality set to that expectation, then you can enjoy it for what it is. As you walk around, there are different stores for different goods, such as camping, books, etc. There's sections of souvenirs and those items are sold at multiple sections. The line to the cafe was much too long so while curious about the 5 cent coffee experience, we didn't think it would be worth hanging around. I apparently also missed the jackalope out back but did catch the dinosaur nearby but didn't think it was worth stopping for. There's benches with statues of people sitting on them that you can pose with. Knott's Berry Farm used to have that but not sure what other amusement parks had them, for reference. (I marked travelled as solo because there's no family option w/o children. Some of us drive around our senior parents. That's family last time I checked.)
Written August 2, 2021
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Princerman
Otsego, MN1,335 contributions
4.0 of 5 bubbles
Jun 2020
I have mixed feelings about Wall Drug. There are some good things and some bad things. I'll start with the bad news, the restaurant isn't that great and it's expensive. I ordered the chicken tenders and they were twelve bucks for three puny chicken tenders. I was kind of annoyed by that. It's a pay and then pick up your food arrangement. I wish I would have gotten the buffalo burger. Second, there are little shops EVERYWHERE in this place to buy stuff. It's confusing and a map is really necessary here. The one thing I love about this place: The Donuts. The Donuts are truly magical and large. We picked up a dozen for a family of four and it took a couple days to finish them.
Written July 7, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Dr_Xaos
Palatine, IL1,299 contributions
3.0 of 5 bubbles
Jul 2020
Wall Drug is truly the embodiment of tourist attractions, which they advertise all along the I-90 route. Location is very similar to a mall in how they have numerous sections/shops set-up. With being so large, there's a nice selection of different types of stores as well as a restaurant and activity area in the back. However, being a tourist attraction, most of the stuff is fairly kitschy and/or overpriced.

While passing through the area, we decided to stop and visit Wall Drug, since that's one of those touristy things you do. Spent about an hour browsing through the various sections of stores, where we did buy a few items for the kids and gifts for family. Being midday, we ended up staying for lunch, which was decent food but horrible overpriced (i.e., probably paid twice the price of what things were worth). Ended the visit by letting the kids play for a bit in the backyard area. Kids had fun watching the T-Rex animate for dinner time. They also had fun running around in the splash pad area and climbing on some of the statues (such as the jackalope).

Overall, a fun albeit pricey experience. Glad that we took the time to stop, but it's not a place that I would have visited if we weren't already passing by it.
Written August 15, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Tania D
Santa Clara, UT90 contributions
4.0 of 5 bubbles
Jul 2020 • Family
Donuts were great! Several free things to see-be sure you hit the back lot with the picture spots and free cold water. Bathrooms were clean. Most souvenirs were more affordable than other tourist attractions around. Teenagers were mildly entertained. Adults and kids under 10 enjoyed. We were there about an hour and a half. We were also there mid-morning and wasn’t crowded but it was getting busy when we left just before noon.
Written July 1, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

nationalbiscuit
Sequim, WA583 contributions
4.0 of 5 bubbles
Aug 2020
This was an interesting and worthwhile stop! The signs along the way were too funny not to go. We enjoyed a donut and a coffee for very cheap and filled up our water bottles. I will say that for being a tourist stop, it should be mandatory for people to wear masks. This is in a very rural part of the country but you have people from all over coming and going and for the safety of the staff and guests, they should require it.
Written August 8, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Katie P
Dixon, IL95 contributions
3.0 of 5 bubbles
Aug 2020 • Family
They start advertising as soon as you enter South Dakota. Is it worth it? I don't think so but that's just me. Tourist trap for sure. Hard to social distance and not everyone wears a mask. The cafe wasn't worth it, but the kids enjoyed their grilled cheeses. Photo ops plenty. Parking plenty.
Written August 2, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Traveler
936 contributions
4.0 of 5 bubbles
Jul 2021
You can easily spend hours in here because it is so large, crowded and diverse. We did not even get to all the other tourist stops along the same section of downtown street. The only real negative was the Cafe. The food was obviously preprocessed and really over priced. The coffe, however, which is 5 cents - was very good,
Written July 16, 2021
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Dave48838
Greenville, MI658 contributions
4.0 of 5 bubbles
Jul 2021
Who could resist visiting Wall Drug after 65 highway signs heading west, especially because it is convenient and part of Badlands culture. The store is huge and designed to shuffle a multitude of people. (It would have been a nightmare in the pandemic!) We had sandwiches for lunch and found the system accurate and efficient for feeding such a number of customers. The parking is all around town and I would think a person in a wheelchair or walker would have considerable difficulty.

The staff is friendly as you travel through the various departments following the store map. We munched on donuts, drank free water and had 5 cent coffee. Crowds don't make me feel like shopping so I passed on $600 western boots and $1.95 souvenirs made in China. It is a good experience but not one that I want to repeat.
Written July 27, 2021
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

1974Gator
Atlanta, GA59 contributions
3.0 of 5 bubbles
Sep 2020
This place is the only thing that Wall, SD has to offer. It’s very campy and quirky. Some people would say that if you can’t find it at Wall Drug you probably didn’t need it. I can honestly say there is nothing I needed there. There are three things they tout as what you should stop and have - food, desserts and coffee. I tried them all. The food was ordinary, desserts ordinary, and the coffee was ordinary. Ordinary does not mean good. Also, they have such a death grip on the town there are no other viable entertainment or eating places to choose from. Almost forgot........the hotel/motel alternatives just plain suck but that’s another review soon to come. If you want to visit the Badlands, do yourself a favor, stay in Rapid City and commute the 60 miles each way.
Written September 14, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

mvma12
44 contributions
4.0 of 5 bubbles
Aug 2020
This is a cute little pit stop. As you drive along I-90 the signs are cute. For you east coast folks, it reminded me of all the signs leading up to South of the Border.

This establishment is a lot bigger than I expected. It has fun gift shops, a traveler’s chapel and some surprisingly good food! The service was quick and efficient and you can’t beat a $.05 cup of coffee.

It’s a nice place to start or finish your tour of the Badlands.
Written August 29, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

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Wall Drug - All You Need to Know BEFORE You Go (2024)

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