We drove up from Austin over Thanksgiving weekend to attend a holiday performance in FW and also to take in the holiday parade, which went right by the hotel. Sundance Square is a great location to be in, as there is a myriad of excellent restaurants, shops, and holiday decorations all in the vicinity. Also, the streets are well-populated with visitors well into the evening, so you can walk about at night and feel safe. This hotel was very convenient to everything in Sundance Square, and as I enjoy hotels with a history, I found the JFK connection appealing. However, after we were checked in by the very friendly front desk staff, we found our room, as well as the common areas, to be.... well, "corporate". I'm not sure why I expected anything different from a Hilton. I guess the historical connection made me hopeful that this one would have more of a sense of place. But it really doesn't. The room was adequate: clean, comfortable, good-sized, plenty of amenities in the bathroom, and overall nice, but nothing really special. It would be totally respectable and comfortable for someone attending a convention at the center next door. But for someone looking for a hotel with a special uniqueness, this was somewhat of a letdown. Also, there was no refrigerator in the room, which kind of surprised me.
I will say that the staff was outstanding, especially the concierge. I wish I could remember his name. He was so kind as to call Reata on our behalf and secure us not only an earlier reservation on a Saturday night/holiday weekend (we had booked one for 9:30, but ended up being ready to eat by 8:00 PM), but also magically got them to seat us in the BEST dining room --- the one on the roof under the geodesic dome. First class service from the concierge! Also, the front desk staff, as previously mentioned, was very hospitable, and the valet service was efficient and friendly.
The JFK memorial next door to the hotel was very elegant and worth seeing.
Now for my biggest issue: We had contacted the hotel a week before our arrival to ask if there was a special parade-viewing area for hotel guests, as we didn't mind paying extra for good seats so that we wouldn't have to show up to the parade hours ahead of time to stake out a place. We were told that there was nothing like that. So, we stood outside in the freezing cold, watching the parade from a curb, surprised to see all kinds of reserved seats (many of them empty), which apparently people could have paid to reserve ahead of time. We would have gladly done that had we known. And to add insult to injury, after our return home, a hotel manager contacted me in response to a survey I'd submitted (in which I'd mentioned our disappointment at not being able to watch the parade from a reserved area) and stated that the hotel actually had offered a "Parade Package" for that weekend that included reserved seats for the parade and breakfast at the hotel. Wow, that would have been so great! Exactly what we wanted, plus breakfast! I responded, stating that we had contacted the hotel ahead of time, to ask about just such a package, but that the hotel staff had not mentioned it. I thought the manager might respond again with an apology or maybe even a little "extra" for us for a future visit since we'd been let down by the staff (and subjected to a disappointing parade with obstructed view as a result of the staff's failure to provide us with accurate information), but I never heard from the manager again. So, I got the impression that he didn't really care that our weekend had been adversely affected.
So, to summarize.... this hotel is in a good location, its environment and amenities are exactly what you'd expect from a Hilton, and the management seems to match the cold, corporate feel of the place.
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