I know, strange title, but that's what I kept thinking every day I stayed here. For all the things that are good with the hotel, I kept finding things I didn't like.
First the good points. Location! It's directly across the street from the enormous San Diego Conference Center. You're literally a short two block walk. You're also very close to a variety of restaurants, shops, bars, etc. The Gas Lamp District is a great place in San Diego and safe to explore. Service is very good and had a good experience when we were originally sent to a still-dirty room and the manager immediately corrected the situation. The rooms are suites, with a separate sitting area. I actually like the layout of the room with the sitting area and bed divided by a bathroom area. Huge walk-in shower. Separate toilet area. A drape you can draw so the bed is somewhat divided from the rest of the room. The bed it comfy and the views are ok below floor 10. 10 and 11 may have views of the bay. Finally, the restaurant in the hotel, Jane's Underground, has great breakfast.
That's a lot of good things, but there are drawbacks. As I mentioned, the Hard Rock Hotel is all about form, not so much on function. The huge shower requires two towels to soak up the over-spray. I liked the volume of water from the two-head shower, though. As an aside, I thought it interesting that a hotel that preaches conservation on literature in their rooms, puts in a shower that can spew significantly more water than the one I have at home. The sink area has a single sink and is tough for two people to get ready. I actually scrapped my thumb in the sink faucet because the edges are all relatively sharp and it's very difficult to put the handle in the right position to stop water from coming out (possibly an issue with just my sink, not others). There are no electric outlets at the sink area, so you have to use the mirror in the sitting area for electric hair tools. Lighting is horrible! They use all fluorescent lights and it takes a while to figure out which of their many light switches controls which light. It can be noisy, especially on the weekends, if you overlook the pool (party) area. Beware of this if you go to bed early! Valet parking is incredibly expensive. It cost more per day (no exaggeration) than my full size car rental, but maybe that's standard for the area. There is no shop in the hotel to buy things other than Hard Rock clothes and trinkets.
The Hard Rock isn't for everyone and quite frankly I'm not their target market (I didn't book the hotel, it was booked for me). I don't think they're looking for middle aged men (or women) that are in the area for business. I just want a place to sleep and do a little work. But, if you're young and looking to party every night, you may like it here.