I first stayed at an Aloft in Munich, Germany. I remember thinking at the time that this concept would be perfect in the US, and I was thrilled to see one come up in my search results while planning a recent trip to Milwaukee.
The concept: It's like a cross between a budget, low-frills hotel and a design hotel, with most of them situated in a BRILLIANT location for business and recreational travelers. The price tends to fall in the moderate range in most locations. The lobby and rooms tend toward modern, high-end design. Colors are bright and bold, and because they are new, they tend to be in pretty good shape.
The rooms: Don't expect a big room. Expect a small room that is very thoughtfully designed to seem a lot bigger than it is when you're staying there. Seriously -- they squeeze utility out of every square inch. I wish my house was designed this well.
Room amenities: They had everything I expected, from free WiFi and a nice big TV right down to toiletries from Bliss in NYC (my favorite.) What a nice touch to find their signature "Mini Blue Bar" of soap in the bathroom. They aren't cheap. Instead of providing individual soap and shampoo in the shower, they had dispensers containing Bliss products, so they only have to pay for the 2-3 pumps you actually need. (These seemed to be locked -- I appreciate that. Don't want some jerk putting Nair in the shampoo dispenser, right?)
Two complementary bottles of water! NICE!!! Most places gouge you $3 or $4 each for a $0.25 bottle of spring water.
Hotel amenities: I was surprised to find a decent gym and a small indoor pool. Nice touch. Even better was the lobby, with lots of comfy seating, a happening bar, and a free pool table! They also have a little mini-cafeteria open 24/7 where you can pick up drinks/snacks.
Only complaint: They have free coffee in the mornings, but it was put away and over before 10 a.m.
I appreciated the rooms with a city view vs. courtyard views.
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This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Thank you for taking the time to share with us and others, your thoughts and experience with Aloft. I think you did a wonderful job of explaining what and who we are as we try to give the traveler a better experience thru efficient and clean design. Hopefully, we have the opportunity to have you back again in the future!
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