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GUM Department Store (Glavny Universalny Magazin)

#27 of 2,371 things to do in Moscow
Certificate of Excellence
Neighborhood:
Red Square & Kitay-gorod
As featured in 3 days in Moscow and 1 other guide
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Address: Red Square, 3 | Metro Ploshchad Revolyutsii, Moscow 613310, Russia
Name/address in local language
Phone Number:
+7 495 788-43-43
Website
Recommended length of visit: <1 hour
Fee: No
Description:

The largest department store in Russia, dating back to the days of the...

The largest department store in Russia, dating back to the days of the tsars, is located opposite the Kremlin in Red Square.

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TripAdvisor Reviewer Highlights

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GUM

Architecture is amazing. Building itself is old soviet style but still eye catching. Nice place for photos. Lots of stores and prices are not cheap. A great location to people... read more

5 of 5 bubblesReviewed yesterday
felixschmidtt
,
Hamburg, Germany
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2,909 Reviews from our TripAdvisor Community

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Showing 977: English reviews
Hamburg, Germany
2 reviews
5 of 5 bubbles Reviewed yesterday NEW

Architecture is amazing. Building itself is old soviet style but still eye catching. Nice place for photos. Lots of stores and prices are not cheap. A great location to people watch, have a meal, or just grab an ice cream cone.

Helpful?
Thank felixschmidtt
Geneva, Switzerland
Level Contributor
78 reviews
24 attraction reviews
common_n_attraction_reviews_1bd8 61 helpful votes
4 of 5 bubbles Reviewed 5 days ago NEW

Let's face it ... seeing a shopping center as tourist attraction doesn't sound like a lot. But it couldn't be further away from the truth. Gum is a wonderful, at times magic place that has stood the test of time. The shops inside are expensive luxury boutiques as much out of reach for most tourists as they are for locals.... More 

Helpful?
Thank Round_Earth
Level Contributor
10 reviews
6 attraction reviews
common_n_attraction_reviews_1bd8 1 helpful vote
5 of 5 bubbles Reviewed 5 days ago NEW

Well I am not big fan of shopping but if you want to see how rich russian people doing shoping you must to go there :-)

Helpful?
Thank Konrad L
Moscow, Russia
Level Contributor
34 reviews
18 attraction reviews
common_n_attraction_reviews_1bd8 3 helpful votes
4 of 5 bubbles Reviewed 6 days ago NEW

When I was a small girl, visits to Moscow with my parents were not frequent, but precious. So that is how I learnt "classical things" on key places of the Whitestone City (that is another name of Moscow) including GUM. It used to be one of the must-see places when we visited the capital. Now when I am a happy... More 

Helpful?
Thank 973elena
Reading, United Kingdom
Level Contributor
62 reviews
32 attraction reviews
common_n_attraction_reviews_1bd8 11 helpful votes
5 of 5 bubbles Reviewed 1 week ago

Unfortunately, I didn't go inside as I was pushed for time, but I heard very good things. You must eat inside apparently, don't get put off by the expensive decor and shops because the restaurants are cheap!

Helpful?
Thank marrioa05
Level Contributor
13 reviews
5 attraction reviews
common_n_attraction_reviews_1bd8 5 helpful votes
3 of 5 bubbles Reviewed 1 week ago via mobile

Great place to get warm and do some window shopping. All big names are here but hardly any people actually buying. Hot chocolate and pancakes can be purchased during winter time at the centre of the mall, surrounding the huge Christmas tree.

Helpful?
Thank Werner V
Beverly, Massachusetts
Level Contributor
197 reviews
109 attraction reviews
common_n_attraction_reviews_1bd8 84 helpful votes
4 of 5 bubbles Reviewed 1 week ago

Very large mall with lots of stores and shops. Everything is very expensive, but one should visit it not for shopping but rather as a museum. It is especially colorful and decorated during Christmas and New year times.

Helpful?
Thank dandreyev
perth
Level Contributor
32 reviews
14 attraction reviews
common_n_attraction_reviews_1bd8 18 helpful votes
5 of 5 bubbles Reviewed 1 week ago

From the glass roof to the 4 floors of designer label shops this place is a delight just to walk around even if you cant afford to purchase more than an ice-cream. Situation right next to the Kremlin and Red Square it was a life saver during our visit as once you were through the doors you were blasted with... More 

Helpful?
Thank citybails
Sofia, Bulgaria
Level Contributor
126 reviews
55 attraction reviews
common_n_attraction_reviews_1bd8 105 helpful votes
5 of 5 bubbles Reviewed 2 weeks ago

An exceptional building from 1893. The most expensive brands are selling here today. But the beauty is inside and outside, especially in anticipation of the New Year.

Helpful?
Thank Nikolai M
Moscow, Russia
Level Contributor
48 reviews
28 attraction reviews
common_n_attraction_reviews_1bd8 6 helpful votes
5 of 5 bubbles Reviewed 2 weeks ago

The famous GUM (ГУМ) is a large shopping mall facing the Red Square. Its facade resembles a royal palace, and it is specially charming at night with all those lights. It has an impressive structure and finish, which includes a huge glass roof and a fountain. The three elegantly designed floors are connected by bridges. The place is notable by... More 

Helpful?
Thank Ana C

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Deganwy, United Kingdom
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Staying in Red Square & Kitay-gorod

Neighborhood Profile
Red Square & Kitay-gorod
This small yet important neighbourhood is full of state institutions and offices. To understand where modern Russia began, go to the Kremlin and State Historical Museum on Red Square. After satisfying your historical curiosities, indulge in modern pleasures at GUM Department Store - not just for the sake of shopping but for the sake of architectural pleasure as well.
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