The store is situated right in the center of North Conway featuring products made only in New England. I admit, this is a tourist trap plain and simple. There is nothing there that you really need, but you may still end up walking out with a bunch of goodies. They have everything from old fashioned candies, to drinks, cheeses, jams, salad dressings, soaps, books, toys and all kinds of other trinkets.

the decor of the store harkens back to the 1930's and music from that era is playing in the background. The clerks are all very friendly. It's just a neat place to stop into.