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The Jermyn Street Experience

16B Jermyn Street | Jermyn Street Theatre, London SW1Y 6ST, England
+44 7805 935403
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Review Highlights
A wonderful tour

My friend and I have shared a passion for handcrafted objects be they tools, clothing, furniture... read more

Reviewed March 19, 2018
reid007
,
Brisbane, Australia
Great tour; lots of insights

We booked a private tour with Cindy to combine the best of Savile Row and Jermyn Street. The tour... read more

Reviewed July 16, 2017
PhilippDK117
,
Canton of Zurich, Switzerland
Read all 53 reviews
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Every Friday at 4 p.m. beginning at Jermyn Street Theatre, Dr. Cindy Lawford gives a sense-expanding, anecdote-filled tour of Jermyn Street. You gain special access to traditional shops selling exquisite perfumes, cheeses, cigars and art works. You hear how the finest gentlemen's hats and shoes are made and how the best bespoke shirts are tailored. You also hear the deep history of Jermyn Street, its celebrities and scandals. Winston Churchill and James Bond tend to get mentioned frequently. On Tuesdays at 12:45, Cindy also offers a shortened version of the tour, lasting around 45 minutes, that includes a sandwich from Paxton & Whitfield. For those particularly interested in suit tailoring and the history of the suit, Cindy gives a Men's Fashion Heritage Tour on Mondays at 3 pm and the last Saturday of the month at 10 am. Along with a history of Savile Row itself, this tour includes visits to the tailors of the Row and the most traditional shops of Jermyn and St. James's Street. Private tours are also available, and interviews with cutters are possible but cannot be guaranteed. This tour begins at Gieves & Hawkes, 1 Savile Row. In November 2015, Cindy will be launching an Art Tour of St. James's that will take in several of the wonderful art galleries on Bury Street, Duke of York Street, King Street, St. James's Place and Jermyn Street. Subjects include Impressionism, old maps, Tudor portraiture, 18th century porcelain, French bronze sculpture, contemporary prints by celebrated artists, pre-modern Asian art and children's book illustration.
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  • Very good3%
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Travelers talk about
“st james” (4 reviews)
“two hours” (6 reviews)
“savile row” (2 reviews)
LOCATION
16B Jermyn Street | Jermyn Street Theatre, London SW1Y 6ST, England
St. James's
CONTACT
Website
+44 7805 935403
Write a ReviewReviews (53)
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"st james"
in 4 reviews
"two hours"
in 6 reviews
"savile row"
in 2 reviews
"guided tour"
in 2 reviews
"great tour"
in 2 reviews
"clothing"
in 5 reviews
"insight"
in 6 reviews
"tailoring"
in 2 reviews
"history"
in 32 reviews
"century"
in 3 reviews
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1 - 10 of 53 reviews

Reviewed March 19, 2018

My friend and I have shared a passion for handcrafted objects be they tools, clothing, furniture, whatever. While we’d indepnede travelled to London many times we finally got to make a trip together and took the opportunity to take a guided tour of Savile Row...More

Thank reid007
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Reviewed July 16, 2017

We booked a private tour with Cindy to combine the best of Savile Row and Jermyn Street. The tour was supposed to last for two hours. We ended up with a three hour tour in which Cindy brought us closer to the histroy, secrets and...More

1  Thank PhilippDK117
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Reviewed November 16, 2016

Walk, led by an expert, up and down Jermyn Street. Learn about shoes, bespoke shirts, cheese, perfume, King Charles II and his mistresses, and more. I have walked up and down Jermyn Street for years during annual visits, and I learned quite a bit during...More

1  Thank Anne T
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
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Reviewed July 5, 2016

I was familiar with Jermyn Street, and had even been to a few shops along it previously, but when I discovered Cindy's walking tour of it, I had to give it a try as I find walking tours are usually the best way to learn...More

1  Thank Darsantre
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Reviewed January 25, 2016

I was told to visit this area to check out the many clothing stores. A short walk from Green Park. I tried on a suit that was fantastic, but too pricey for me. The prices range from totally affordable to very pricey. Great quality and...More

Thank James M
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Reviewed December 11, 2015

We enjoyed this tour immensely. Cindy has a wonderfully enthusiastic and engaging style and the two hours absolutely flew by. There were so many fascinating aspects to the tour - the history of the people, the buildings and the streets; looking at the old shopfronts...More

Thank odwyers2015
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Reviewed October 20, 2015

We are a group of 4 friends who once a month visit London from Kent for cultural outings and a nice lunch. Cindy was a fabulous guide full of historical information who brought the area to life. Mixed with introductions into the ancient retail institutions...More

1  Thank Cheryl S
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Reviewed September 1, 2015

I booked this rather at the last minute, but Cindy could not have been more accommodating. There were only two members of the group, both of us had been to Jermyn Street in the past, and Cindy was careful to take our respective experiences into...More

1  Thank Sue R
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Reviewed August 23, 2015

The tour was excellent. The guide, Cindy, brought the visit to life with a mix of historical facts and more recent points of interest about the area. Cindy tailored her tour to focus on particular interests within the group (I had taken with me my...More

1  Thank Pamela H
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Reviewed August 21, 2015

An unusual, Friday afternoon tour of Jermyn Street, St James's, for the person who thinks they've done all of London. You'll be shown into a theatre , a gentlemen's shoe shop, bespoke tailors, a fabulous cheese shop , where they can talk you through the...More

Thank rose21_11
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Nearby
St. James's
Perennially fashionable since the days of Henry VIII,
the aristocratic “Clubland” of St James's is a premier
destination for high end craft and bespoke design.
Here you’ll lose count of the Royal Warrants (which
indicate that the Royal Family patronizes the
establishment) seen in shop front windows, even during
a short stroll to bordering Green Park or St James’s
Park. With the brightly lit and constantly buzzing
...More
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