Dongdaemun Shopping Complex

Dongdaemun Shopping Complex

Dongdaemun Shopping Complex
4
8:00 AM - 7:00 PM
Monday
8:00 AM - 7:00 PM
Tuesday
8:00 AM - 7:00 PM
Wednesday
8:00 AM - 7:00 PM
Thursday
8:00 AM - 7:00 PM
Friday
8:00 AM - 7:00 PM
Saturday
8:00 AM - 7:00 PM
Sunday
8:00 AM - 7:00 PM
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About
The largest single market in Asia, Dongdaemun Shopping Complex is made up of four buildings that house various shops offering fashion products as well as fabrics and materials at incredible prices.
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Detailed Reviews: Reviews order informed by descriptiveness of user-identified themes such as cleanliness, atmosphere, general tips and location information.
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4.0
578 reviews
Excellent
147
Very good
242
Average
156
Poor
23
Terrible
10

Yi Qin
Singapore, Singapore205 contributions
Jan 2020 • Friends
One of the more popular place in Seoul to shop with a huge range of trendy clothes and accessories. The products are getting more expensive as compared to the previous years but we are still able to find some good bargains around. The huge malls consists of various small and compact shops and a few hours is needed to cover all levels. Most of the shops are also opened till quite late and there are also night buses to take if you miss the last train back to your accomodation.
Written March 16, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

dulceyy
Singapore, Singapore71 contributions
Sep 2022 • Couples
saw some hanbok on the first floor, but we went straight to the 5th for their beads and accessories.

the place is huge and crowded but served its purpose i guess as we bought some beads and accesories like rings and hairband. there's a dukin donut if you're thirsty or need a bite.

there's also some other restaurants and cafes on the 6th floor
Written September 7, 2022
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Rezani Ramli
Singapore, Singapore292 contributions
May 2014 • Friends
If you are a shopaholic, pick a hotel within this area so you can easily return to the hotel in the wee hours of the morning, or return to the hotel to keep your stuff, and then go out shopping again.Though some shops opened earlier, I would recommend visiting this place from 7pm onwards. Most shops only closed at 2-4am. The place is clustered with malls meant for retailers and consumers. If you are not a retailer, you can get great bargains at Good Morning City, APN and Migliore. Make sure you bring cash as you pay cheaper by cash instead of credit card. There are 2 higher-end looking malls nearby - Doota and Lotte Fitin which accepts credit card. There are cafes / food courts in both Doota and Lotte Fitin. Lotte Fitin closes earlier than the rest of the malls. I like Migliore the best among all as they have better clothes designs. You can get clothes on sale from KRW4,000 onwards. New designs are more expensive at KRW30,000 onwards. You can try the clothes / pants but there are no fitting rooms. You might be tempted to buy flashy shoes at these places (Good Morning City, APN and Migliore) but they don't feel that comfortable to wear. I got a similar looking pair from Doota instead at KRW78,000 with better lining. Some flats (shoes) sold at Good Morning City, APN and Migliore are comfortable though and costs only KRW10,000. Migliore was closed when we were there on a Monday while Good Morning City and APN were opened. On Tuesday, Migliore was opened but Good Morning City and APN were both closed. Not sure if this is the norm. In any case, when either malls were closed, there are still may vendors selling clothes / shoes / bags outside these malls. The quality / workmanship of items sold here are excellent. I bought some clothes here 2 years ago and after many washes they still look new. Try to bargain before you buy as I noticed some items sold here are few thousand won more expensive than the ones sold at Itaewon area and Gangnam Underground Shopping Mall.
Written May 23, 2014
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Mimimi2
Washington DC, DC78 contributions
Jun 2013
I am Korean by descent. I have never felt so embarrassed about my own people and culture. The sellers push you to try things on but when you don't buy, they get pissed. Some shops don't even let you try things on! They claim it will stretch out. In addition, everything is one/free size. Unless you are size 0/2, forget buying anything here. You think you are getting a bargain? Think twice. Doota is a shopping Mecca for many tourists. It might have been a bargain at one point in history but not anymore. They cater to tourists that flock to Korea to shop. They have raised their prices. I can get better prices in the US at the TJ Maxx, Marshall's or Last Call Neiman Marcus. Everything in Korea is made of polyester. I do think the workmanship is good but not the material used. If you want anything leather, prepare to pay. Most shoes I tried on below 10,000 won were not leather and they were made in China. I'm sorry but don't waste your time. You pay for quality. Anything I liked were well over 10,000 won. The floor I liked the most was the basement floor with the small local designer shops. Still pricey but at least you got unique one of a kind items. If you still insist on visiting, good luck! Take cash, you can bargain with cash and do not expect customer service if you are just going to browse.
Written June 12, 2013
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Jean Y
27 contributions
Jul 2016
Even coming from NYC, I consider the prices of the clothing to be ridiculously expensive. Even the most simplest shirts would cost $40. I could tell the fabric is not even high quality.

And in the small shops, some of the people are just straight up rude. Some of them glared at us when we touched their clothing just to take a quick glance. And as a foreigner, I couldn't help notice that they tend to prioritize the Koreans first. There were several occasions where we were ignored because the owner would rather help someone who is Korean.

On the bright side, some of the clothes were gorgeous. The malls were simply huge which is great for an entire day of shopping. It's only a shame the ridiculous prices and rude people ruined the experience.
Written July 3, 2016
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

d h
San Francisco, CA213 contributions
I've read a few reviewers who said the prices were expensive and quality was not so good(???) Really?? Yes, you can spend a lot BUT you should have an idea what you want to pay for an item and comparison shop between the different vendors. Also, a lot of the items are from local designers (and Korean made - not made in China junk), so when you get back to the States, you'll look refreshingly different and FITTED. Actually, I've donated all my Gap, Banana Republic, JCrew stuff and now, I mostly wear Korean labels (with Zara pieces thrown in).
I would highly recommend you go to Lotte Fitin (next to Migliore) which is a newer and more upscale shopping experience. Migliore is a little low end and the shop keepers are always hassling you to make a purchase. Doota is middle of the road but there is alteration available in the basement where the sneaker/sport casual vendors are located. I would highly, highly recommend you get any alteration done in Korea as it will be much, much cheaper than the U.S. plus you can get same day. I can't get same day service at any price in the U.S.

A few reviewers mentioned that it's mostly women's clothing and while that's true, at least 1-2 floors in every building is dedicated to men's and for sure, even one floor in these fashion houses already surpasses anything I would see in downtown SF (sad). You will find not only shirts and pants, but you will find all sorts of ties and other accessories to complete your outfit because in Korea, men actually care about their looks. Take a look around and you will see the average young Korean male with stylish hair wearing coordinated and fitted attire.

If you want to go cheaper and see even MORE variety, go to Gasan Digital Complex and go out exit #4. You will see all sorts of outdoor vendors even before you get to the fashion houses (K2, Mario Outlets, Hyundai Outlet). Check them out first as I feel they are cheaper (I bought 4x10000won dress shirts!) If you're looking for suits, they had endless varieties of colors, patterns, and materials with median price starting at 200000won.
Written February 15, 2015
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

OISEAU_K
Seoul, South Korea1,654 contributions
Apr 2014 • Friends
I used to recommend Doota, Migliore, and other buildings for shopping to my friends. However, personally I do not buy there even though I admit their designs are pretty good and very " a la mode". But today I found another building named, "Jeil Pyeonghwa market" where I could find more varieties and very fashionable goods. I certainly take my friends to this place than any other shopping places in Seoul.
Written April 7, 2014
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Vania A
Medan indonesia45 contributions
This is my 2nd time to visit seoul. The last time is last year and when i did late shopping in dongdaemun, and @ 3am going back to the hotel in coex, the taxi fare is normal.
Unfortunately this time, when i spend a late night shopping too in here, when i want to go back to the hotel in apgujeong apex, every taxi refuse us to pay 40.000? (40$). Which is the normal fare is around 80.000?-12.000? (busy time). There so many korea citizen that await taxi too, but the taxi prefer to take a tourist n refuse to take a local.
So if u want to do a late shopping, beware of this taxi scam. Because they know, tourist dont have a choice in the late night to go back to hotel ,coz subway usually close around 11-12pm.
Written March 15, 2013
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Honey2Star
Kuala Lumpur, Malaysia704 contributions
May 2016 • Friends
There are many places to shop in Seoul, coming to the shopping malls at Dongdaemun is the worst because everything is double or triple the price of other shops outside and the sellers are generally rude and always trying to rip their customers off as much as possible.

Your time and money is better spent elsewhere.
Written July 24, 2016
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Cafelattepop
Singapore, Singapore19 contributions
Apr 2014 • Solo
I like Lotte fashion mall (the last mall along the street if you start from Doota). It sells a lot more unique fashion clothing that are designed by the locals. Prices are not at the lowest range but they are reasonable, considering the quality is better too. Train service ends around 12am, so be sure to catch the last train otherwise it will be a pain getting home because all the taxis suddenly become touts and will not go by meter. They want to ridiculously exorbitant rates (50,000 won just to go apgujeong where my hotel is, which is like a 10-15mins ride! That's my taxi fare from incheon airport to apgujeong). Thank god the tourist information center nearby is still opened so I went there to find help. That's when the staff told me that there's a nightbus service N13 that goes to sinsa station, which is the closest to my destination (my hotel is in between sinsa and apgujeong). I had to walk a little bit from the station but better than paying 50,000 won! The nightbus cost just 2,000 won.

If you are staying somewhere else, suggest you ask the staff in tourist center which nightbus service is heading towards the direction of your hotel, then drop off at the best bus-stop and grab a cab. Taxis at anywhere else goes by meter, it's just touristy places like Dongdaemun that have all these touts.
Written April 12, 2014
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

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