Museum of Brands
Museum of Brands
4.5
11:00 AM - 5:00 PM
Monday
10:00 AM - 6:00 PM
Tuesday
10:00 AM - 6:00 PM
Wednesday
10:00 AM - 6:00 PM
Thursday
10:00 AM - 6:00 PM
Friday
10:00 AM - 6:00 PM
Saturday
10:00 AM - 6:00 PM
Sunday
11:00 AM - 5:00 PM
About
Just around the corner from the world-famous Portobello Road Market stands a unique, Aladdin's cave of retro design and memories - the only museum of its kind in the whole world. Imagine walking through a corridor full from floor to ceiling with the treats that the British have filled their shopping baskets with for the last 200 years. Every corner you turn in the Time Tunnel leads you into a different decade. Discover what has made shoppers tick for the last 200 years and surround yourself in the classic designs, vintage adverts and retro stylings that fill our museum. The Museum is available to hire for evening events and there's a fabulous conference room for daytime events! So whether you visit to awaken childhood memories or to inspire your own designs, we welcome you to the Museum of Brands. Please see our website for the latest information on exhibitions and activities.
Duration: 1-2 hours
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Admission tickets
from $14.90
All you need to step foot in the door.
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Top ways to experience Museum of Brands and nearby attractions

The area
Address
Neighborhood: Notting Hill
As West London's friskiest corner, Notting Hill more than manages to retain plenty of the same appeal that's brought the affluent area so much worldwide attention. In this attractive cobblestoned neighborhood, a delectable variety of eateries, independent shops, galleries and street vendors offer a delightful window into how to live the good life in London, with each presenting visitors with an experience that's a little more idiosyncratic and endearing than the last. Travelers looking to forage for antiques should be sure to visit the Portobello Road Market on Saturdays, the largest antiques market in the United Kingdom.
How to get there
  • Ladbroke Grove • 2 min walk
  • Latimer Road • 8 min walk
Reach out directly
See what travelers are saying
  • DevonHjg
    Plymouth, United Kingdom138 contributions
    5.0 of 5 bubbles
    Quirky and fun
    Wow! This museum is a wonderful find, hidden away in Notting Hill, even the cab driver who dropped us off said he'd driven past many times in his 37 year career and didn't even know it was there! The entrance is colourful, bright and airy, and the reception staff are likewise, and seem genuinely excited for you to share this nostalgic treat. Entry is less than £10 and you can Gift Aid to help this beautiful place continue jogging memories and colouring dreams. The collection moves from household items and brands in the Victorian era right through to the present day, and elicits many whoops of delight from visitors as they remember something from childhood or marvel at some brands which have hardly changed their packaging. It's a fascinating collection, carefully curated and expertly displayed for maximum impact. The cases are positioned so that you do not know what delights await you around the corner and there are a few chairs dotted about so that you can sit and have a moment of nostalgia. Every case holds something to marvel at and I could have spent hours here looking for all the detail in the grocery, and pharmacy stores. When you are done laughing, giggling and remaniscing there is a lovely cafe area offering snacks and drinks. This also includes a beautiful "secret garden" which could easily be overlooked, but which is well worth a 30 minute's relaxation or so. This museum is quirky informative and fun, and is definitely in my top 3 favourite museums in London. Would throughly recommend a visit.
    Wow, thanks for this wonderful review. We are working hard to make sure people know about us, so please do tell everyone to drop in for a visit. We would love to welcome you again too.
    Written July 28, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited June 2023
    Traveled solo
    Written June 21, 2023
  • David F
    2 contributions
    5.0 of 5 bubbles
    Very interesting and nostalgic.
    Fascinating trip through time from 1830's to present day in chronological order. Not just packaging and advertising but all manner of ephemera bringing each decade to life. I spent ages in there. Many interesting, rare and unusual things to see. Note: probably of more interest to British people than foreign visitors.
    Thanks for the lovely review, I'm glad you enjoyed your visit.
    Written July 28, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited July 2023
    Written July 6, 2023
  • stevepen2017
    Belfast, United Kingdom22 contributions
    4.0 of 5 bubbles
    A wonderful glimpse of the past
    This was a great opportunity to reflect on many aspects of our earlier lives, and was presented in a meticulous and respectful manner. The amount of exhibits was truly incredible, and highlighted brilliantly the evolution of marketing and manufacturing. It was reasonably priced, and is although would struggle to have a wow factor, still manages to evoke a warm feeling of nostalgia and wonderful memories. I would also like to compliment the friendly and informative staff. Well worth a visit, in an equally charming area of London.
    Thanks for your review, I'm happy to hear you left us with some happy memories. I will pass on your kind words to the front of house team.
    Written July 28, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited July 2023
    Traveled as a couple
    Written July 19, 2023
  • Karrie B
    10 contributions
    4.0 of 5 bubbles
    So much to see!
    We went to the Brand Museum as it was included in our GoCity pass. There was a lot to see and learn about and my husband and I enjoyed it. Would be hard for small children and our tween and teen weren’t that engaged with the content. Wish there were more placards explaining some of the displays. It did give us a great view of the history of England and brands even throughout the world!
    Thanks for the kind review. Our aim is to be immersive, with most objects presented without text. The focus is on the objects, enabling visitors to appreciate displays with minimal intervention from captions. We appreciate the feedback, and we are working on new ways to help young people engage with the displays.
    Written July 28, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited July 2023
    Traveled with family
    Written July 24, 2023
  • syl_via
    Singapore55 contributions
    4.0 of 5 bubbles
    interesting museum...
    a pretty intriguing museum, never came across a museum like this one. you will see quite a lot of nostalgic stuff, which is kind of fascinating and the collection is pretty vast. but the museum is pretty hidden from the main streets so gotta use some apps (like citymapper or google maps) to navigate plus, to look for the road sign which will point you to the museum location. overall, i think it's worth a visit.
    Thanks for the great review, and the recommendation. We are a little off the beaten track, I'm glad you managed to find us.
    Written November 22, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited September 2023
    Traveled solo
    Written September 2, 2023
  • supersnooper44
    Aldeburgh, United Kingdom152 contributions
    5.0 of 5 bubbles
    VERY INTERESTING
    Easy to find 2-3 minutes walk from Ladbrook grove tube station. huge selection of advertising and general brand packaging,posters, all sorts relating to the most popular uk branded products and services. 1-2 hour visit,nice cafe,clean loos all good. descent value for money and well worth the visit
    Thanks for the 5 star review, please do come again one day.
    Written November 22, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited September 2023
    Traveled as a couple
    Written September 12, 2023
  • stardusty11
    Bushey, United Kingdom18 contributions
    5.0 of 5 bubbles
    A hidden gem of an interesting museum.
    Really excellent visit to this museum. A journey through years gone by showing all the products, toys, radios, magazines, music dating back from the 1920,s until 1980,s. I will definitely return another time because there is so much to see and enjoy. The staff were very welcoming. It’s a must see place for all ages.
    Thanks for the great review, we look forward to welcoming you back one day.
    Written November 22, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited September 2023
    Traveled with friends
    Written September 13, 2023
  • Jenny C
    Mumbles, United Kingdom6 contributions
    5.0 of 5 bubbles
    Fantastic
    What a brilliant collection across the decades. Great for couples or families and great value for money. You can whizz around in an hour if you are short of time, or spend 2+ hours exploring every display in detail. Some interesting facts about the early years and an amazing collection of memorabilia for all ages. I never knew you could get Lobster soup in a tin at one time!
    Thanks for the great review, it's great to hear you learned something new!
    Written November 22, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited October 2023
    Traveled with friends
    Written October 9, 2023
  • Belinda H
    New York City, New York712 contributions
    5.0 of 5 bubbles
    Fascinating museum
    Came to this museum with little expectations and was really blown away. They show you how consumer culture started from the Victorian era to today. It talks about how historical events have influenced/created products, which was fascinating. You’re also able to see how common household brands have evolved over time. Very informative and highly recommend this as a visit! There’s even a nice little cafe at the end.
    Thanks for the recommendation, it's great to hear we exceeded your expectations.
    Written November 22, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited October 2023
    Traveled as a couple
    Written October 29, 2023
  • smithla71
    Telford, United Kingdom50 contributions
    5.0 of 5 bubbles
    Fantastic Aladdins Cave
    Ive been wanting to visit this museum for some time, but it havent been able to until a recent visit. I was expecting a trip down memory lane with a little brand nostalgia. It was far far better than I had expected. I loved every minute of it. Its a fantastic place to visit and something for everyone. It would be nice if the gift shop had got some reproduced items for sale, but do understand the manufacturing cost maybe more than a shopper may want to pay
    Thanks for the wonderful review, it's so nice to hear that we surpassed your expectations. We appreciate the feedback about the gift shop, this definitely something we are trying to introduce in future.
    Written December 20, 2023
    This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
    Visited November 2023
    Traveled as a couple
    Written December 9, 2023
These reviews are the subjective opinion of Tripadvisor members and not of TripAdvisor LLC. Tripadvisor performs checks on reviews.

Most Recent: Reviews ordered by most recent publish date in descending order.

Detailed Reviews: Reviews ordered by recency and descriptiveness of user-identified themes such as wait time, length of visit, general tips, and location information.

Popular mentions

4.5
4.5 of 5 bubbles1,509 reviews
Excellent
1,041
Very good
384
Average
60
Poor
17
Terrible
9

Elaineh876
Epping, UK31 contributions
1.0 of 5 bubbles
Jan 2020 • Couples
Cold, dark, expensive and overcrowded with similar or repeat items. I had heard about this museum but hadn’t realised how poor and limited it was. There were too many exhibits, often repeated - note the recurrence of cereal boxes. Parts of the museum were stacked with grubby unpacked boxes, it was poorly lit and totally devoid of heating on a chilly January day. Consider these failings and then note the admission price. I cannot recommend this place or contemplate a return visit.
Written January 31, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Hi Elaine, Thank you for taking the time to write a review about the Museum. I'm so sorry to hear that you did not enjoy your experience. We have been experiencing issues with a water leak that has severely affected the collection, this had meant that many boxes were being moved around to ensure that historic objects did not get damaged. This water leak has also affected our heating system. I'm so sorry that this disrupted your visit and if you would like to come and visit us again please do feel free to get in touch with me via email - liam@museumofbrands.com. Our collection features more than 12,000 original everyday objects from the Victorian era right up to the present day. It It is the only collection of its kind in the world. Naturally there are repetitions with this type of collection, however this makes us the only place where visitors can physically trace the evolution of specific brands and packaging types through different decades (such as cereal boxes and chocolate bars). Kind regards, Liam Montgomery
Written February 3, 2020
This response is the subjective opinion of the management representative and not of Tripadvisor LLC.

Sunman239
Storrington, UK124 contributions
3.0 of 5 bubbles
Mar 2020
I finally got around to visiting this museum, and had mixed feelings about it. i had expected to see a comprehensive display depicting, demonstrating and explaining the evolution of brands. Some parts of the museum have little to do with branding......there are numerous displays of old children's toys and games, many of which are not branded. A large showcase of old radios by the cafe would be more interesting if one could see more detail (with better lighting and lower shelving) and understand the evolution from old valve radios through to "trannies" which were so important to teenagers in the 60s. No mention anywhere of radio advertising, which had to be clandestine through Radio Luxembourg, Caroline and London, before the government permitted commercial radio belatedly in the 70s. Video loops of early tv commercials from 1955 and beyond would also add atmosphere.

The main displays are viewed in glass cases through a "time tunnel" commencing in the late 19th century and evolving sequentially to the present day. This is logical - and along the way are product samples, store displays, posters and other artifacts depicting well loved brands, and also the huge number of formerly popular brands which now no longer exist. The older you are, the more it will stir your memories!

All in all, a pleasant and interesting small museum with a nice café at the back, and small garden. You'll need an hour, or up to 2 hours depending on how it grabs you. Brands make an interesting subject, and are part of our social heritage. There's plenty of scope to improve the experience further.
Written March 5, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Pds1
Birmingham, UK427 contributions
5.0 of 5 bubbles
Aug 2021 • Couples
We saw this advertised on a tv show and were really glad we booked tickets.
On arrival the girl behind the desk was happy and friendly. The museum was much bigger inside that we expected and we spent about 1 hour 45 minutes here. We could have spent longer if we had been to the cafe too but we had made other plans for lunch. The whole layout is very well done and brought back so many memories. More staff if the shop were again fantastic. Very recommended.
Written August 8, 2021
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Susan K
86 contributions
5.0 of 5 bubbles
Jan 2020
This is an amazing museum. It's only small, but it is well laid out and full of exhibits that triggered for me so many memories. It's a timeline of toys, food and household goods and technology through the years. Museum is 5-10 minutes walk from Ladbroke Grove tube, and it well worth a visit. I did the quiz on the website and received a discount code for 2 for 1 entry.
Written January 23, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Annabel S
yorkshire7 contributions
5.0 of 5 bubbles
Sep 2020
We are so glad we visited the Museum of Brands. There is something for people of all ages, and it's a fascinating trip through history. We loved the 70's and 80's brands, but my mum would have loved the 40's and 50's section. Our kids have visited and they loved all the artefacts from the early noughties. Without knowing who he was, I got talking to the owner of this collection (Robert Opie) in the cafe at the end of the visit. What a treat to meet someone who has spent his life building up this collection. I promised him I would write a review on Trip Advisor endorsing his museum, but I would have given this attraction 5 stars anyway. This is one of London's gems, and we loved it. Highly recommended for all ages.
Written September 11, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Thank you for your kind review and 5* rating! I am so glad you enjoyed a nostalgic trip around the Museum and meeting our founder. Robert has been collecting since 1974, and our Museum showcases more than 12,000 objects from his collection. I hope you find time to come back and visit again soon! Kind regards, Liam
Written September 15, 2020
This response is the subjective opinion of the management representative and not of Tripadvisor LLC.

Ana J
London, UK2 contributions
5.0 of 5 bubbles
Jun 2021 • Family
Lovely and interesting museum. We really enjoyed walking around with our kids and telling them stories about the objects in the museum we recognised. And the garden café is a little gem in the middle of west London.
Written July 7, 2021
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Lincoln G
Portsmouth, UK213 contributions
5.0 of 5 bubbles
Sep 2020 • Couples
The Brand Museum is an excellent museum that holds a massive collection of brands and packaging that has something for everyone. Whether you remember the original name for Kit Kat or used to own a space hopper, the museum shows us the history of all the things we bought and then threw away. A story of consumer culture and the objects we once owned but still remember. Highly recommended. Lovely little secluded garden out back for sitting and eating your lunch too.
Written September 5, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Thank you for your kind review, you are right - there is something for everyone in our collection! Our Time Tunnel showcases over 200 years of consumer culture through more than 12,000 objects and I am so glad that you enjoyed looking around and highly recommend us. We hope to see you again soon. Kind regards, Liam
Written September 15, 2020
This response is the subjective opinion of the management representative and not of Tripadvisor LLC.

LORD
2 contributions
5.0 of 5 bubbles
Oct 2020
Wasn't sure what to expect when I first came across it on Google but all of the positive reviews swayed me into going. They were absolutely spot on went with an older adult who enjoyed reminiscing about the 'good old day's' of brands and products and even as someone who hasn't been around that long (I'm 33) seeing products I remember from the 90s and noughties which even today no longer exist gave me a lovely and warm feeling of nostalgia. The museum is easy to get too (5-10 minutes walk from Ladbroke Grove station) and once inside you are faced with display cabinets stuffed to the brim with old memorabilia. Really worth while to visit (after the lockdown of course) a shame its not advertised well as it should be up there in the top 10 places to visit in London as far as I'm concerned.
Written November 30, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

DevonHjg
Plymouth, UK138 contributions
5.0 of 5 bubbles
Jun 2023 • Solo
Wow! This museum is a wonderful find, hidden away in Notting Hill, even the cab driver who dropped us off said he'd driven past many times in his 37 year career and didn't even know it was there! The entrance is colourful, bright and airy, and the reception staff are likewise, and seem genuinely excited for you to share this nostalgic treat. Entry is less than £10 and you can Gift Aid to help this beautiful place continue jogging memories and colouring dreams. The collection moves from household items and brands in the Victorian era right through to the present day, and elicits many whoops of delight from visitors as they remember something from childhood or marvel at some brands which have hardly changed their packaging. It's a fascinating collection, carefully curated and expertly displayed for maximum impact. The cases are positioned so that you do not know what delights await you around the corner and there are a few chairs dotted about so that you can sit and have a moment of nostalgia. Every case holds something to marvel at and I could have spent hours here looking for all the detail in the grocery, and pharmacy stores. When you are done laughing, giggling and remaniscing there is a lovely cafe area offering snacks and drinks. This also includes a beautiful "secret garden" which could easily be overlooked, but which is well worth a 30 minute's relaxation or so. This museum is quirky informative and fun, and is definitely in my top 3 favourite museums in London. Would throughly recommend a visit.
Written June 21, 2023
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Wow, thanks for this wonderful review. We are working hard to make sure people know about us, so please do tell everyone to drop in for a visit. We would love to welcome you again too.
Written July 28, 2023
This response is the subjective opinion of the management representative and not of Tripadvisor LLC.

JayO300
London, UK153 contributions
5.0 of 5 bubbles
May 2021
This gem of a museum located off of Ladbroke Grove is one of London’s hidden gems and one if you’re interested about the many brands you commonly encounter.

The Time Tunnel provides a fascinating look at all kinds of advertising from Victorian times right up to the present day which will definitely be a nostalgia boost and a chance to see what our parents or even grandparents experienced.

Definitely one of London’s best museums and probably the most underrated too.
Written May 29, 2021
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

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Museum of Brands - All You Need to Know BEFORE You Go (2024)

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