Aloft's a relatively new hotel (2+ years, I think) located in an area that's somewhat in transition from "old" to newly upscale. The demographics of the area are such that the area seems to be changing fairly rapidly. Best I could tell, there are some nice urban upscale young professional type condos across the river and up the hill. Places like Panera, Starbucks, etc. have moved in (which they wouldn't if the demographics didn't support it).
Hotel's sort of a budget version of the "W" brand - trendy and catering to a younger but willing-to-spend some money clientele. Rooms are sort of Ikea-simple in design, but cool and functional. Lots of outlets into which to plug your I-phone, I-Pad, laptop, etc. And there's a pool table (free of charge) in the lobby.
Downside is that they're reconstructing the bridge right next to the hotel and there isn't any self-parking available. It's valet only, though they park it in the vacant lot right across the street ("so why not offer a self-parking option for convenience," one might ask!). Still, valet parking people were very eager, available, and helpful. Same goes for front desk staff and the people who really went the extra mile to help set up the ballroom for our event. They're doing all they can with the space and support they've got. Once the construction on the bridge is done and a few things are built around it, this hotel will be in a good location. As it is, there are a bunch of restaurants, pubs, bars, etc. right on 3rd street itself as well as across the river on Water Street. Nightlife was pretty active on a Friday night.
- Official Description (provided by the hotel):
- Aloft Milwaukee Downtown is a modern boutique-style hotel near the business district, Bradley Center arena, Milwaukee River, Marcus Center for the Performing Arts, and is 15 minutes from MKE Airport ... more less
- Reservation Options:
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- Also Known As:
- Aloft Milwaukee Downtown Hotel Milwaukee